{"id":517630,"date":"2023-03-01T08:30:00","date_gmt":"2023-03-01T07:30:00","guid":{"rendered":"https:\/\/www.capgemini.com\/?post_type=analyst-report&#038;p=857799"},"modified":"2023-03-21T08:07:52","modified_gmt":"2023-03-21T08:07:52","slug":"forrester-names-capgemini-under-its-frog-brand-a-leader-in-customer-experience-strategy","status":"publish","type":"analyst-report","link":"https:\/\/www.capgemini.com\/pt-en\/news\/analyst-recognition\/forrester-names-capgemini-under-its-frog-brand-a-leader-in-customer-experience-strategy\/","title":{"rendered":"Forrester names Capgemini, under its frog brand, a \u2018Leader\u2019 in Customer Experience Strategy"},"content":{"rendered":"\t\t<div class=\"wp-block-cg-blocks-hero-press-release\">\n\t\t\t<header class=\"header-hero-press-release\" role=\"main\" id=\"main-content-press-release\">\n\t\t\t\t<div class=\"container\">\n\t\t\t\t\t<div class=\"hero-press-release\">\n\t\t\t\t\t\t<div class=\"hero-press-release-content-wrapper\">\n\t\t\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t\t\t<div class=\"col-12\">\n\t\t\t\t\t\t\t\t\t<div class=\"header-title\">\n\t\t\t\t\t\t\t\t\t\t<h1>\n\t\t\t\t\t\t\t\t\t\t\tForrester names Capgemini, under its frog brand, a \u2018Leader\u2019 in Customer Experience Strategy\t\t\t\t\t\t\t\t\t\t<\/h1>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"header-description\">\n\t\t\t\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"header-date\">\n\t\t\t\t\t\t\t\t\t\t<span>Mar 1, 2023<\/span>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/header>\n\t\t<\/div>\n\t\t\n\n\n<section class=\"wp-block-cg-blocks-group undefined section section--article-content\" id=\"quoteWrapper\"><div class=\"article-main-content\"><div class=\"container\"><div class=\"row\"><div class=\"col-12 col-md-1\"><nav class=\"article-social\"><ul class=\"social-nav\"><li class=\"ip-order-fb\"><a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.capgemini.com\/?post_type=analyst-report&amp;p=857799\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-fb\"><\/i><span class=\"sr-only\">Facebook<\/span><\/a><\/li><li class=\"ip-order-tw\"><a href=\"https:\/\/twitter.com\/intent\/tweet?url=https:\/\/www.capgemini.com\/?post_type=analyst-report&amp;p=857799&amp;text=Forrester%20names%20Capgemini%2C%20under%20its%20frog%20brand%2C%20a%20%E2%80%98Leader%E2%80%99%20in%20Customer%20Experience%20Strategy\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-tw\"><\/i><span class=\"sr-only\">Twitter<\/span><\/a><\/li><li class=\"ip-order-li\"><a href=\"https:\/\/www.linkedin.com\/shareArticle?url=https:\/\/www.capgemini.com\/?post_type=analyst-report&amp;p=857799&amp;text=Forrester%20names%20Capgemini%2C%20under%20its%20frog%20brand%2C%20a%20%E2%80%98Leader%E2%80%99%20in%20Customer%20Experience%20Strategy\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><span class=\"sr-only\">Linkedin<\/span><\/a><\/li><\/ul><\/nav><\/div><div class=\"col-12 col-md-11 col-lg-10\"><div class=\"article-text article-quote-text\">\n<h3 class=\"wp-block-heading\" id=\"h-capgemini-outshines-competitors-with-data-powered-cx-transformations\"><strong>Capgemini outshines competitors with data-powered CX transformations.<\/strong><\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<blockquote class=\"wp-block-quote is-style-default is-layout-flow wp-block-quote-is-layout-flow\"><p><em>\u201cCapgemini goes to market under its&nbsp;<a href=\"https:\/\/www.capgemini.com\/about-us\/who-we-are\/our-brands\/frog\/\" target=\"_blank\" rel=\"noreferrer noopener\">frog<\/a>&nbsp;brand, which is part of the <a href=\"https:\/\/www.capgemini.com\/about-us\/who-we-are\/our-brands\/capgemini-invent\/\" target=\"_blank\" rel=\"noreferrer noopener\">Capgemini Invent<\/a> suite of brands. It merges the left and right brain of CX transformation, integrating creative components with technologies like AI and IoT to design compelling future experiences.\u201d<\/em><\/p><cite>The Forrester Wave\u2122: Customer Experience Strategy Consulting Practices, Q4 2022<\/cite><\/blockquote>\n\n\n\n<p>The COVID-19 pandemic brought the critical importance of CX to the fore as organizations had to pivot fast to deploy digital services and adopt new ways to build deeper, more personalized connections with customers. This accelerated focus on customer connection drove a convergence of both customer and digital experience.<\/p>\n\n\n\n<p>As we enter this new era of CX, Forrester recently released The Forrester Wave\u2122: Customer Experience Strategy Consulting Practices, Q4 2022, where they conducted a detailed assessment of the 14 most significant vendors in the CX market. We are proud to announce Capgemini was named a \u2018Leader\u2019 \u2013 the highest-ranked category within the study \u2013 and <strong>ranked highest in the strategy category<\/strong> among the companies Forrester invited to participate in this evaluation.<\/p>\n\n\n\n<p>The research was conducted against specific qualities that Forrester recommends business leaders should look for in CX strategy consulting practices:<\/p>\n\n\n\n<ol class=\"wp-block-list\" type=\"1\"><li>Support their organization\u2019s future ambitions<\/li><li>Develop robust business cases for investing in CX<\/li><li>Change culture at all levels of the enterprise<\/li><li>Demonstrate best fit for the desired type of relationship<\/li><\/ol>\n\n\n\n<p>Business today is more personal, data-driven, and relevant than ever. Success starts with your customers. Capgemini is committed to inspiring clients to make bolder choices to orchestrate personalized and differentiated experiences at scale.<\/p>\n\n\n\n<p><strong>Read our press release:<\/strong> <a href=\"\/pt-en\/news\/press-releases\/capgemini-recognized-as-a-leader-in-customer-experience-strategy-consulting-practices-2022-report-by-independent-research-firm\/\">Capgemini recognized as a \u2018Leader\u2019 in Customer Experience Strategy Consulting Practices 2022 report by independent research firm<\/a><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><em>&#8220;We are delighted to be positioned as a leader in The Forrester Wave\u2122: Customer Experience Strategy Consulting Practices, Q4 2022. We believe this ranking further demonstrates our strength in challenging the status quo and shaping bold new strategies to enable clients to continuously reinvent, engage, and grow. Our dedication to sustainability and inclusion and our data-everywhere approach set us apart, earning us the sole superior rating for using the widest set of criteria to support decision-making&#8221;<\/em><\/p><cite>Gagandeep Gadri, Managing Director frog, part of Capgemini Invent<\/cite><\/blockquote>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\" style=\"grid-template-columns:auto 41%\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2023\/02\/Forrester.png?w=960\" alt=\"\" class=\"wp-image-859630 size-full\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<h3 class=\"wp-block-heading\" id=\"h-complimentary-copy\"><strong>Complimentary copy<\/strong><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\">The Forrester Wave\u2122: Customer Experience Strategy Consulting Practices, Q4 2022<\/h4>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link\" href=\"https:\/\/reprints2.forrester.com\/#\/assets\/2\/2438\/RES176342\/report\" target=\"_blank\" rel=\"noreferrer noopener\">Read the report<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div><\/div><\/div><\/div><\/section>\n\n\n\n\t\t<section\n\t\t\tclass=\"section section--lifeatcap-learning section--event-slider-careerInvent \">\n\n\t\t\t<div class=\"container\">\n\t\t\t\t<div class='career-invent-header'>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t\t<div class=\"heading col-12 col-md-8\">\n\t\t\t\t\t\t\t\t<h2>Discover our capabilities<\/h2>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"slider slider-fader ea7a18ea-c31c-4426-af4e-02865f4fcf1e\">\n\t\t\t\t\t\t\t\t\t<div class=\"slider-nav-wrapper smallDevice\">\n\t\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t\t<div class=\"col-md-12 text-center\">\n\t\t\t\t\t\t\t\t<div class=\"slider-nav\">\n\t\t\t\t\t\t\t\t\t<button class=\"slider-prev inactive\"\n\t\t\t\t\t\t\t\t\t\taria-label=\"slider prev\"><\/button>\n\t\t\t\t\t\t\t\t\t<ul class=\"slider-paginator\"><\/ul>\n\t\t\t\t\t\t\t\t\t<button class=\"slider-next \"\n\t\t\t\t\t\t\t\t\t\taria-label=\"slider next\"><\/button>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div\n\t\t\t\t\tclass=\"slider-list \">\n\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"slide active \">\n\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\tclass=\"slide-bg-wrapper wp-block-cg-blocks-career-invent \">\n\t\t\t\t\t\t\t\t<div class=\"bgImagesection\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"bgColor\"><\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"container slide-info-wrapper\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"col-md-6 col-sm-12 box-inner \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"bgColor\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-title \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"explore-header\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-maxlength=\"68\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttitle=\"FROG\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tFROG\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass=\"box-title \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 data-maxlength=\"144\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttitle=\"Frog is a leading global creative consultancy, part of Capgemini Invent.\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tstyle=\"white-space: pre-wrap;\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tFrog is a leading global creative consultancy, part of Capgemini Invent.\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div >\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"btnDiv\"> <a class=\"more2\" data-maxlength=\"24\" aria-label=\"Read more about FROG\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t tabindex=\"0\" href=\"\/pt-en\/about-us\/who-we-are\/our-brands\/frog\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tRead more\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a> <\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\n\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"col-md-6 col-sm-12 text-right box-img-wrapper escaper escaper-right\">\n\t\t\t\t\t\t\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<source\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2022\/04\/244742135_10159914794102847_4626154512699991045_n.png?w=1200&amp;quality=90 1x, https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2022\/04\/244742135_10159914794102847_4626154512699991045_n.png?w=1200&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 1500px)\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<source\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2022\/04\/244742135_10159914794102847_4626154512699991045_n.png?w=600&amp;quality=90 1x, https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2022\/04\/244742135_10159914794102847_4626154512699991045_n.png?w=1200&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 992px)\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<source\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2022\/04\/244742135_10159914794102847_4626154512699991045_n.png?w=400&amp;quality=90 1x, https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2022\/04\/244742135_10159914794102847_4626154512699991045_n.png?w=800&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 768px)\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<source\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2022\/04\/244742135_10159914794102847_4626154512699991045_n.png?w=400&amp;quality=90 1x, https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2022\/04\/244742135_10159914794102847_4626154512699991045_n.png?w=800&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 0)\" \/>\n\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" class=\"box-img\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrc=\"https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2022\/04\/244742135_10159914794102847_4626154512699991045_n.png\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tstyle=\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\" alt=\"\" \/>\n\n\t\t\t\t\t\t\t\t\t\t\t\t<\/picture>\n\t\t\t\t\t\t\t\t\t\t\t\t<!-- <img decoding=\"async\" class=\"box-img\" src=\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\n\t\t\t\t\t\t\t\t\t\t\tstyle=\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\" alt=\"\"\n\t\t\t\t\t\t\t\t\t\t\/> -->\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"\">\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"slide-reveal\"><\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"slide active \">\n\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\tclass=\"slide-bg-wrapper wp-block-cg-blocks-career-invent \">\n\t\t\t\t\t\t\t\t<div class=\"bgImagesection\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"bgColor\"><\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"container slide-info-wrapper\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"col-md-6 col-sm-12 box-inner \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"bgColor\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-title \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"explore-header\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-maxlength=\"68\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttitle=\"CAPGEMINI INVENT\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tCAPGEMINI INVENT\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass=\"box-title \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 data-maxlength=\"144\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttitle=\"An innovation, design, and transformation powerhouse\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tstyle=\"white-space: pre-wrap;\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tAn innovation, design, and transformation powerhouse\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div >\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"btnDiv\"> <a class=\"more2\" data-maxlength=\"24\" aria-label=\"Read more about CAPGEMINI INVENT\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t tabindex=\"-1\" href=\"\/pt-en\/about-us\/who-we-are\/our-brands\/capgemini-invent\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tRead more\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a> <\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\n\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"col-md-6 col-sm-12 text-right box-img-wrapper escaper escaper-right\">\n\t\t\t\t\t\t\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<source\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2022\/03\/Capgemini_Services_Data-and-AI_2.jpg?w=1200&amp;quality=90 1x, https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2022\/03\/Capgemini_Services_Data-and-AI_2.jpg?w=1200&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 1500px)\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<source\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2022\/03\/Capgemini_Services_Data-and-AI_2.jpg?w=600&amp;quality=90 1x, https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2022\/03\/Capgemini_Services_Data-and-AI_2.jpg?w=1200&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 992px)\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<source\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2022\/03\/Capgemini_Services_Data-and-AI_2.jpg?w=400&amp;quality=90 1x, https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2022\/03\/Capgemini_Services_Data-and-AI_2.jpg?w=800&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 768px)\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<source\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2022\/03\/Capgemini_Services_Data-and-AI_2.jpg?w=400&amp;quality=90 1x, https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2022\/03\/Capgemini_Services_Data-and-AI_2.jpg?w=800&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 0)\" \/>\n\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" class=\"box-img\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrc=\"https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2022\/03\/Capgemini_Services_Data-and-AI_2.jpg\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tstyle=\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\" alt=\"\" \/>\n\n\t\t\t\t\t\t\t\t\t\t\t\t<\/picture>\n\t\t\t\t\t\t\t\t\t\t\t\t<!-- <img decoding=\"async\" class=\"box-img\" src=\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\n\t\t\t\t\t\t\t\t\t\t\tstyle=\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\" alt=\"\"\n\t\t\t\t\t\t\t\t\t\t\/> -->\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"\">\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"slide-reveal\"><\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"slide active \">\n\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\tclass=\"slide-bg-wrapper wp-block-cg-blocks-career-invent \">\n\t\t\t\t\t\t\t\t<div class=\"bgImagesection\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"bgColor\"><\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"container slide-info-wrapper\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"col-md-6 col-sm-12 box-inner \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"bgColor\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-title \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"explore-header\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-maxlength=\"68\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttitle=\"CUSTOMER EXPERIENCE\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tCUSTOMER EXPERIENCE\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass=\"box-title \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 data-maxlength=\"144\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttitle=\"Your customers are unique. Different needs, different expectations, different preferences.\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tstyle=\"white-space: pre-wrap;\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tYour customers are unique. Different needs, different expectations, different preferences.\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div >\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"btnDiv\"> <a class=\"more2\" data-maxlength=\"24\" aria-label=\"Read more about CUSTOMER EXPERIENCE\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t tabindex=\"-1\" href=\"\/pt-en\/services\/customer-first\/customer-experience\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tRead more\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a> <\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\n\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"col-md-6 col-sm-12 text-right box-img-wrapper escaper escaper-right\">\n\t\t\t\t\t\t\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<source\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2022\/04\/Capgemini_Services_Customer-First_Customer-Experience.jpg?w=1200&amp;quality=90 1x, https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2022\/04\/Capgemini_Services_Customer-First_Customer-Experience.jpg?w=1200&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 1500px)\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<source\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2022\/04\/Capgemini_Services_Customer-First_Customer-Experience.jpg?w=600&amp;quality=90 1x, https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2022\/04\/Capgemini_Services_Customer-First_Customer-Experience.jpg?w=1200&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 992px)\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<source\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2022\/04\/Capgemini_Services_Customer-First_Customer-Experience.jpg?w=400&amp;quality=90 1x, https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2022\/04\/Capgemini_Services_Customer-First_Customer-Experience.jpg?w=800&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 768px)\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<source\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2022\/04\/Capgemini_Services_Customer-First_Customer-Experience.jpg?w=400&amp;quality=90 1x, https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2022\/04\/Capgemini_Services_Customer-First_Customer-Experience.jpg?w=800&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 0)\" \/>\n\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" class=\"box-img\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrc=\"https:\/\/prod.ucwe.capgemini.com\/wp-content\/uploads\/2022\/04\/Capgemini_Services_Customer-First_Customer-Experience.jpg\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tstyle=\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\" alt=\"\" \/>\n\n\t\t\t\t\t\t\t\t\t\t\t\t<\/picture>\n\t\t\t\t\t\t\t\t\t\t\t\t<!-- <img decoding=\"async\" class=\"box-img\" src=\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\n\t\t\t\t\t\t\t\t\t\t\tstyle=\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\" alt=\"\"\n\t\t\t\t\t\t\t\t\t\t\/> -->\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"\">\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"slide-reveal\"><\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t<div class=\"slider-nav-wrapper largeDevice\">\n\t\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t\t<div class=\"col-md-12 text-center\">\n\t\t\t\t\t\t\t\t<div class=\"slider-nav\">\n\t\t\t\t\t\t\t\t\t<button class=\"slider-prev inactive\"\n\t\t\t\t\t\t\t\t\t\taria-label=\"slider prev\"><\/button>\n\t\t\t\t\t\t\t\t\t<ul class=\"slider-paginator\"><\/ul>\n\t\t\t\t\t\t\t\t\t<button class=\"slider-next\"\n\t\t\t\t\t\t\t\t\t\taria-label=\"slider next\"><\/button>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t<\/div>\n\n\t\t<\/section>\n\n\t\t\n\n<section class=\"latest-insights layout-odd \"><div class=\"container\"><div class=\"insight-title\"><h2 class=\"latest-insight-title\">Related insights<\/h2><\/div><div class=\"layout-single-card\">\n                      <div class=\"row align-items-center w-lg-100\">\n                        <div class=\"card-image-wrapper\">\n                                <div class=\"card-image\" data-image-url=\"https:\/\/www.capgemini.com\/pt-en\/insights\/research-library\/immersive-experiences\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2022\/12\/Immersive-experiences-banner_2800x1800.jpg?w=2048&#038;quality=70 1x, https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2022\/12\/Immersive-experiences-banner_2800x1800.jpg?w=2048&#038;quality=70 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 1500px)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2022\/12\/Immersive-experiences-banner_2800x1800.jpg?w=1024&#038;quality=70 1x, https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2022\/12\/Immersive-experiences-banner_2800x1800.jpg?w=2048&#038;quality=70 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 992px)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2022\/12\/Immersive-experiences-banner_2800x1800.jpg?w=1024&#038;quality=70 1x, https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2022\/12\/Immersive-experiences-banner_2800x1800.jpg?w=2048&#038;quality=70 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 768px)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2022\/12\/Immersive-experiences-banner_2800x1800.jpg?w=500&#038;quality=70 1x, https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2022\/12\/Immersive-experiences-banner_2800x1800.jpg?w=1000&#038;quality=70 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 0)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2022\/12\/Immersive-experiences-banner_2800x1800.jpg\" alt=\"\" style=\"object-position: 50% 50%; object-fit: cover;\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/picture>\n                                <\/div>\n                            <\/div>\n                            <div class=\"col-12 col-md-5 col-lg-7\"><\/div>\n                        <div class=\"col-12 col-md-7 col-lg-5\">\n                            <a href=\"https:\/\/www.capgemini.com\/pt-en\/insights\/research-library\/immersive-experiences\/\" aria-label=\"Total immersion: How immersive experiences and the metaverse benefit customer experience and operations\" class=\"card-link-holder\">\n                            <div class=\"insight-card insight-card-start\">\n                                <div class=\"card-tag\">Report<\/div>\n                                <h3 class=\"card-title\">Total immersion: How immersive experiences and the metaverse benefit customer experience and operations<\/h3>\n                                <div class=\"insight-card-footer\">\n                                    <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/themes\/capgemini2025\/assets\/images\/capgemini-research-institute.svg\" alt=\"capgemini-research-institute\" class=\"light\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/themes\/capgemini2025\/assets\/images\/capgemini-research-institute-white.svg\" alt=\"capgemini-research-institute\" class=\"dark\">\n                                <\/div>\n                            <\/div>\n                            <\/a>\n                        <\/div>\n                     <\/div>\n                    <\/div><div class=\"layout-two-card cards-reversed\">\n                                <div class=\"row align-items-center\"><div class=\"card-image-wrapper\">\n                                <div class=\"card-image\" data-image-url=\"https:\/\/www.capgemini.com\/pt-en\/insights\/research-library\/rethinking-brand-strategy-with-technology-and-data\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2022\/02\/Capgemini_Research-Rethinking-brand-strategy-with-technology-and-data-1.jpg?w=800&#038;quality=70 1x, https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2022\/02\/Capgemini_Research-Rethinking-brand-strategy-with-technology-and-data-1.jpg?w=800&#038;quality=70 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 1500px)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2022\/02\/Capgemini_Research-Rethinking-brand-strategy-with-technology-and-data-1.jpg?w=800&#038;quality=70 1x, https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2022\/02\/Capgemini_Research-Rethinking-brand-strategy-with-technology-and-data-1.jpg?w=800&#038;quality=70 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 992px)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2022\/02\/Capgemini_Research-Rethinking-brand-strategy-with-technology-and-data-1.jpg?w=800&#038;quality=70 1x, https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2022\/02\/Capgemini_Research-Rethinking-brand-strategy-with-technology-and-data-1.jpg?w=800&#038;quality=70 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 768px)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2022\/02\/Capgemini_Research-Rethinking-brand-strategy-with-technology-and-data-1.jpg?w=350&#038;quality=70 1x, https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2022\/02\/Capgemini_Research-Rethinking-brand-strategy-with-technology-and-data-1.jpg?w=700&#038;quality=70 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 0)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2022\/02\/Capgemini_Research-Rethinking-brand-strategy-with-technology-and-data-1.jpg\" alt=\"\" style=\"object-position: 50% 50%; object-fit: cover;\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/picture>\n                                <\/div>\n                            <\/div><div class=\"col-12 col-md-6 col-lg-4 flex-sm-order-reverse\">\n                            <a href=\"https:\/\/www.capgemini.com\/pt-en\/insights\/research-library\/connected-customer-platforms\/\" aria-label=\"Connected customer platforms: End-to-end customer experience transformation to deliver value at speed for businesses and customers\" class=\"card-link-holder\">\n                            <div class=\"insight-card insight-card-start\">\n                                <div class=\"card-tag\">Point of view<\/div>\n                                <h3 class=\"card-title\">Connected customer platforms: End-to-end customer experience transformation to deliver value at speed for businesses and customers<\/h3>\n                                <div class=\"insight-card-footer\">\n                                    <img decoding=\"async\" loading=\"lazy\" src=\"\" alt=\"\" class=\"light\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"\" alt=\"\" class=\"dark\">\n                                <\/div>\n                            <\/div>\n                            <\/a>\n                        <\/div>\n                    <div class=\"col-12 col-md-6 col-lg-4\">\n                           <a href=\"https:\/\/www.capgemini.com\/pt-en\/insights\/research-library\/rethinking-brand-strategy-with-technology-and-data\/\" aria-label=\"Rethinking brand strategy with technology and data\" class=\"card-link-holder\">\n                            <div class=\"insight-card insight-card-center\">\n                                <div class=\"card-tag\">Point of view<\/div>\n                                <h3 class=\"card-title\">Rethinking brand strategy with technology and data<\/h3>\n                                <div class=\"insight-card-footer\">\n                                    <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/themes\/capgemini2025\/assets\/images\/capgemini-invent.svg\" alt=\"capgemini-invent\" class=\"light\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/themes\/capgemini2025\/assets\/images\/capgemini-invent-white.svg\" alt=\"capgemini-invent\" class=\"dark\">\n                                <\/div>\n                            <\/div>\n                            <\/a>\n                        <\/div>\n                    <div class=\"col-12 col-lg-4 d-md-none d-lg-block\"><\/div><\/div>\n                    <\/div><\/div><\/section>\n\n\n<section class=\"wp-block-cg-blocks-wrapper-people-slider section section--expert-slider wrapper-people-slider undefined\"><div class=\"container\"><div class=\"content-title\"><h3 data-maxlength=\"34\">Meet our experts<\/h3><\/div><\/div><div class=\"slider slider-boxed\"><div class=\"container\"><div class=\"slider-window\"><div class=\"slider-list\">\t\t<div class=\"slide\">\n\t\t\t<div class=\"box\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<div class=\"col-md-6 col-lg-4 box-img-wrapper\">\n\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2021\/05\/gagandeep-gadri-2-1.jpg\" alt=\"Gagandeep Gadri\"\/>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"col-md-6 col-lg-8 box-inner\">\n\t\t\t\t\t\t<div class=\"row title-social-media-header\">\n\t\t\t\t\t\t\t<div class=\"col-md-12 col-lg-6 mbl-social-icon\">\n\t\t\t\t\t\t\t\t<ul class=\"social-nav\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li><a aria-label=\"Linkedin\" target=\"_blank\" title=\"Opens in a new window\" href=\"https:\/\/www.linkedin.com\/in\/gagandeepgadri\/\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><\/a><\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"col-md-12 col-lg-6 box-container\">\n\t\t\t\t\t\t\t\t<div class=\"box-title\">\n\t\t\t\t\t\t\t\t\t<h3 class=\"people-profile-title\">Gagandeep Gadri<\/h3>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span>Managing Director, frog part of Capgemini Invent<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"col-md-12 col-lg-6 social-box-container dkt-social-icon\">\n\t\t\t\t\t\t\t\t<ul class=\"social-nav\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li><a aria-label=\"Linkedin\" target=\"_blank\" title=\"Opens in a new window\" href=\"https:\/\/www.linkedin.com\/in\/gagandeepgadri\/\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><\/a><\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"people-info\">Gagandeep is an Executive Vice President and is the Managing Director of frog globally, the creative consultancy brand of Capgemini Invent.\u00a0A future-focused senior leader commanding 25 years of experience gained driving innovation, growth and delivering customer experience and digital projects across global brands.\u00a0Above all, a bold innovator with the\u00a0capacity to evoke positive change felt at both a human and\u00a0organizational level.\u00a0<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\n\n\t\t<div class=\"slide\">\n\t\t\t<div class=\"box\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<div class=\"col-md-6 col-lg-4 box-img-wrapper\">\n\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2021\/05\/alex-smithbingham2226crop.jpg\" alt=\"Alex Smith-Bingham\"\/>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"col-md-6 col-lg-8 box-inner\">\n\t\t\t\t\t\t<div class=\"row title-social-media-header\">\n\t\t\t\t\t\t\t<div class=\"col-md-12 col-lg-6 mbl-social-icon\">\n\t\t\t\t\t\t\t\t<ul class=\"social-nav\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li><a aria-label=\"Linkedin\" target=\"_blank\" title=\"Opens in a new window\" href=\"http:\/\/uk.linkedin.com\/pub\/alex-smith-bingham\/0\/927\/b44\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><\/a><\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"col-md-12 col-lg-6 box-container\">\n\t\t\t\t\t\t\t\t<div class=\"box-title\">\n\t\t\t\t\t\t\t\t\t<h3 class=\"people-profile-title\">Alex Smith-Bingham<\/h3>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span>Executive Vice President, Group Offer Lead for Customer Experience; Digital Customer Experience Lead for UK<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"col-md-12 col-lg-6 social-box-container dkt-social-icon\">\n\t\t\t\t\t\t\t\t<ul class=\"social-nav\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li><a aria-label=\"Linkedin\" target=\"_blank\" title=\"Opens in a new window\" href=\"http:\/\/uk.linkedin.com\/pub\/alex-smith-bingham\/0\/927\/b44\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><\/a><\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"people-info\">&#8220;Customer Experience covers all the support and help our clients need between them and their customers. This will range from changing their purpose, their propositions, new capabilities in sales\/service\/marketing and commerce, immersive experiences, new operating models, and new ways of working and ecosystems. We harness our global capability in strategic innovation (frog), business consulting, DCX solutions, Insight &#038; Data and run operations in technology and business services.&#8221;<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\n\n\t\t<div class=\"slide\">\n\t\t\t<div class=\"box\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<div class=\"col-md-6 col-lg-4 box-img-wrapper\">\n\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2021\/05\/Darshan-Shankavaram-2.jpg\" alt=\"Darshan Shankavaram\"\/>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"col-md-6 col-lg-8 box-inner\">\n\t\t\t\t\t\t<div class=\"row title-social-media-header\">\n\t\t\t\t\t\t\t<div class=\"col-md-12 col-lg-6 mbl-social-icon\">\n\t\t\t\t\t\t\t\t<ul class=\"social-nav\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li><a aria-label=\"Linkedin\" target=\"_blank\" title=\"Opens in a new window\" href=\"https:\/\/www.linkedin.com\/in\/darshanshankavaram\/\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><\/a><\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"col-md-12 col-lg-6 box-container\">\n\t\t\t\t\t\t\t\t<div class=\"box-title\">\n\t\t\t\t\t\t\t\t\t<h3 class=\"people-profile-title\">Darshan Shankavaram<\/h3>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span>Executive Vice President, Digital Customer Experience Global Practice Leader<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"col-md-12 col-lg-6 social-box-container dkt-social-icon\">\n\t\t\t\t\t\t\t\t<ul class=\"social-nav\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li><a aria-label=\"Linkedin\" target=\"_blank\" title=\"Opens in a new window\" href=\"https:\/\/www.linkedin.com\/in\/darshanshankavaram\/\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><\/a><\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"people-info\">&#8220;I have close to 30 years of domain experience, with more than ten years within Digital and Mobile. I have led product concept-to-sell, business development, pre-sales, solutioning and technical implementation of CX transformation programs.&#8221;<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div><div class=\"slider-nav\"><button class=\"slider-prev inactive\" aria-label=\"Slider previous\" tabindex=\"-1\"><\/button><ul class=\"slider-paginator\"><\/ul><button class=\"slider-next\" aria-label=\"Slider next\"><\/button><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"<p>Capgemini merges the left and right brain of CX transformation, integrating creative components with technologies like AI and IoT to design compelling future experiences.<\/p>\n","protected":false},"author":291,"featured_media":517631,"template":"","meta":{"cg_dt_proposed_to":[],"cg_seo_hreflang_relations":"","cg_seo_canonical_relation":"","cg_seo_hreflang_x_default_relation":"","cg_dt_approved_content":true,"cg_dt_mandatory_content":false,"cg_dt_notes":"","cg_dg_source_changed":false,"cg_dt_link_disabled":false,"footnotes":"","featured_focal_points":""},"brand":[],"service":[33],"industry":[],"partners":[],"analyst":[108],"content-group":[],"class_list":["post-517630","analyst-report","type-analyst-report","status-publish","has-post-thumbnail","hentry","service-customer-experience","analyst-forrester"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.8 (Yoast SEO v22.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Forrester names Capgemini, under its frog brand, a \u2018Leader\u2019 in Customer Experience Strategy - Capgemini Portugal<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.capgemini.com\/pt-en\/news\/analyst-recognition\/forrester-names-capgemini-under-its-frog-brand-a-leader-in-customer-experience-strategy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Forrester names Capgemini, under its frog brand, a \u2018Leader\u2019 in Customer Experience Strategy - Capgemini Portugal\" \/>\n<meta property=\"og:description\" content=\"Capgemini merges the left and right brain of CX transformation, integrating creative components with technologies like AI and IoT to design compelling future experiences.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.capgemini.com\/pt-en\/news\/analyst-recognition\/forrester-names-capgemini-under-its-frog-brand-a-leader-in-customer-experience-strategy\/\" \/>\n<meta property=\"og:site_name\" content=\"Capgemini Portugal\" \/>\n<meta property=\"article:modified_time\" content=\"2023-03-21T08:07:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/prod.ucwe.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2023\/03\/Forrester-report-we-preview.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/news\/analyst-recognition\/forrester-names-capgemini-under-its-frog-brand-a-leader-in-customer-experience-strategy\/\",\"url\":\"https:\/\/www.capgemini.com\/pt-en\/news\/analyst-recognition\/forrester-names-capgemini-under-its-frog-brand-a-leader-in-customer-experience-strategy\/\",\"name\":\"Forrester names Capgemini, under its frog brand, a \u2018Leader\u2019 in Customer Experience Strategy - Capgemini Portugal\",\"isPartOf\":{\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/news\/analyst-recognition\/forrester-names-capgemini-under-its-frog-brand-a-leader-in-customer-experience-strategy\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/news\/analyst-recognition\/forrester-names-capgemini-under-its-frog-brand-a-leader-in-customer-experience-strategy\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2023\/03\/Forrester-report-we-preview.jpg\",\"datePublished\":\"2023-03-01T07:30:00+00:00\",\"dateModified\":\"2023-03-21T08:07:52+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/news\/analyst-recognition\/forrester-names-capgemini-under-its-frog-brand-a-leader-in-customer-experience-strategy\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.capgemini.com\/pt-en\/news\/analyst-recognition\/forrester-names-capgemini-under-its-frog-brand-a-leader-in-customer-experience-strategy\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/news\/analyst-recognition\/forrester-names-capgemini-under-its-frog-brand-a-leader-in-customer-experience-strategy\/#primaryimage\",\"url\":\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2023\/03\/Forrester-report-we-preview.jpg\",\"contentUrl\":\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2023\/03\/Forrester-report-we-preview.jpg\",\"width\":1200,\"height\":630},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/news\/analyst-recognition\/forrester-names-capgemini-under-its-frog-brand-a-leader-in-customer-experience-strategy\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Analyst Reports\",\"item\":\"https:\/\/www.capgemini.com\/pt-en\/analyst-report\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Forrester names Capgemini, under its frog brand, a \u2018Leader\u2019 in Customer Experience Strategy\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.capgemini.com\/pt-en\/#website\",\"url\":\"https:\/\/www.capgemini.com\/pt-en\/\",\"name\":\"Capgemini Portugal\",\"description\":\"Capgemini\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.capgemini.com\/pt-en\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Forrester names Capgemini, under its frog brand, a \u2018Leader\u2019 in Customer Experience Strategy - Capgemini Portugal","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.capgemini.com\/pt-en\/news\/analyst-recognition\/forrester-names-capgemini-under-its-frog-brand-a-leader-in-customer-experience-strategy\/","og_locale":"en_US","og_type":"article","og_title":"Forrester names Capgemini, under its frog brand, a \u2018Leader\u2019 in Customer Experience Strategy - Capgemini Portugal","og_description":"Capgemini merges the left and right brain of CX transformation, integrating creative components with technologies like AI and IoT to design compelling future experiences.","og_url":"https:\/\/www.capgemini.com\/pt-en\/news\/analyst-recognition\/forrester-names-capgemini-under-its-frog-brand-a-leader-in-customer-experience-strategy\/","og_site_name":"Capgemini Portugal","article_modified_time":"2023-03-21T08:07:52+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/prod.ucwe.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2023\/03\/Forrester-report-we-preview.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.capgemini.com\/pt-en\/news\/analyst-recognition\/forrester-names-capgemini-under-its-frog-brand-a-leader-in-customer-experience-strategy\/","url":"https:\/\/www.capgemini.com\/pt-en\/news\/analyst-recognition\/forrester-names-capgemini-under-its-frog-brand-a-leader-in-customer-experience-strategy\/","name":"Forrester names Capgemini, under its frog brand, a \u2018Leader\u2019 in Customer Experience Strategy - Capgemini Portugal","isPartOf":{"@id":"https:\/\/www.capgemini.com\/pt-en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.capgemini.com\/pt-en\/news\/analyst-recognition\/forrester-names-capgemini-under-its-frog-brand-a-leader-in-customer-experience-strategy\/#primaryimage"},"image":{"@id":"https:\/\/www.capgemini.com\/pt-en\/news\/analyst-recognition\/forrester-names-capgemini-under-its-frog-brand-a-leader-in-customer-experience-strategy\/#primaryimage"},"thumbnailUrl":"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2023\/03\/Forrester-report-we-preview.jpg","datePublished":"2023-03-01T07:30:00+00:00","dateModified":"2023-03-21T08:07:52+00:00","breadcrumb":{"@id":"https:\/\/www.capgemini.com\/pt-en\/news\/analyst-recognition\/forrester-names-capgemini-under-its-frog-brand-a-leader-in-customer-experience-strategy\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.capgemini.com\/pt-en\/news\/analyst-recognition\/forrester-names-capgemini-under-its-frog-brand-a-leader-in-customer-experience-strategy\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.capgemini.com\/pt-en\/news\/analyst-recognition\/forrester-names-capgemini-under-its-frog-brand-a-leader-in-customer-experience-strategy\/#primaryimage","url":"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2023\/03\/Forrester-report-we-preview.jpg","contentUrl":"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2023\/03\/Forrester-report-we-preview.jpg","width":1200,"height":630},{"@type":"BreadcrumbList","@id":"https:\/\/www.capgemini.com\/pt-en\/news\/analyst-recognition\/forrester-names-capgemini-under-its-frog-brand-a-leader-in-customer-experience-strategy\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Analyst Reports","item":"https:\/\/www.capgemini.com\/pt-en\/analyst-report\/"},{"@type":"ListItem","position":2,"name":"Forrester names Capgemini, under its frog brand, a \u2018Leader\u2019 in Customer Experience Strategy"}]},{"@type":"WebSite","@id":"https:\/\/www.capgemini.com\/pt-en\/#website","url":"https:\/\/www.capgemini.com\/pt-en\/","name":"Capgemini Portugal","description":"Capgemini","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.capgemini.com\/pt-en\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"}]}},"parsely":{"version":"1.1.0","canonical_url":"https:\/\/capgemini.com\/pt-en\/news\/analyst-recognition\/forrester-names-capgemini-under-its-frog-brand-a-leader-in-customer-experience-strategy\/","smart_links":{"inbound":0,"outbound":0},"traffic_boost_suggestions_count":0,"meta":{"@context":"https:\/\/schema.org","@type":"NewsArticle","headline":"Forrester names Capgemini, under its frog brand, a \u2018Leader\u2019 in Customer Experience Strategy","url":"https:\/\/www.capgemini.com\/pt-en\/news\/analyst-recognition\/forrester-names-capgemini-under-its-frog-brand-a-leader-in-customer-experience-strategy\/","mainEntityOfPage":{"@type":"WebPage","@id":"https:\/\/www.capgemini.com\/pt-en\/news\/analyst-recognition\/forrester-names-capgemini-under-its-frog-brand-a-leader-in-customer-experience-strategy\/"},"thumbnailUrl":"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2023\/03\/Forrester-report-we-preview.jpg?w=150&h=150&crop=1","image":{"@type":"ImageObject","url":"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2023\/03\/Forrester-report-we-preview.jpg"},"articleSection":"Uncategorized","author":[],"creator":[],"publisher":{"@type":"Organization","name":"Capgemini Portugal","logo":""},"keywords":[],"dateCreated":"2023-03-01T07:30:00Z","datePublished":"2023-03-01T07:30:00Z","dateModified":"2023-03-21T08:07:52Z"},"rendered":"<meta name=\"parsely-title\" content=\"Forrester names Capgemini, under its frog brand, a \u2018Leader\u2019 in Customer Experience Strategy\" \/>\n<meta name=\"parsely-link\" content=\"https:\/\/www.capgemini.com\/pt-en\/news\/analyst-recognition\/forrester-names-capgemini-under-its-frog-brand-a-leader-in-customer-experience-strategy\/\" \/>\n<meta name=\"parsely-type\" content=\"post\" \/>\n<meta name=\"parsely-image-url\" content=\"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2023\/03\/Forrester-report-we-preview.jpg?w=150&amp;h=150&amp;crop=1\" \/>\n<meta name=\"parsely-pub-date\" content=\"2023-03-01T07:30:00Z\" \/>\n<meta name=\"parsely-section\" content=\"Uncategorized\" \/>","tracker_url":"https:\/\/cdn.parsely.com\/keys\/capgemini.com\/p.js"},"archive_status":false,"featured_image_src":"https:\/\/www.capgemini.com\/pt-en\/wp-content\/uploads\/sites\/42\/2023\/03\/Forrester-report-we-preview.jpg","featured_image_alt":"","jetpack_sharing_enabled":true,"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Capgemini Portugal","distributor_original_site_url":"https:\/\/www.capgemini.com\/pt-en","push-errors":false,"_links":{"self":[{"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/analyst-report\/517630","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/analyst-report"}],"about":[{"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/types\/analyst-report"}],"author":[{"embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/users\/291"}],"version-history":[{"count":1,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/analyst-report\/517630\/revisions"}],"predecessor-version":[{"id":517637,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/analyst-report\/517630\/revisions\/517637"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/media\/517631"}],"wp:attachment":[{"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/media?parent=517630"}],"wp:term":[{"taxonomy":"brand","embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/brand?post=517630"},{"taxonomy":"service","embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/service?post=517630"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/industry?post=517630"},{"taxonomy":"partners","embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/partners?post=517630"},{"taxonomy":"analyst","embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/analyst?post=517630"},{"taxonomy":"content-group","embeddable":true,"href":"https:\/\/www.capgemini.com\/pt-en\/wp-json\/wp\/v2\/content-group?post=517630"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}