Championing Data Protection and Privacy

A Source of Competitive Advantage in the Digital Century

Turning compliance into competitive advantage

Compliance is the way of the future as we move forward in the digital century. And we should apply it head on. The GDPR was the first, most high-profile data protection and privacy regulation, but it’s certainly not the last. So is there something organizations can do to comply with existing and prepare for upcoming regulations – a way to turn this new reality into competitive advantage?

Compliance in the digital century

In the new report from the Capgemini Research Institute, Championing data protection and privacy – a source of competitive advantage in the digital century, we wanted to assess the current state of play and compare and contrast the characteristics of firms that are compliant with the regulation against those that are not. We found that:

  • Compliance is below par – fewer than 30% of companies claim to be compliant with the GDPR
  • Achieving compliance is no mean feat – legacy IT systems emerges as the biggest challenge
  • Proactive compliance brings benefits – including positive impact on the organization’s revenues, customer trust, brand image, and improved cybersecurity practices.

Be proactive

As companies struggle to meet compliance requirements, they must remember that data protection and privacy is a continuous process that demands proactive and ongoing performance monitoring and improvement. Companies that want to secure a competitive advantage should therefore both promote this mindset among their employees and integrate advanced technologies to boost data discovery, data management, data quality, cybersecurity, and information security efficiencies.

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Read: Championing Data Protection...

File size: 2.52 MB File type: PDF

Infographic – GDPR

File size: 1.17 MB File type: PDF

Sound Bites

Paul Brocklehurst, chief information Officer of the Financial Services Compensation Scheme

The number of queries since the GDPR went into effect are more than double what we are used to,

Henri Kujala, Data Protection Officer, Here technologies

Compliance has brought increased levels of trust

Henri Kujala, Data Protection Officer, Here technologies

We check if we have to make an amendment to our global standard to accommodate new regulations, or whether we take a hybrid approach to accommodate any local deviations,

Key Takeaways


Organizations that claim they are or will be compliant by the time CCPA comes into effect


Organizations that claim they will be partially compliant by the time CCPA comes into effect


of GDPR compliant firms have gained a competitive advantage

About the Capgemini Research Institute

Capgemini Research Institute

Capgemini’s #1 ranked in-house think tank on all things digital


Ron Tolido

Executive Vice President, Global CTO – Insights & Data. Certified Master Architect. Member of the Group Technology & Innovation Council. Lead author of TechnoVision. Executive lecturer at TIAS Business School.