{"id":892096,"date":"2023-06-06T08:30:00","date_gmt":"2023-06-06T06:30:00","guid":{"rendered":"https:\/\/www.capgemini.com\/?post_type=press-release&#038;p=907649"},"modified":"2025-03-12T04:17:30","modified_gmt":"2025-03-12T04:17:30","slug":"69-fanow-woli-ogladac-sport-we-wlasnym-domu-zwlaszcza-mlodsze-pokolenia","status":"publish","type":"press-release","link":"https:\/\/www.capgemini.com\/pl-pl\/aktualnosci\/informacje-prasowe\/69-fanow-woli-ogladac-sport-we-wlasnym-domu-zwlaszcza-mlodsze-pokolenia\/","title":{"rendered":"69% fan\u00f3w woli ogl\u0105da\u0107 sport we w\u0142asnym domu, zw\u0142aszcza m\u0142odsze pokolenia."},"content":{"rendered":"\t\t<div class=\"wp-block-cg-blocks-hero-press-release\">\n\t\t\t<header class=\"header-hero-press-release\" role=\"main\" id=\"main-content-press-release\">\n\t\t\t\t<div class=\"container\">\n\t\t\t\t\t<div class=\"hero-press-release\">\n\t\t\t\t\t\t<div class=\"hero-press-release-content-wrapper\">\n\t\t\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t\t\t<div class=\"col-12\">\n\t\t\t\t\t\t\t\t\t<div class=\"header-title\">\n\t\t\t\t\t\t\t\t\t\t<h1>\n\t\t\t\t\t\t\t\t\t\t\t69% fan\u00f3w woli ogl\u0105da\u0107 sport we w\u0142asnym domu, zw\u0142aszcza m\u0142odsze pokolenia.\t\t\t\t\t\t\t\t\t\t<\/h1>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"header-description\">\n\t\t\t\t\t\t\t\t\t\t<p>Innowacje technologiczne szybko podnosz\u0105 jako\u015b\u0107 ogl\u0105dania mecz\u00f3w w domowym zaciszu, podczas gdy do\u015bwiadczenia zwi\u0105zane z miejscem rozgrywek dopiero nadrabiaj\u0105 zaleg\u0142o\u015bci.<\/p>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"header-date\">\n\t\t\t\t\t\t\t\t\t\t<span>cze 6, 2023<\/span>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"hero-press-release-downloads\">\n\t\t\t\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"col-12 col-md-6 col-lg-3\">\n\t\t\t\t\t\t\t\t\t\t\t<a class=\"download-item\" type=\"download\" href=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2023\/06\/06_05_Tech-in-Sports_CRI-Report_-Press-Release.pdf\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"Otwiera si\u0119 w nowym oknie\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"download-icon\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"download-details\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"download-title\">Download press release<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"download-props\">133 KB  pdf<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"hero-press-release-brand-image\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/pl-pl\/wp-content\/themes\/capgemini2025\/assets\/images\/capgemini-research-institute-white.svg\" alt=\"Logo firmy\" \/>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/header>\n\t\t<\/div>\n\t\t\n\n\n<section class=\"wp-block-cg-blocks-group undefined section section--article-content\"><div class=\"article-main-content\"><div class=\"container\"><div class=\"row\"><div class=\"col-12 col-md-1\"><nav class=\"article-social\"><ul class=\"social-nav\"><li class=\"ip-order-fb\"><a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?=http:\/\/capgeminiucwe.develop\/?post_type=press-release&amp;p=179\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"otwiera si\u0119 w nowym oknie\"><i aria-hidden=\"true\" class=\"icon-fb\"><\/i><span class=\"sr-only\">Facebook<\/span><\/a><\/li><li class=\"ip-order-tw\"><a href=\"https:\/\/twitter.com\/intent\/tweet?=http:\/\/capgeminiucwe.develop\/?post_type=press-release&amp;p=179\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"otwiera si\u0119 w nowym oknie\"><i aria-hidden=\"true\" class=\"icon-tw\"><\/i><span class=\"sr-only\">Twitter<\/span><\/a><\/li><li class=\"ip-order-li\"><a href=\"https:\/\/www.linkedin.com\/shareArticle?=http:\/\/capgeminiucwe.develop\/?post_type=press-release&amp;p=179\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"otwiera si\u0119 w nowym oknie\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><span class=\"sr-only\">Linkedin<\/span><\/a><\/li><\/ul><\/nav><\/div><div class=\"col-12 col-md-11 col-lg-10\"><div class=\"article-text article-quote-text\">\n<p><strong>Pary\u017c, 6 czerwca 2023 r. &#8211; Post\u0119p technologiczny w ci\u0105gu ostatnich trzech lat radykalnie poprawi\u0142 wra\u017cenia fan\u00f3w sportu ogl\u0105daj\u0105cych go w domowym zaciszu, ale mia\u0142 mniejszy wp\u0142yw na tych, kt\u00f3rzy regularnie odwiedzaj\u0105 obiekty sportowe. Tak wynika z najnowszego raportu <a href=\"http:\/\/www.capgemini.com\/\">Capgemini<\/a> Research Institute <a href=\"https:\/\/www.capgemini.com\/insights\/research-library\/the-future-of-sports\">&#8220;A whole new ball game: Dlaczego technologia sportowa zmienia zasady gry&#8221;<\/a>. Podczas gdy technologia nadal ulepsza wra\u017cenia z ogl\u0105dania i czyni je bardziej wci\u0105gaj\u0105cymi, 77% pokolenia Z i 75% milenials\u00f3w twierdzi, \u017ce woli ogl\u0105da\u0107 sport poza obiektami sportowymi, w por\u00f3wnaniu do 53% Baby Boomers i 32% os\u00f3b powy\u017cej 70 roku \u017cycia.<\/strong><\/p>\n\n\n\n<p><strong>Increasing preference for outside-of-venue sports experiences, especially for younger fans<\/strong><\/p>\n\n\n\n<p>While the excitement of attending live events remains strong for large global competitions such as the Olympics, or World championships, this might not be the case for local and regular league games. This shift in fan preference is translating into reduced visits to sports events. In Capgemini\u2019s previous research from 2019<a href=\"#_ftn1\" id=\"_ftnref1\">[1]<\/a>, 47% of fans globally visited sporting grounds often, but this has fallen to 34% today \u2013 with a significant generation gap again: 49% of fans above 70 still visit the venue often, versus only 17% of Gen Z. This swing is most significant in Australia and the UK, where half as many people currently watch sports in-person often compared to 2019<a href=\"#_ftn2\" id=\"_ftnref2\">[2]<\/a>, while France and Germany have seen the smallest decline (less than 5 percentage points). In fact, only 37% of fans globally have visited a venue in the past 12 months, compared to 80% in 2019. Fans with impairments are, in particular, less satisfied with the overall accessibility arrangements in the venue (only 48%), however they are confident that appropriate technologies can help them access and enjoy in-person sporting events more fully.<a href=\"#_ftn3\" id=\"_ftnref3\">[3]<\/a><\/p>\n\n\n\n<p><strong>Smart devices, streaming and social media dominate sport consumption<\/strong><\/p>\n\n\n\n<p>The channels and devices through which fans are watching sports events have also shifted significantly in a few short years. Mobile devices have risen to the fore, although overall, fans still prefer TV for watching games, suggesting that smart devices provide a supplementary option for consuming sport, on-the-go or \u201cmulti-screening\u201d. In 2019, only 40% of fans picked smartphone screens as a preferred device to watch games, versus 70% today (in particular a staggering 78% of Gen Z and 74% of Millennials). Streaming platforms as well as social media have also seen a boost in viewing significance: in 2019, just 39% of fans mentioned streaming platforms as a preferred option for watching sports. This has nearly doubled to 75% today. For social media, that has jumped from 44% in 2019 to 64% today, driven by younger generations.<\/p>\n\n\n\n<p>According to the report, fans value their smartphone as a companion to enhance the viewing experiences, whether at home or at the venue. Over two-thirds (68%) of fans have used a mobile device to receive regular game\/player information while watching the game live, and 65% for 360-degree video replays. 68% of fans would also like to try using their mobile device to get player information, live stats etc. by pointing at players while present at the venue, using augmented reality. Finally, fans would also be interested in enhanced sports experiences such as in the metaverse. Two thirds of them, for example, would be interested in purchasing digital merchandise to wear in virtual worlds (66%) or attending games, and socializing virtually with fans or players in a virtual sports venue (64%).<\/p>\n\n\n\n<p>\u201c<em>In the last few years,<\/em> <em>the ways in which we\u2019re able to consume sport have completely transformed,\u201d<\/em> said Pascal Brier, Chief Innovation Officer at Capgemini and member of the Group Executive Committee<em>. <\/em>\u201c<em>Technology is granting a greater level of immersion and interactivity with the game, even if we\u2019re viewing it from thousands of miles away. This provides sports businesses with the potential to reach the next generation of global fans in new, innovative, and exciting ways. However, our research also indicates that technological advancements around the in-stadium experience have not kept pace. The next stage of the digital transformation of sport is to similarly revolutionize how we view sport in-person.\u201d<\/em><\/p>\n\n\n\n<p><strong>Technology is now a key competitive advantage for players and teams<\/strong><\/p>\n\n\n\n<p>Sports professionals and teams are increasingly leveraging technology in order to improve training and performance. This spans using devices such as smart watches or smart glasses through to measuring performance and vital functions, analyzing positioning and strategy in live games, or designing and reviewing individual player training programs. Technology is also increasingly embedded into sports equipment, and also used in live games to assist in decision making.<\/p>\n\n\n\n<p><strong>Increased interest in women\u2019s sports and sustainability<\/strong><\/p>\n\n\n\n<p>The report also finds that besides a growing prominence of technology in sports in the last few years, there is a growing interest in watching women\u2019s games and sustainability amongst sports fans. Two thirds of them are interested in watching more women\u2019s games for the sports they follow, and would also like to see equal opportunities and resources offered to women players. For certain sports, such as swimming, basketball, tennis and parasports, the viewing figures for men\u2019s and women\u2019s games are similar, with many viewers choosing to watch both. The report found a significant rise in the number of viewers choosing to watch both men\u2019s and women\u2019s games for sports such as basketball (+34%), baseball (+20%), and American football (+28%), compared to 2019. In tennis, the report found a 10% rise in viewership for women-only games.<\/p>\n\n\n\n<p>Across countries and age groups, 67% of fans feel disappointed that the teams\/players they follow are insufficiently prioritizing environmental sustainability. And over three fourths of them say that good technology-enhanced outside-venue experiences will encourage them to consume sports in this way more often to curtail carbon footprint and increase sustainability.<\/p>\n\n\n\n<p>Read the full report here: <a><\/a><a href=\"https:\/\/www.capgemini.com\/insights\/research-library\/the-future-of-sports\/\">https:\/\/www.capgemini.com\/insights\/research-library\/the-future-of-sports\/<\/a><\/p>\n\n\n\n<p><strong>Methodology<\/strong><\/p>\n\n\n\n<p>For this report, the Capgemini Research Institute conducted a quantitative survey of 12,000 sports fans over the age of 18 across 11 countries, in March and April 2023: Australia, Canada, France, Germany, Italy, Japan, the Netherlands, Spain, Sweden, the UK, and the US. Out of these, nearly 1,110 of the fans were impaired, either physically, mentally, or cognitively. To qualify for inclusion in the survey, fans must regularly watch and follow sports. For the purposes of comparison with the 2019 research, Capgemini excluded respondents from Spain, Italy, Sweden, Japan, and Brazil. The Institute also interviewed 15 international players, coaches, and sports tech experts.<\/p>\n\n\n\n<p><strong>About Capgemini<\/strong><\/p>\n\n\n\n<p>Capgemini is a global leader in partnering with companies to transform and manage their business by harnessing the power of technology. The Group is guided everyday by its purpose of unleashing human energy through technology for an inclusive and sustainable future. It is a responsible and diverse organization of nearly 360,000 team members in more than 50 countries. With its strong 55-year heritage and deep industry expertise, Capgemini is trusted by its clients to address the entire breadth of their business needs, from strategy and design to operations, fueled by the fast evolving and innovative world of cloud, data, AI, connectivity, software, digital engineering and platforms. The Group reported in 2022 global revenues of \u20ac22 billion.<\/p>\n\n\n\n<p>Get The Future You Want |&nbsp;<a href=\"http:\/\/www.capgemini.com#_blank\">www.capgemini.com<\/a><\/p>\n\n\n\n<p><strong>About the Capgemini Research Institute<\/strong><\/p>\n\n\n\n<p>The Capgemini Research Institute is Capgemini\u2019s in-house think-tank on all things digital. The Institute publishes research on the impact of digital technologies on large traditional businesses. The team draws on the worldwide network of Capgemini experts and works closely with academic and technology partners. The Institute has dedicated research centers in India, Singapore, the United Kingdom and the United States. It was recently ranked #1 in the world for the quality of its research by independent analysts.<\/p>\n\n\n\n<p>Visit us at <a href=\"https:\/\/www.capgemini.com\/researchinstitute\/\">https:\/\/www.capgemini.com\/researchinstitute\/<\/a><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><a href=\"#_ftnref1\" id=\"_ftn1\">[1]<\/a> Capgemini Research Institute, <a href=\"https:\/\/www.capgemini.com\/insights\/research-library\/tech-in-sports\/\">Emerging Technologies in Sports: Reimagining the Fan Experience,<\/a> December 2019.<\/p>\n\n\n\n<p><a href=\"#_ftnref2\" id=\"_ftn2\">[2]<\/a> 53% of fans watched sports in-venue in Australia and 52% in the UK in 2019 versus 26% and 28% in 2023, respectively<\/p>\n\n\n\n<p><a href=\"#_ftnref3\" id=\"_ftn3\">[3]<\/a> Alongside physical accessibility and inadequate signage issues, 59% of fans with a disability (either physical, mental, or cognitive) cite a lack of user friendliness in existing digital technologies designed to enhance the experience.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/section>\n\n\n<div class=\"wp-block-cg-blocks-cg-block-related-content\"><section class=\"relatedContentBlock\"><div class=\"container\"><div class=\"row\"><div class=\"content-title col-12 col-md-8\"><h2 class=\"related-content-heading\">Related news<\/h2><\/div><\/div><div class=\"row relatedContent\"><div class=\"col-lg-4 col-md-6 col-xs-12\">\n\t\t\t\t\t\t\t<div class=\"box\">\n\t\t\t\t\t\t\t\t<a aria-label=\"Czytaj wi\u0119cej o Reindustrializacja wchodzi w Europie i USA w bardziej selektywn\u0105, strategiczn\u0105 faz\u0119\" href=\"https:\/\/www.capgemini.com\/pl-pl\/aktualnosci\/informacje-prasowe\/reindustrialization-moves-into-a-more-selective-strategic-phase-in-europe-and-the-us\/\" class=\"anchorWrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"box-tag\"><span>Reports<\/span><\/span>\n\t\t\t\t\t\t\t\t\t<div class=\"box-title\"><h3 class=\"box-subtitle\">Reindustrializacja wchodzi w Europie i USA w bardziej selektywn\u0105, strategiczn\u0105 faz\u0119<\/h3><\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"box-date\">\n\t\t\t\t\t\t\t\t\t\t<span>Apr 20, 2026<\/span>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"box-bottom\">\n\t\t\t\t\t\t\t\t\t\t&lt;a class=&quot;link-download&quot; href=&quot;https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/2026_04_20_Capgemini_Reindustrialization-of-Europe-and-the-US-report_3e-edition_press-release.pdf&quot; aria-label=&quot;Download Press Release&quot; target=&quot;_blank&quot;  type=&quot;download&quot; title=&quot;Opens in a new window&quot;&gt;\n\t\t\t\t\t\t\t&lt;span&gt;Pobierz informacj\u0119 prasow\u0105&lt;\/span&gt;\n\t\t\t\t\t\t\t&lt;span&gt;152 KB PDF&lt;\/span&gt;\n\t\t\t\t\t\t&lt;\/a&gt;\n\t\t\t\t\t\t\t\t\t\t<a class=\"more\" aria-label=\"Czytaj wi\u0119cej o Reindustrializacja wchodzi w Europie i USA w bardziej selektywn\u0105, strategiczn\u0105 faz\u0119\" href=\"https:\/\/www.capgemini.com\/pl-pl\/aktualnosci\/informacje-prasowe\/reindustrialization-moves-into-a-more-selective-strategic-phase-in-europe-and-the-us\/\">Czytaj wi\u0119cej o<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div><div class=\"col-lg-4 col-md-6 col-xs-12\">\n\t\t\t\t\t\t\t<div class=\"box\">\n\t\t\t\t\t\t\t\t<a aria-label=\"Czytaj wi\u0119cej o Dwie trzecie organizacji uznaje Physical AI za wysoki priorytet na najbli\u017csze trzy do pi\u0119ciu lat.\" href=\"https:\/\/www.capgemini.com\/pl-pl\/aktualnosci\/informacje-prasowe\/two-thirds-of-organizations-rate-physical-ai-as-a-high-priority-for-the-next-three-to-five-years\/\" class=\"anchorWrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"box-tag\"><span>Reports<\/span><\/span>\n\t\t\t\t\t\t\t\t\t<div class=\"box-title\"><h3 class=\"box-subtitle\">Dwie trzecie organizacji uznaje Physical AI za wysoki priorytet na najbli\u017csze trzy do pi\u0119ciu lat.<\/h3><\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"box-date\">\n\t\t\t\t\t\t\t\t\t\t<span>Apr 16, 2026<\/span>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"box-bottom\">\n\t\t\t\t\t\t\t\t\t\t&lt;a class=&quot;link-download&quot; href=&quot;https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/04_16_Physical-AI-CRI-report-press-release-ENG.pdf&quot; aria-label=&quot;Download Press Release&quot; target=&quot;_blank&quot;  type=&quot;download&quot; title=&quot;Opens in a new window&quot;&gt;\n\t\t\t\t\t\t\t&lt;span&gt;Pobierz informacj\u0119 prasow\u0105&lt;\/span&gt;\n\t\t\t\t\t\t\t&lt;span&gt;173 KB PDF&lt;\/span&gt;\n\t\t\t\t\t\t&lt;\/a&gt;\n\t\t\t\t\t\t\t\t\t\t<a class=\"more\" aria-label=\"Czytaj wi\u0119cej o Dwie trzecie organizacji uznaje Physical AI za wysoki priorytet na najbli\u017csze trzy do pi\u0119ciu lat.\" href=\"https:\/\/www.capgemini.com\/pl-pl\/aktualnosci\/informacje-prasowe\/two-thirds-of-organizations-rate-physical-ai-as-a-high-priority-for-the-next-three-to-five-years\/\">Czytaj wi\u0119cej o<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div><div class=\"col-lg-4 col-md-6 col-xs-12\">\n\t\t\t\t\t\t\t<div class=\"box\">\n\t\t\t\t\t\t\t\t<a aria-label=\"Czytaj wi\u0119cej o Wobec nasilaj\u0105cej si\u0119 konkurencji ze strony prywatnego kapita\u0142u, 85% klient\u00f3w bank\u00f3w korporacyjnych planuje w nadchodz\u0105cym roku wsp\u00f3\u0142prac\u0119 z podmiotami niefinansowymi\" href=\"https:\/\/www.capgemini.com\/pl-pl\/aktualnosci\/informacje-prasowe\/85-of-banks-corporate-clients-plan-to-engage-with-a-non-bank-financial-institution-within-the-next-year-as-competition-with-private-capital-intensifies\/\" class=\"anchorWrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"box-tag\"><span>Reports<\/span><\/span>\n\t\t\t\t\t\t\t\t\t<div class=\"box-title\"><h3 class=\"box-subtitle\">Wobec nasilaj\u0105cej si\u0119 konkurencji ze strony prywatnego kapita\u0142u, 85% klient\u00f3w bank\u00f3w korporacyjnych planuje w nadchodz\u0105cym roku wsp\u00f3\u0142prac\u0119 z podmiotami niefinansowymi<\/h3><\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"box-date\">\n\t\t\t\t\t\t\t\t\t\t<span>Mar 16, 2026<\/span>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"box-bottom\">\n\t\t\t\t\t\t\t\t\t\t&lt;a class=&quot;link-download&quot; href=&quot;https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/03\/03_16_Capgemini_WCIBR-Press-Release.pdf&quot; aria-label=&quot;Download Press Release&quot; target=&quot;_blank&quot;  type=&quot;download&quot; title=&quot;Opens in a new window&quot;&gt;\n\t\t\t\t\t\t\t&lt;span&gt;Pobierz informacj\u0119 prasow\u0105&lt;\/span&gt;\n\t\t\t\t\t\t\t&lt;span&gt;181 KB PDF&lt;\/span&gt;\n\t\t\t\t\t\t&lt;\/a&gt;\n\t\t\t\t\t\t\t\t\t\t<a class=\"more\" aria-label=\"Czytaj wi\u0119cej o Wobec nasilaj\u0105cej si\u0119 konkurencji ze strony prywatnego kapita\u0142u, 85% klient\u00f3w bank\u00f3w korporacyjnych planuje w nadchodz\u0105cym roku wsp\u00f3\u0142prac\u0119 z podmiotami niefinansowymi\" href=\"https:\/\/www.capgemini.com\/pl-pl\/aktualnosci\/informacje-prasowe\/85-of-banks-corporate-clients-plan-to-engage-with-a-non-bank-financial-institution-within-the-next-year-as-competition-with-private-capital-intensifies\/\">Czytaj wi\u0119cej o<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div><\/div><\/div><\/section><\/div>","protected":false},"excerpt":{"rendered":"<p>The technological advances of the last three years have dramatically improved the experience for sports fans at home but have been less impactful for those visiting the grounds. That\u2019s according to Capgemini Research Institute\u2019s latest report \u2018A whole new ball game: Why sports tech is a game changer\u2019. In fact, as technology continues to enhance the viewing experience and make it more immersive, 77% of Gen Z and 75% of Millennials say they prefer to watch sports outside of venues, compared to 53% of Baby Boomers and 32% above 70 years old.<\/p>\n","protected":false},"author":202,"featured_media":0,"template":"","meta":{"cg_dt_proposed_to":[],"cg_seo_hreflang_relations":"[]","cg_seo_canonical_relation":"","cg_seo_hreflang_x_default_relation":"{\"uuid\":\"c91aabf4-b888-4a97-8eb8-aeb7ac2a276b\",\"blogId\":\"\",\"domain\":\"\",\"sitePath\":\"\",\"postLink\":\"\",\"postId\":null,\"isSaved\":true,\"isCrossLink\":false,\"hasCrossLink\":false}","cg_dt_approved_content":true,"cg_dt_mandatory_content":false,"cg_dt_notes":"","cg_dg_source_changed":true,"cg_dt_link_disabled":false,"footnotes":"","related_resource_url":"https:\/\/www.capgemini.com\/wp-content\/uploads\/2023\/06\/06_05_Tech-in-Sports_CRI-Report_-Press-Release.pdf","related_resource_id":907695,"related_resource_size":"133 KB","related_resource_type":"pdf","cg_author":0,"featured_focal_points":""},"tags":[],"press-release-type":[142],"brand":[220],"class_list":["post-892096","press-release","type-press-release","status-publish","hentry","press-release-type-reports","brand-capgemini-research-institute"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.8 (Yoast SEO v22.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>69% fan\u00f3w woli ogl\u0105da\u0107 sport we w\u0142asnym domu, zw\u0142aszcza m\u0142odsze pokolenia. - Capgemini Poland<\/title>\n<meta name=\"description\" content=\"Innowacje technologiczne szybko podnosz\u0105 jako\u015b\u0107 ogl\u0105dania mecz\u00f3w w domowym zaciszu, podczas gdy do\u015bwiadczenia zwi\u0105zane z miejscem rozgrywek dopiero nadrabiaj\u0105 zaleg\u0142o\u015bci.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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