{"id":516821,"date":"2023-02-13T14:11:28","date_gmt":"2023-02-13T13:11:28","guid":{"rendered":"https:\/\/www.capgemini.com\/?post_type=event&p=854772"},"modified":"2025-03-26T08:32:36","modified_gmt":"2025-03-26T08:32:36","slug":"adobe-summit-2023","status":"publish","type":"event","link":"https:\/\/www.capgemini.com\/pt-en\/news\/events\/adobe-summit-2023\/","title":{"rendered":"Adobe Summit 2023"},"content":{"rendered":"\n
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ADOBE SUMMIT 2023<\/h1><\/div>
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March 21-23, 2023
<\/strong>Las Vegas | The Venetian Convention and Expo Center<\/p>\n\n\n\n

Master the shift in consumer behavior<\/strong><\/h2>\n\n\n\n

Join us at Adobe Summit 2023 to thrive in the ever-changing digital economy, expand your skillset, and spark innovations empowering you to get the future you want.<\/h4>\n\n\n\n

Our annual research on ‘What matters to today\u2019s consumer<\/a>‘ indicates one of the biggest consumer shifts, is deep concern in rising living costs. As a direct result, consumers are spending extra time shopping for bargains and pledging loyalty to brands that demonstrate care, empathy, and help during these difficult times. This shift in consumer behavior has been felt across industries, from retail and finance to telecommunications and pharmaceuticals.

Heading to Adobe Summit? Meet us at booth 1106, join our sessions<\/a>, book in a demo<\/a> for our Connected Marketing Engine or connect with our experts<\/a>. Discover how you can embrace digital experiences to drive growth, increase efficiency, and improve customer satisfaction. We\u2019ll also be exploring the importance of respectful personalization, and how to strike the right balance between delivering personalized experiences and upholding customers’ trust by safeguarding their privacy.<\/p>\n\n\n\n

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Explore Adobe Summit<\/a><\/div>\n<\/div>\n\n\n\n

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Experience the Connected Marketing Engine<\/h2>\n\n\n\n
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Experience an exclusive live experience of The Connected Marketing Engine <\/strong>(CME) at our booth. CME enables retailers to create a 360-degree view of their customers, by using digital experience, data touchpoints and personalized interactions. CME empowers consumers to engage with their brands of choice, via highly personalized experiences, that build lasting relationships and brand loyalty.  
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Our team will be demonstrating the latest release of CME in Booth 1106.<\/strong> 

<\/em>Robin, van den Hoven<\/strong> | Global Connected Marketing Offer Lead
Neerav Vyas<\/strong> | I&D Transformation Director
Izzy Del Valle<\/strong> | Americas DCX Managing Enterprise Architect<\/p>\n\n\n\n

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Sign up for a demo<\/a><\/div>\n<\/div>\n\n\n\n
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Join our session on Vanguard’s Website Transformation (S744)<\/h2>\n\n\n\n
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Tuesday, Mar 21 | 4:00 PM – 5:00 PM PDT<\/strong><\/p>\n\n\n\n

In this session with Vanguard\u2019s Institutional Investor business, we’ll explore how our partnership with Adobe enabled Vanguard to accelerate their website transformation from legacy siloed technologies, to an efficient marketing ecosystem. Join the session<\/a> to explore:<\/p>\n\n\n\n