{"id":502398,"date":"2021-09-29T14:15:00","date_gmt":"2021-09-29T14:15:00","guid":{"rendered":"https:\/\/www.capgemini.com\/?p=637304"},"modified":"2025-03-26T09:47:50","modified_gmt":"2025-03-26T09:47:50","slug":"humanizing-healthcare-superior-customer-experience-in-insurance","status":"publish","type":"post","link":"https:\/\/www.capgemini.com\/pt-en\/insights\/expert-perspectives\/humanizing-healthcare-superior-customer-experience-in-insurance\/","title":{"rendered":"Humanizing healthcare \u2013 superior customer experience in insurance"},"content":{"rendered":"\n<header class=\"wp-block-cg-blocks-hero-blogs header-hero-blogs header header-blogs\"><div class=\"container\"><div class=\"hero-blogs\"><div class=\"hero-blogs-content-wrapper\"><div class=\"row\"><div class=\"col-12\"><div class=\"header-title\"><h1>Humanizing healthcare \u2013 superior customer experience in insurance<\/h1><\/div><\/div><\/div><\/div><div class=\"hero-blogs-bottom\"><div class=\"header-author\"><div class=\"author-img\"><img decoding=\"async\" src=\"null?w=200&amp;quality=10\" alt=\"\" loading=\"lazy\"\/><\/div><div class=\"author-name-date\"><h5 class=\"author-name\"><\/h5><h5 class=\"blog-date\">2021-09-29<\/h5><\/div><\/div><div class=\"brand-image\"> <\/div><\/div><\/div><\/div><\/header>\n\n\n\n<section class=\"wp-block-cg-blocks-group undefined section section--article-content section--story-content article-body\"><div class=\"article-main-content\"><div class=\"container\"><div class=\"row\"><div class=\"col-12 col-md-11 col-lg-10 offset-md-1 offset-lg-1\"><div class=\"article-text article-quote-text\">\n<p>I recently spoke to Arnab Dey (EVP, Head of Financial Services, NA Practice, Capgemini\u2019s Business Services) about the impact the evolving healthcare insurance industry landscape is having on the customer contact center. I started by asking him about the shift in how customers are making purchase decisions.<\/p>\n\n\n\n<p><strong>With more people making provider choices based on online research and communication rather than face-to-face meetings with agents and brokers, how can insurers drive higher sales through digital engagement with new and existing customers?<\/strong><\/p>\n\n\n\n<p><strong>Arnab Dey:<\/strong> Having a 360-degree view of customer data is key. Agents and contact center technology such as virtual assistants can be used to drive personalized, relevant, and most importantly, frictionless interactions.<\/p>\n\n\n\n<p>When organizations use this customer data properly, it enables them to really humanize digital channels \u2013 which leads to increases in customer loyalty and greater wallet share.<\/p>\n\n\n\n<p><strong>What are the big one or two things insurers need to do to drive the \u201cwow factor\u201d into their customer experience?<\/strong><\/p>\n\n\n\n<p>Increasingly, customers are shifting to digital channels. Hence, insurers \u2013 or any organization \u2013 need to create consistent omnichannel experiences that give customers quick access to relevant information 24\/7\/365.<\/p>\n\n\n\n<p>Policyholders, both existing and prospective, will continue to depend on agents and brokers for advice. Therefore, agents and brokers need to be digitally equipped to provide personalized, frictionless service.<\/p>\n\n\n\n<p><a href=\"https:\/\/worldinsurancereport.com\/#\" target=\"_blank\" rel=\"noreferrer noopener\">Capgemini and Efma\u2019s 2021 World Insurance Report<\/a> has new advice for insurers in their approach to customer care. Called the CARE Equation (Convenience, Advice, and REach), this approach helps insurers design and implement a connected healthcare ecosystem, which drives more agile and seamless connections with their customers.<\/p>\n\n\n\n<p>As one of our clients best put it: \u201cAn omnichannel strategy that provides a unique and personalized experience for clients, partners, and agents, which helps us stay close and be there at the right moment to cover their needs appropriately.\u201d<\/p>\n\n\n\n<p><strong>As you look towards 2022, what are the next big differentiators for insurers in the contact center space?<\/strong><\/p>\n\n\n\n<p>There are two key things. First, Millennials are a fast growing segment. Insurers should invest in digital channels that enable self-service of the entire process.<\/p>\n\n\n\n<p>Second, the various lockdowns following the global pandemic have increased customers\u2019 use of more than one channel to both research and purchase insurance policies. Insurers need to look at increased digitization of their sales and marketing operations to keep up with this level of self-service<\/p>\n\n\n\n<p>These two factors will be key as we move into 2022.<\/p>\n\n\n\n<p><strong>Thank you, Arnab.<\/strong><\/p>\n\n\n\n<p><em>If&nbsp;you\u2019d like to learn how Capgemini\u2019s Digital Customer Operations for Healthcare &nbsp;solution leverages the <a href=\"https:\/\/worldinsurancereport.com\/#\" target=\"_blank\" rel=\"noreferrer noopener\">CARE approach <\/a>to drive frictionless patient and member experiences across the healthcare ecosystem, feel free to contact me: <\/em><a href=\"mailto:scott.manghillis@capgemini.com\"><em>scott.manghillis@capgemini.com<\/em><\/a><\/p>\n\n\n\n<figure class=\"wp-block-image alignleft\"><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2021\/09\/Scott_Manghillis.jpg?w=300\" alt=\"\" class=\"wp-image-635253\"\/><\/figure>\n\n\n\n<p><strong><em>Scott&nbsp;Manghillis<\/em><\/strong><em> helps clients transform their technology into digital,&nbsp;<\/em><em>omnichannel, personalized solutions.<\/em><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":103,"featured_media":502399,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"cg_dt_proposed_to":[],"cg_seo_hreflang_relations":"[]","cg_seo_canonical_relation":"","cg_seo_hreflang_x_default_relation":"","cg_dt_approved_content":true,"cg_dt_mandatory_content":false,"cg_dt_notes":"","cg_dg_source_changed":false,"cg_dt_link_disabled":false,"_yoast_wpseo_primary_brand":"","_jetpack_memberships_contains_paid_content":false,"footnotes":"","featured_focal_points":""},"categories":[1],"tags":[],"brand":[],"service":[37,139],"industry":[],"partners":[],"blog-topic":[242],"content-group":[],"class_list":["post-502398","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","service-enterprise-management","service-intelligent-business-operations","blog-topic-business-ops"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.8 (Yoast SEO v22.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Humanizing healthcare \u2013 superior customer experience in insurance - Capgemini Portugal<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.capgemini.com\/pt-en\/insights\/expert-perspectives\/humanizing-healthcare-superior-customer-experience-in-insurance\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Humanizing healthcare \u2013 superior customer experience in insurance - Capgemini Portugal\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.capgemini.com\/pt-en\/insights\/expert-perspectives\/humanizing-healthcare-superior-customer-experience-in-insurance\/\" \/>\n<meta property=\"og:site_name\" content=\"Capgemini Portugal\" \/>\n<meta property=\"article:published_time\" content=\"2021-09-29T14:15:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-26T09:47:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2021\/09\/Capgemini_Expert-perspectives_Humanizing-healthcare_superior-customer-experience-in-insurance.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2880\" \/>\n\t<meta property=\"og:image:height\" content=\"1800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sai Kiran\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sai Kiran\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/insights\/expert-perspectives\/humanizing-healthcare-superior-customer-experience-in-insurance\/\",\"url\":\"https:\/\/www.capgemini.com\/pt-en\/insights\/expert-perspectives\/humanizing-healthcare-superior-customer-experience-in-insurance\/\",\"name\":\"Humanizing healthcare \u2013 superior customer experience in insurance - Capgemini Portugal\",\"isPartOf\":{\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/insights\/expert-perspectives\/humanizing-healthcare-superior-customer-experience-in-insurance\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/insights\/expert-perspectives\/humanizing-healthcare-superior-customer-experience-in-insurance\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2021\/09\/Capgemini_Expert-perspectives_Humanizing-healthcare_superior-customer-experience-in-insurance.jpg\",\"datePublished\":\"2021-09-29T14:15:00+00:00\",\"dateModified\":\"2025-03-26T09:47:50+00:00\",\"author\":{\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/#\/schema\/person\/e18c469582cc4e2dd2649041406912d2\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.capgemini.com\/pt-en\/insights\/expert-perspectives\/humanizing-healthcare-superior-customer-experience-in-insurance\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/insights\/expert-perspectives\/humanizing-healthcare-superior-customer-experience-in-insurance\/#primaryimage\",\"url\":\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2021\/09\/Capgemini_Expert-perspectives_Humanizing-healthcare_superior-customer-experience-in-insurance.jpg\",\"contentUrl\":\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2021\/09\/Capgemini_Expert-perspectives_Humanizing-healthcare_superior-customer-experience-in-insurance.jpg\",\"width\":2880,\"height\":1800},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/#website\",\"url\":\"https:\/\/www.capgemini.com\/pt-en\/\",\"name\":\"Capgemini Portugal\",\"description\":\"Capgemini\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.capgemini.com\/pt-en\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/#\/schema\/person\/e18c469582cc4e2dd2649041406912d2\",\"name\":\"Sai Kiran\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/69af7cac9382dfaba3d29d59519ab6ed7d89c43435e1f21d522b830e56b0fd26?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/69af7cac9382dfaba3d29d59519ab6ed7d89c43435e1f21d522b830e56b0fd26?s=96&d=mm&r=g\",\"caption\":\"Sai Kiran\"},\"url\":\"https:\/\/www.capgemini.com\/pt-en\/author\/saikiranb\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Humanizing healthcare \u2013 superior customer experience in insurance - Capgemini Portugal","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.capgemini.com\/pt-en\/insights\/expert-perspectives\/humanizing-healthcare-superior-customer-experience-in-insurance\/","og_locale":"en_US","og_type":"article","og_title":"Humanizing healthcare \u2013 superior customer experience in insurance - Capgemini Portugal","og_url":"https:\/\/www.capgemini.com\/pt-en\/insights\/expert-perspectives\/humanizing-healthcare-superior-customer-experience-in-insurance\/","og_site_name":"Capgemini Portugal","article_published_time":"2021-09-29T14:15:00+00:00","article_modified_time":"2025-03-26T09:47:50+00:00","og_image":[{"width":2880,"height":1800,"url":"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2021\/09\/Capgemini_Expert-perspectives_Humanizing-healthcare_superior-customer-experience-in-insurance.jpg","type":"image\/jpeg"}],"author":"Sai Kiran","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Sai Kiran","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.capgemini.com\/pt-en\/insights\/expert-perspectives\/humanizing-healthcare-superior-customer-experience-in-insurance\/","url":"https:\/\/www.capgemini.com\/pt-en\/insights\/expert-perspectives\/humanizing-healthcare-superior-customer-experience-in-insurance\/","name":"Humanizing healthcare \u2013 superior customer experience in insurance - Capgemini Portugal","isPartOf":{"@id":"https:\/\/www.capgemini.com\/pt-en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.capgemini.com\/pt-en\/insights\/expert-perspectives\/humanizing-healthcare-superior-customer-experience-in-insurance\/#primaryimage"},"image":{"@id":"https:\/\/www.capgemini.com\/pt-en\/insights\/expert-perspectives\/humanizing-healthcare-superior-customer-experience-in-insurance\/#primaryimage"},"thumbnailUrl":"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2021\/09\/Capgemini_Expert-perspectives_Humanizing-healthcare_superior-customer-experience-in-insurance.jpg","datePublished":"2021-09-29T14:15:00+00:00","dateModified":"2025-03-26T09:47:50+00:00","author":{"@id":"https:\/\/www.capgemini.com\/pt-en\/#\/schema\/person\/e18c469582cc4e2dd2649041406912d2"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.capgemini.com\/pt-en\/insights\/expert-perspectives\/humanizing-healthcare-superior-customer-experience-in-insurance\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.capgemini.com\/pt-en\/insights\/expert-perspectives\/humanizing-healthcare-superior-customer-experience-in-insurance\/#primaryimage","url":"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2021\/09\/Capgemini_Expert-perspectives_Humanizing-healthcare_superior-customer-experience-in-insurance.jpg","contentUrl":"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2021\/09\/Capgemini_Expert-perspectives_Humanizing-healthcare_superior-customer-experience-in-insurance.jpg","width":2880,"height":1800},{"@type":"WebSite","@id":"https:\/\/www.capgemini.com\/pt-en\/#website","url":"https:\/\/www.capgemini.com\/pt-en\/","name":"Capgemini Portugal","description":"Capgemini","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.capgemini.com\/pt-en\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.capgemini.com\/pt-en\/#\/schema\/person\/e18c469582cc4e2dd2649041406912d2","name":"Sai Kiran","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.capgemini.com\/pt-en\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/69af7cac9382dfaba3d29d59519ab6ed7d89c43435e1f21d522b830e56b0fd26?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/69af7cac9382dfaba3d29d59519ab6ed7d89c43435e1f21d522b830e56b0fd26?s=96&d=mm&r=g","caption":"Sai Kiran"},"url":"https:\/\/www.capgemini.com\/pt-en\/author\/saikiranb\/"}]}},"blog_topic_info":[{"id":242,"name":"Business operations"}],"taxonomy_info":{"category":[{"id":1,"name":"Uncategorized","slug":"uncategorized"}],"service":[{"id":37,"name":"Enterprise management","slug":"enterprise-management"},{"id":139,"name":"Intelligent business operations","slug":"intelligent-business-operations"}],"blog-topic":[{"id":242,"name":"Business operations","slug":"business-ops"}],"following_users":[{"id":143,"name":"automator","slug":"automator"},{"id":217,"name":"saikiranb","slug":"saikiranb"}]},"parsely":{"version":"1.1.0","canonical_url":"https:\/\/capgemini.com\/pt-en\/insights\/expert-perspectives\/humanizing-healthcare-superior-customer-experience-in-insurance\/","smart_links":{"inbound":0,"outbound":0},"traffic_boost_suggestions_count":0,"meta":{"@context":"https:\/\/schema.org","@type":"NewsArticle","headline":"Humanizing healthcare \u2013 superior customer experience in insurance","url":"https:\/\/www.capgemini.com\/pt-en\/insights\/expert-perspectives\/humanizing-healthcare-superior-customer-experience-in-insurance\/","mainEntityOfPage":{"@type":"WebPage","@id":"https:\/\/www.capgemini.com\/pt-en\/insights\/expert-perspectives\/humanizing-healthcare-superior-customer-experience-in-insurance\/"},"thumbnailUrl":"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2021\/09\/Capgemini_Expert-perspectives_Humanizing-healthcare_superior-customer-experience-in-insurance.jpg?w=150&h=150&crop=1","image":{"@type":"ImageObject","url":"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2021\/09\/Capgemini_Expert-perspectives_Humanizing-healthcare_superior-customer-experience-in-insurance.jpg"},"articleSection":"Uncategorized","author":[],"creator":[],"publisher":{"@type":"Organization","name":"Capgemini Portugal","logo":""},"keywords":[],"dateCreated":"2021-09-29T14:15:00Z","datePublished":"2021-09-29T14:15:00Z","dateModified":"2025-03-26T09:47:50Z"},"rendered":"<meta name=\"parsely-title\" content=\"Humanizing healthcare \u2013 superior customer experience in insurance\" \/>\n<meta name=\"parsely-link\" content=\"https:\/\/www.capgemini.com\/pt-en\/insights\/expert-perspectives\/humanizing-healthcare-superior-customer-experience-in-insurance\/\" \/>\n<meta name=\"parsely-type\" content=\"post\" \/>\n<meta name=\"parsely-image-url\" content=\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2021\/09\/Capgemini_Expert-perspectives_Humanizing-healthcare_superior-customer-experience-in-insurance.jpg?w=150&amp;h=150&amp;crop=1\" \/>\n<meta name=\"parsely-pub-date\" content=\"2021-09-29T14:15:00Z\" \/>\n<meta name=\"parsely-section\" content=\"Uncategorized\" \/>","tracker_url":"https:\/\/cdn.parsely.com\/keys\/capgemini.com\/p.js"},"jetpack_featured_media_url":"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2021\/09\/Capgemini_Expert-perspectives_Humanizing-healthcare_superior-customer-experience-in-insurance.jpg","archive_status":false,"featured_image_src":"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2021\/09\/Capgemini_Expert-perspectives_Humanizing-healthcare_superior-customer-experience-in-insurance.jpg","featured_image_alt":"","jetpack_sharing_enabled":true,"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Capgemini Portugal","distributor_original_site_url":"https:\/\/www.capgemini.com\/pt-en","push-errors":false,"featured_image_url":"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2021\/09\/Capgemini_Expert-perspectives_Humanizing-healthcare_superior-customer-experience-in-insurance.jpg","author_title":"Scott Manghillis","author_thumbnail_url":false,"author_thumbnail_alt":false,"_links":{"self":[{"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/posts\/502398","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/users\/103"}],"replies":[{"embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/comments?post=502398"}],"version-history":[{"count":4,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/posts\/502398\/revisions"}],"predecessor-version":[{"id":529043,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/posts\/502398\/revisions\/529043"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/media\/502399"}],"wp:attachment":[{"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/media?parent=502398"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/categories?post=502398"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/tags?post=502398"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/brand?post=502398"},{"taxonomy":"service","embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/service?post=502398"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/industry?post=502398"},{"taxonomy":"partners","embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/partners?post=502398"},{"taxonomy":"blog-topic","embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/blog-topic?post=502398"},{"taxonomy":"content-group","embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/content-group?post=502398"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}