{"id":566456,"date":"2026-07-27T04:54:57","date_gmt":"2026-07-27T04:54:57","guid":{"rendered":"https:\/\/www.capgemini.com\/mx-es\/?post_type=research-and-insight&#038;p=566456"},"modified":"2026-07-27T07:05:41","modified_gmt":"2026-07-27T07:05:41","slug":"pulso-de-la-ingenieria-automotriz-y-la-id-2026","status":"publish","type":"research-and-insight","link":"https:\/\/www.capgemini.com\/mx-es\/insights\/biblioteca-de-investigacion\/pulso-de-la-ingenieria-automotriz-y-la-id-2026\/","title":{"rendered":"Pulso de la ingenier\u00eda automotriz y la I+D 2026"},"content":{"rendered":"\n<header class=\"wp-block-cg-blocks-hero-reusable header heroReusable  \"><div class=\"header-bgs\"><picture><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/07\/Engineering-pulse-web-banner-2880x1800-1.jpg?w=2880&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/07\/Engineering-pulse-web-banner-2880x1800-1.jpg?w=2880&amp;quality=70 2x\" media=\"(min-width: 1500px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/07\/Engineering-pulse-web-banner-2880x1800-1.jpg?w=1440&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/07\/Engineering-pulse-web-banner-2880x1800-1.jpg?w=2880&amp;quality=70 2x\" media=\"(min-width: 992px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/07\/Engineering-pulse-web-banner-2880x1800-1.jpg?w=1024&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/07\/Engineering-pulse-web-banner-2880x1800-1.jpg?w=1024&amp;quality=70 2x\" media=\"(min-width: 768px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/07\/Engineering-pulse-web-banner-2880x1800-1.jpg?w=768&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/07\/Engineering-pulse-web-banner-2880x1800-1.jpg?w=768&amp;quality=70 2x\" media=\"(min-width: 0)\"\/><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/07\/Engineering-pulse-web-banner-2880x1800-1.jpg\" class=\"header-img header-img-d\" alt=\"\" style=\"object-fit:cover;object-position:21% 56.99999999999999%\" loading=\"eager\"\/><\/picture><\/div><div class=\"heroPictureCardHeaderShape\"><\/div><div class=\"container\"><div class=\"row\"><div class=\"col-md-12\"><div class=\"box\"><div class=\"boxTagWrapper\"><div class=\"tagInfo\"><div><span class=\"box-tag\">Engineering<\/span><\/div><\/div><div class=\"brandInfo\"><div class=\"brandLogo\"><img decoding=\"async\" loading=\"lazy\" src=\"\/wp-content\/themes\/capgemini2025\/assets\/images\/capgemini-engineering-white.svg\" alt=\"capgemini-engineering\" class=\"dark\"\/><img decoding=\"async\" loading=\"lazy\" src=\"\/wp-content\/themes\/capgemini2025\/assets\/images\/capgemini-engineering.svg\" alt=\"capgemini-engineering\" class=\"light\"\/><\/div><\/div><\/div><div class=\"box-title\"><h1 data-maxlength=\"34\">Pulso de la ingenier\u00eda automotriz y la I+D 2026<\/h1><\/div><div class=\"inner-row-insight download-btn\"><\/div><\/div><\/div><\/div><\/div><\/header>\n\n\n\n<section class=\"wp-block-cg-blocks-group section section--article-content\"><div class=\"article-main-content\"><div class=\"container\"><div class=\"grid-container\"><div class=\"col-12 col-md-2\"><nav class=\"article-social\"><ul class=\"social-nav\"><li class=\"ip-order-fb\"><a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.capgemini.com\/?post_type=research-and-insight&amp;p=1228564\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"Abrir en una nueva ventana\"><i aria-hidden=\"true\" class=\"icon-fb\"><\/i><span class=\"sr-only\">Facebook<\/span><\/a><\/li><li class=\"ip-order-li\"><a href=\"https:\/\/www.linkedin.com\/shareArticle?url=https:\/\/www.capgemini.com\/?post_type=research-and-insight&amp;p=1228564\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"Abrir en una nueva ventana\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><span class=\"sr-only\">Linkedin<\/span><\/a><\/li><\/ul><\/nav><\/div><div><div class=\"article-text article-quote-text\">\n<h2 class=\"wp-block-heading\" id=\"h-que-les-quita-el-sueno-a-los-lideres-del-sector-automotriz\">\u00bfQu\u00e9 les quita el sue\u00f1o a los l\u00edderes del sector automotriz?<\/h2>\n\n\n\n<p>La ingenier\u00eda automotriz est\u00e1 siendo transformada por una competencia intensa, el aumento de los costos, los veh\u00edculos definidos por software, la inteligencia artificial, las interrupciones en la cadena de suministro y una creciente incertidumbre geopol\u00edtica. Los fabricantes de equipos originales (OEM) y los proveedores consolidados deben acelerar la innovaci\u00f3n, reducir costos y lanzar veh\u00edculos al mercado con mayor rapidez, todo ello sin dejar de garantizar la seguridad, la calidad y el cumplimiento normativo.<\/p>\n\n\n\n<p>El informe <em><strong>Automotive Engineering and R&amp;D Pulse 2026<\/strong><\/em> ofrece una perspectiva pr\u00e1ctica y basada en puntos de referencia sobre c\u00f3mo los l\u00edderes del sector automotriz est\u00e1n respondiendo a esta nueva realidad, as\u00ed como sobre d\u00f3nde persisten brechas en la ejecuci\u00f3n.<\/p>\n\n\n\n<p>Basado en las perspectivas de 200 altos directivos de ingenier\u00eda automotriz a nivel mundial, el informe analiza c\u00f3mo las organizaciones est\u00e1n desarrollando agilidad, escalando la IA y las tecnolog\u00edas digitales, y replanteando sus modelos operativos globales para competir en una industria m\u00e1s din\u00e1mica y centrada en el software.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"#automotive_engineering_and_r&amp;d_pulse_2026\"><strong>Haz clic para leer el informe<\/strong><\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:59px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-a-quien-va-dirigido-este-informe\">A qui\u00e9n va dirigido este informe<\/h4>\n\n\n\n<p>Este informe est\u00e1 dirigido a:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>L\u00edderes en ingenier\u00eda automotriz e I+D<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ejecutivos de OEM y de nivel 1<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>L\u00edderes de desarrollo de productos, fabricaci\u00f3n y operaciones<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>CIO, CTO, CDO y l\u00edderes de \u00e1reas digitales y de IA<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ejecutivos de cadena de suministro, calidad y cumplimiento<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Directivos de alto nivel del sector automotriz<\/li>\n<\/ul>\n\n\n\n<p>Si usted es responsable de reducir los costes de ingenier\u00eda, acelerar el desarrollo de veh\u00edculos, escalar la IA o construir modelos operativos de automoci\u00f3n m\u00e1s resilientes, este informe es para usted.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-por-que-leer-este-informe\">Por qu\u00e9 leer este informe<\/h4>\n\n\n\n<p>Este no es un documento de visi\u00f3n. Es un an\u00e1lisis basado en datos sobre c\u00f3mo act\u00faan hoy las organizaciones de ingenier\u00eda automotriz para mantener su competitividad en un mercado que est\u00e1 siendo transformado por nuevos actores, el software, la electrificaci\u00f3n, la IA y la volatilidad global.<\/p>\n\n\n\n<p>Descubrir\u00e1s:<\/p>\n\n\n\n<p><strong>Por qu\u00e9 la competencia de nuevas jugadoras es ahora una presi\u00f3n definitoria<\/strong><\/p>\n\n\n\n<p>Los l\u00edderes del sector automotriz consideran que la competencia de actores nuevos y no tradicionales representa su principal amenaza en materia de ER&amp;D (ingenier\u00eda, investigaci\u00f3n y desarrollo). Los nuevos competidores desaf\u00edan a los fabricantes de equipos originales (OEM) consolidados en aspectos como costes, velocidad, capacidades de software y agilidad de fabricaci\u00f3n.<\/p>\n\n\n\n<p>C\u00f3mo las presiones de costes y plazos de comercializaci\u00f3n est\u00e1n transformando la ingenier\u00eda.<\/p>\n\n\n\n<p>El 89 % de los encuestados afirma que los costos han aumentado en los \u00faltimos tres a\u00f1os. Muchos consideran ahora que, para seguir siendo competitivos, deben reducir los costos entre un 15 % y un 20 %, recortar los plazos de dise\u00f1o y desarrollo entre un 10 % y un 15 %, y reducir el tiempo de escalado de la producci\u00f3n o de implementaci\u00f3n entre un 5 % y un 10 % en los pr\u00f3ximos dos o tres a\u00f1os.<\/p>\n\n\n\n<p><strong>Por qu\u00e9 la agilidad se ha convertido en una prioridad de la ingenier\u00eda<\/strong><\/p>\n\n\n\n<p>Las organizaciones del sector automotriz est\u00e1n invirtiendo en herramientas digitales, modelado de escenarios, diversificaci\u00f3n de la cadena de suministro y redise\u00f1o de productos para responder con mayor rapidez a la volatilidad. El informe muestra c\u00f3mo la agilidad se est\u00e1 volviendo esencial para absorber impactos sin comprometer los costos, el cumplimiento normativo ni los plazos de entrega.<\/p>\n\n\n\n<p><strong>C\u00f3mo la IA puede acelerar la ingenier\u00eda automotriz, y por qu\u00e9 sigue siendo dif\u00edcil escalar<\/strong><\/p>\n\n\n\n<p>Se espera que la IA transforme el mantenimiento, la investigaci\u00f3n, el cumplimiento normativo, la fabricaci\u00f3n, el dise\u00f1o, la simulaci\u00f3n y las pruebas. Sin embargo, los l\u00edderes tambi\u00e9n identifican importantes barreras para escalar la IA, entre ellas la integraci\u00f3n con sistemas existentes, los desaf\u00edos en los flujos de trabajo, las preocupaciones sobre la fiabilidad y la escasez de talento.<\/p>\n\n\n\n<p><strong>Por qu\u00e9 son importantes los cimientos digitales<\/strong><\/p>\n\n\n\n<p>El informe muestra que la IA, la agilidad y la entrega global dependen de fundamentos digitales modernos e integrados. La continuidad digital, los datos estandarizados, las plataformas nativas de la nube, DevOps y los gemelos digitales se est\u00e1n volviendo esenciales para una ingenier\u00eda m\u00e1s r\u00e1pida, segura y distribuida.<\/p>\n\n\n\n<p><strong>C\u00f3mo los modelos operativos globales se est\u00e1n volviendo estrat\u00e9gicos<\/strong><\/p>\n\n\n\n<p>La externalizaci\u00f3n est\u00e1 trascendiendo la reducci\u00f3n t\u00e1ctica de costes. Las organizaciones del sector de la automoci\u00f3n recurren cada vez m\u00e1s a centros de excelencia, modelos de externalizaci\u00f3n basados \u200b\u200ben el rendimiento, esquemas de \u00abconstruir-operar-transferir\u00bb y alianzas tecnol\u00f3gicas externas para acceder a talento, escalar capacidades y acelerar la innovaci\u00f3n.<\/p>\n\n\n\n<p><strong>Qu\u00e9 deber\u00edan hacer a continuaci\u00f3n los l\u00edderes del sector automotriz<\/strong><\/p>\n\n\n\n<p>El informe plantea cuatro recomendaciones pr\u00e1cticas: adoptar un enfoque que priorice lo digital, crear ecosistemas para integrar nuevas tecnolog\u00edas, convertir la IA en parte de la operativa habitual e utilizar la externalizaci\u00f3n como palanca estrat\u00e9gica para actividades de alto valor.<\/p>\n\n\n\n<div class=\"wp-block-anchor-block-standard\" id=\"automotive_engineering_and_r&amp;d_pulse_2026\" data-anchor-padding=\"\" style=\"--data-anchor-padding: 0px\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-haz-clic-para-leer-automotive-engineering-and-r-amp-d-pulse-2026\"><strong>Haz clic para leer Automotive Engineering and R&amp;D Pulse 2026<\/strong><\/h3>\n\n\n\n<p>Lea el informe completo <em>Automotive Engineering and R&amp;D Pulse 2026<\/em> para descubrir c\u00f3mo los l\u00edderes del sector automotriz est\u00e1n reduciendo costos, acelerando la innovaci\u00f3n, escalando la IA y creando organizaciones de ingenier\u00eda m\u00e1s \u00e1giles.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<a class=\"turtl-embed\" target=\"_blank\" style=\"width: 900px; max-width: 100%;\" data-turtl-doc-type=\"turtl-doc\" data-turtl-embed-type=\"animation\" data-turtl-link-text=\"Click to read\" data-turtl-width=\"340\" data-turtl-display-mode=\"lightbox\" data-turtl-animation-mode=\"hover\" data-turtl-color=\"#173d41\" data-turtl-story-id=\"69f1b5e2c28a04f1253e6739\"  href=https:\/\/capgemini.turtl.co\/story\/automotive-engineering-and-randd-pulse-2026\/page\/1?teaser=yes title=\"Automotive Engineering and R&#038;D Pulse 2026\">Click to read Automotive Engineering and R&#038;D Pulse 2026<\/a>\n<!-- Please call embed.js only once per page -->\n<script async type=\"text\/javascript\" data-turtl-script=\"embed\" data-turtl-assets-hostname=https:\/\/assets.turtl.co src=https:\/\/app-static.turtl.co\/embed\/turtl.embed.v2.js><\/script>\n<\/div><\/div><\/div><\/div><\/div><\/section>\n\n\n<section class=\"latest-insights layout-even layout-even-all-purple-cards \"><div class=\"container\"><div class=\"insight-title\"><h2 class=\"latest-insight-title\">\u00daltimas perspectivas<\/h2><\/div><div class=\"layout-two-card cards-normal\">\n                                <div class=\"row align-items-center\"><div class=\"card-image-wrapper\">\n                                <div class=\"card-image\" data-image-url=\"https:\/\/www.capgemini.com\/mx-es\/insights\/biblioteca-de-investigacion\/software-en-automocion\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2025\/09\/CRI_Software-in-automotive-web-banner.jpg?w=800&#038;quality=70 1x, https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2025\/09\/CRI_Software-in-automotive-web-banner.jpg?w=800&#038;quality=70 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 1500px)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2025\/09\/CRI_Software-in-automotive-web-banner.jpg?w=800&#038;quality=70 1x, https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2025\/09\/CRI_Software-in-automotive-web-banner.jpg?w=800&#038;quality=70 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 992px)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2025\/09\/CRI_Software-in-automotive-web-banner.jpg?w=800&#038;quality=70 1x, https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2025\/09\/CRI_Software-in-automotive-web-banner.jpg?w=800&#038;quality=70 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 768px)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2025\/09\/CRI_Software-in-automotive-web-banner.jpg?w=350&#038;quality=70 1x, https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2025\/09\/CRI_Software-in-automotive-web-banner.jpg?w=700&#038;quality=70 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 0)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2025\/09\/CRI_Software-in-automotive-web-banner.jpg\" alt=\"\" style=\"object-position: 50% 50%; object-fit: cover;\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/picture>\n                                <\/div>\n                            <\/div><div class=\"col-12 col-lg-4 d-md-none d-lg-block\"><\/div><div class=\"col-12 col-md-6 col-lg-4\">\n                           <a href=\"https:\/\/www.capgemini.com\/mx-es\/insights\/biblioteca-de-investigacion\/software-en-automocion\/\" aria-label=\"La era de la movilidad impulsada por software: m\u00e1s all\u00e1 de los veh\u00edculos\" class=\"card-link-holder\">\n                            <div class=\"insight-card insight-card-center\">\n                                <div class=\"card-tag\">Report<\/div>\n                                <h3 class=\"card-title\">La era de la movilidad impulsada por software: m\u00e1s all\u00e1 de los veh\u00edculos<\/h3>\n                                <div class=\"insight-card-footer\">\n                                    <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/mx-es\/wp-content\/themes\/capgemini2025\/assets\/images\/capgemini-research-institute.svg\" alt=\"capgemini-research-institute\" class=\"light\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/mx-es\/wp-content\/themes\/capgemini2025\/assets\/images\/capgemini-research-institute-white.svg\" alt=\"capgemini-research-institute\" class=\"dark\">\n                                <\/div>\n                            <\/div>\n                            <\/a>\n                        <\/div>\n                    <div class=\"col-12 col-md-6 col-lg-4\">\n                            <a href=\"https:\/\/www.capgemini.com\/mx-es\/insights\/biblioteca-de-investigacion\/vehiculos-definidos-por-software-para-el-mercado-de-vehiculos-comerciales\/\" aria-label=\"Veh\u00edculos definidos por software para el mercado de veh\u00edculos comerciales\" class=\"card-link-holder\">\n                            <div class=\"insight-card insight-card-start\">\n                                <div class=\"card-tag\">Point of view<\/div>\n                                <h3 class=\"card-title\">Veh\u00edculos definidos por software para el mercado de veh\u00edculos comerciales<\/h3>\n                                <div class=\"insight-card-footer\">\n                                    <img decoding=\"async\" loading=\"lazy\" src=\"\" alt=\"\" class=\"light\">\n                                    <img decoding=\"async\" loading=\"lazy\" src=\"\" alt=\"\" class=\"dark\">\n                                <\/div>\n                            <\/div>\n                            <\/a>\n                        <\/div>\n                    <\/div>\n                    <\/div><\/div><\/section>\n\n<section class=\"wp-block-cg-blocks-wrapper-client-stories section-client-stories\"><div class=\"container\"><div class=\"row\"><div class=\"content-title col-12 col-md-8\"><h2 class=\"clientblock-title\">Historias de clientes<\/h2><\/div><\/div><\/div><div class=\"slider slider-boxed\"><div class=\"slider-nav-wrapper smallDevice\"><div class=\"slider-nav\"><button class=\"slider-prev  inactive\" aria-label=\"Slider previous\" tabindex=\"-1\"><\/button><button class=\"slider-next \" aria-label=\"Slider next\"><\/button><\/div><\/div><div class=\"slider-list\"><div class=\"slide active\">\n\t\t\t<div class=\"slide-bg-wrapper\">\n\t\t\t\t<picture><source srcset=\"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2025\/11\/Penske-Transportation-Solutions-client-story-web-page-banner.jpg?w=2880&amp;quality=70 1x, https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2025\/11\/Penske-Transportation-Solutions-client-story-web-page-banner.jpg?w=2880&amp;quality=70 2x\"\n\t\t\t\tmedia=\"(min-width: 1500px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2025\/11\/Penske-Transportation-Solutions-client-story-web-page-banner.jpg?w=1440&amp;quality=70 1x, https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2025\/11\/Penske-Transportation-Solutions-client-story-web-page-banner.jpg?w=2880&amp;quality=70 2x\"\n\t\t\tmedia=\"(min-width: 992px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2025\/11\/Penske-Transportation-Solutions-client-story-web-page-banner.jpg?w=1024&amp;quality=70 1x, https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2025\/11\/Penske-Transportation-Solutions-client-story-web-page-banner.jpg?w=2048&amp;quality=70 2x\"\n\t\t\tmedia=\"(min-width: 768px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2025\/11\/Penske-Transportation-Solutions-client-story-web-page-banner.jpg?w=480&amp;quality=70 1x, https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2025\/11\/Penske-Transportation-Solutions-client-story-web-page-banner.jpg?w=960&amp;quality=70 2x\"\n\t\t\tmedia=\"(min-width: 0)\"\/><img decoding=\"async\" loading=\"lazy\" class=\"slide-bg\" src=\"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2025\/11\/Penske-Transportation-Solutions-client-story-web-page-banner.jpg\" alt=\"\"\n\t\t\tstyle=\"object-position: 50% 50%; object-fit: cover;\"\n\t\t\/><\/picture><div class=\"slide-reveal\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"container\">\n\t\t\t\t<div class=\"slide-info-wrapper\">\n\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t<div class=\"col-12 col-lg-6\">\n\t\t\t\t\t\t\t<div class=\"slide-info\">\n\t\t\t\t\t\t\t\t<a aria-label=\"Penske Transportation Solutions impulsa la ingenier\u00eda de software personalizada con IA\"\n\t\t\t\t\t\t\t\t   href=\"https:\/\/www.capgemini.com\/mx-es\/news\/client-stories\/penske-transportation-solutions-impulsa-la-ingenieria-de-software-personalizada-con-ia\/\">\n\t\t\t\t\t\t\t\t\t<div class=\"box\">\n\t\t\t\t\t\t\t\t\t\t<h3 class=\"client-subtitle\">Penske Transportation Solutions impulsa la ingenier\u00eda de software personalizada con IA<\/h3>\n\t\t\t\t\t\t\t\t\t\t<p>Un piloto exitoso con GitHub Copilot aumenta la productividad de los desarrolladores<\/p>\n\t\t\t\t\t\t\t\t\t<\/div><!-- End of box-->\n\t\t\t\t\t\t\t\t<\/a><div class=\"slide-info-footer\">\n                                <div class=\"brand-logo-wrapper\"><\/div>\n\t\t\t<div class=\"content-more\">\n\t\t\t\t<a class=\"cta-button\" href=\"https:\/\/www.capgemini.com\/mx-es\/news\/client-stories\/penske-transportation-solutions-impulsa-la-ingenieria-de-software-personalizada-con-ia\/\" aria-label=\"Read more about Penske Transportation Solutions impulsa la ingenier\u00eda de software personalizada con IA\"><span>Leer m\u00e1s<\/span><\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div><!-- End of slide info-->\n<\/div>\n<\/div>\n<\/div>\n<\/div><!-- End of container-->\n\n<\/div><!-- End of slide active -->\n<div class=\"slide active\">\n\t\t\t<div class=\"slide-bg-wrapper\">\n\t\t\t\t<picture><source srcset=\"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2026\/03\/Global-automotive-company-client-story-web-page-banner.jpg?w=2880&amp;quality=70 1x, https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2026\/03\/Global-automotive-company-client-story-web-page-banner.jpg?w=2880&amp;quality=70 2x\"\n\t\t\t\tmedia=\"(min-width: 1500px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2026\/03\/Global-automotive-company-client-story-web-page-banner.jpg?w=1440&amp;quality=70 1x, https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2026\/03\/Global-automotive-company-client-story-web-page-banner.jpg?w=2880&amp;quality=70 2x\"\n\t\t\tmedia=\"(min-width: 992px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2026\/03\/Global-automotive-company-client-story-web-page-banner.jpg?w=1024&amp;quality=70 1x, https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2026\/03\/Global-automotive-company-client-story-web-page-banner.jpg?w=2048&amp;quality=70 2x\"\n\t\t\tmedia=\"(min-width: 768px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2026\/03\/Global-automotive-company-client-story-web-page-banner.jpg?w=480&amp;quality=70 1x, https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2026\/03\/Global-automotive-company-client-story-web-page-banner.jpg?w=960&amp;quality=70 2x\"\n\t\t\tmedia=\"(min-width: 0)\"\/><img decoding=\"async\" loading=\"lazy\" class=\"slide-bg\" src=\"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2026\/03\/Global-automotive-company-client-story-web-page-banner.jpg\" alt=\"\"\n\t\t\tstyle=\"object-position: 50% 50%; object-fit: cover;\"\n\t\t\/><\/picture><div class=\"slide-reveal\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"container\">\n\t\t\t\t<div class=\"slide-info-wrapper\">\n\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t<div class=\"col-12 col-lg-6\">\n\t\t\t\t\t\t\t<div class=\"slide-info\">\n\t\t\t\t\t\t\t\t<a aria-label=\"Destacando c\u00f3mo la IA mejor\u00f3 la programaci\u00f3n para un gigante de la industria automotriz\"\n\t\t\t\t\t\t\t\t   href=\"https:\/\/www.capgemini.com\/mx-es\/news\/client-stories\/destacando-como-la-ia-mejoro-la-programacion-para-un-gigante-de-la-industria-automotriz\/\">\n\t\t\t\t\t\t\t\t\t<div class=\"box\">\n\t\t\t\t\t\t\t\t\t\t<h3 class=\"client-subtitle\">Destacando c\u00f3mo la IA mejor\u00f3 la programaci\u00f3n para un gigante de la industria automotriz<\/h3>\n\t\t\t\t\t\t\t\t\t\t<p>Cuando una marca automotriz global introdujo GitHub Copilot, Capgemini implement\u00f3 su protocolo de medici\u00f3n de ingenier\u00eda de software para demostrar c\u00f3mo la plataforma mejor\u00f3 la productividad y la calidad de la codificaci\u00f3n.<\/p>\n\t\t\t\t\t\t\t\t\t<\/div><!-- End of box-->\n\t\t\t\t\t\t\t\t<\/a><div class=\"slide-info-footer\">\n                                <div class=\"brand-logo-wrapper\"><\/div>\n\t\t\t<div class=\"content-more\">\n\t\t\t\t<a class=\"cta-button\" href=\"https:\/\/www.capgemini.com\/mx-es\/news\/client-stories\/destacando-como-la-ia-mejoro-la-programacion-para-un-gigante-de-la-industria-automotriz\/\" aria-label=\"Read more about Destacando c\u00f3mo la IA mejor\u00f3 la programaci\u00f3n para un gigante de la industria automotriz\"><span>Leer m\u00e1s<\/span><\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div><!-- End of slide info-->\n<\/div>\n<\/div>\n<\/div>\n<\/div><!-- End of container-->\n\n<\/div><!-- End of slide active -->\n<div class=\"slide active\">\n\t\t\t<div class=\"slide-bg-wrapper\">\n\t\t\t\t<picture><source srcset=\"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2024\/02\/Plastic-Omnium-client-story-web-banner.jpg?w=2880&amp;quality=70 1x, https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2024\/02\/Plastic-Omnium-client-story-web-banner.jpg?w=2880&amp;quality=70 2x\"\n\t\t\t\tmedia=\"(min-width: 1500px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2024\/02\/Plastic-Omnium-client-story-web-banner.jpg?w=1440&amp;quality=70 1x, https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2024\/02\/Plastic-Omnium-client-story-web-banner.jpg?w=2880&amp;quality=70 2x\"\n\t\t\tmedia=\"(min-width: 992px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2024\/02\/Plastic-Omnium-client-story-web-banner.jpg?w=1024&amp;quality=70 1x, https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2024\/02\/Plastic-Omnium-client-story-web-banner.jpg?w=2048&amp;quality=70 2x\"\n\t\t\tmedia=\"(min-width: 768px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2024\/02\/Plastic-Omnium-client-story-web-banner.jpg?w=480&amp;quality=70 1x, https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2024\/02\/Plastic-Omnium-client-story-web-banner.jpg?w=960&amp;quality=70 2x\"\n\t\t\tmedia=\"(min-width: 0)\"\/><img decoding=\"async\" loading=\"lazy\" class=\"slide-bg\" src=\"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2024\/02\/Plastic-Omnium-client-story-web-banner.jpg\" alt=\"\"\n\t\t\tstyle=\"object-position: 45% 30%; object-fit: cover;\"\n\t\t\/><\/picture><div class=\"slide-reveal\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"container\">\n\t\t\t\t<div class=\"slide-info-wrapper\">\n\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t<div class=\"col-12 col-lg-6\">\n\t\t\t\t\t\t\t<div class=\"slide-info\">\n\t\t\t\t\t\t\t\t<a aria-label=\"Plastic Omnium ampl\u00eda la innovaci\u00f3n en software para la movilidad\"\n\t\t\t\t\t\t\t\t   href=\"https:\/\/www.capgemini.com\/mx-es\/news\/client-stories\/plastic-omnium-amplia-la-innovacion-en-software-para-la-movilidad\/\">\n\t\t\t\t\t\t\t\t\t<div class=\"box\">\n\t\t\t\t\t\t\t\t\t\t<h3 class=\"client-subtitle\">Plastic Omnium ampl\u00eda la innovaci\u00f3n en software para la movilidad<\/h3>\n\t\t\t\t\t\t\t\t\t\t<p>Trabajando con Capgemini, el fabricante de autom\u00f3viles ampli\u00f3 su entidad Op&#039;n Soft, sumando las capacidades del equipo para mejorar su capacidad de impulsar la innovaci\u00f3n en \u00e1reas como la conducci\u00f3n asistida, la electrificaci\u00f3n, la personalizaci\u00f3n y la sostenibilidad.<\/p>\n\t\t\t\t\t\t\t\t\t<\/div><!-- End of box-->\n\t\t\t\t\t\t\t\t<\/a><div class=\"slide-info-footer\">\n                                <div class=\"brand-logo-wrapper\"><\/div>\n\t\t\t<div class=\"content-more\">\n\t\t\t\t<a class=\"cta-button\" href=\"https:\/\/www.capgemini.com\/mx-es\/news\/client-stories\/plastic-omnium-amplia-la-innovacion-en-software-para-la-movilidad\/\" aria-label=\"Read more about Plastic Omnium ampl\u00eda la innovaci\u00f3n en software para la movilidad\"><span>Leer m\u00e1s<\/span><\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div><!-- End of slide info-->\n<\/div>\n<\/div>\n<\/div>\n<\/div><!-- End of container-->\n\n<\/div><!-- End of slide active -->\n<\/div><div class=\"slider-nav-wrapper largeDevice\"><div class=\"slider-nav\"><button class=\"slider-prev  inactive\" aria-label=\"Slider previous\" tabindex=\"-1\"><\/button><button class=\"slider-next\" aria-label=\"Slider next\"><\/button><\/div><\/div><\/div><\/section>","protected":false},"excerpt":{"rendered":"<p>La ingenier\u00eda automotriz est\u00e1 siendo transformada por una competencia intensa, el aumento de los costos, los veh\u00edculos definidos por software, la inteligencia artificial, las interrupciones en la cadena de suministro y una creciente incertidumbre geopol\u00edtica. Los fabricantes de equipos originales (OEM) y los proveedores consolidados deben acelerar la innovaci\u00f3n, reducir costos y lanzar veh\u00edculos al mercado con mayor rapidez, todo ello sin dejar de garantizar la seguridad, la calidad y el cumplimiento normativo.<\/p>\n","protected":false},"author":87,"featured_media":566457,"template":"","meta":{"cg_dt_proposed_to":[25],"cg_seo_hreflang_relations":"[]","cg_seo_canonical_relation":"","cg_seo_hreflang_x_default_relation":"","cg_dt_approved_content":true,"cg_dt_mandatory_content":false,"cg_dt_notes":"","cg_dg_source_changed":false,"cg_dt_link_disabled":true,"footnotes":"","related_resource_url":"","related_resource_id":0,"related_resource_size":"","related_resource_type":"","cg_author":0,"_yoast_wpseo_primary_theme":365,"primary_term":"Engineering","featured_focal_points":""},"tags":[],"research-and-insight-type":[230],"theme":[365],"brand":[81],"service":[103],"industry":[],"partners":[],"content-group":[],"class_list":["post-566456","research-and-insight","type-research-and-insight","status-publish","has-post-thumbnail","hentry","research-and-insight-type-report","theme-engineering","brand-capgemini-engineering","service-engineering"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v27.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Pulso de la ingenier\u00eda automotriz y la I+D 2026 - Capgemini Mexico<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.capgemini.com\/mx-es\/insights\/biblioteca-de-investigacion\/pulso-de-la-ingenieria-automotriz-y-la-id-2026\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pulso de la ingenier\u00eda automotriz y la I+D 2026\" \/>\n<meta property=\"og:description\" content=\"La ingenier\u00eda automotriz est\u00e1 siendo transformada por una competencia intensa, el aumento de los costos, los veh\u00edculos definidos por software, la inteligencia artificial, las interrupciones en la cadena de suministro y una creciente incertidumbre geopol\u00edtica. Los fabricantes de equipos originales (OEM) y los proveedores consolidados deben acelerar la innovaci\u00f3n, reducir costos y lanzar veh\u00edculos al mercado con mayor rapidez, todo ello sin dejar de garantizar la seguridad, la calidad y el cumplimiento normativo.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.capgemini.com\/mx-es\/insights\/biblioteca-de-investigacion\/pulso-de-la-ingenieria-automotriz-y-la-id-2026\/\" \/>\n<meta property=\"og:site_name\" content=\"Capgemini Mexico\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-27T07:05:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2026\/07\/Engineering-pulse-web-banner-2880x1800-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2880\" \/>\n\t<meta property=\"og:image:height\" content=\"1800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.capgemini.com\\\/mx-es\\\/insights\\\/biblioteca-de-investigacion\\\/pulso-de-la-ingenieria-automotriz-y-la-id-2026\\\/\",\"url\":\"https:\\\/\\\/www.capgemini.com\\\/mx-es\\\/insights\\\/biblioteca-de-investigacion\\\/pulso-de-la-ingenieria-automotriz-y-la-id-2026\\\/\",\"name\":\"Pulso de la ingenier\u00eda automotriz y la I+D 2026 - Capgemini Mexico\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.capgemini.com\\\/mx-es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.capgemini.com\\\/mx-es\\\/insights\\\/biblioteca-de-investigacion\\\/pulso-de-la-ingenieria-automotriz-y-la-id-2026\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.capgemini.com\\\/mx-es\\\/insights\\\/biblioteca-de-investigacion\\\/pulso-de-la-ingenieria-automotriz-y-la-id-2026\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.capgemini.com\\\/mx-es\\\/wp-content\\\/uploads\\\/sites\\\/28\\\/2026\\\/07\\\/Engineering-pulse-web-banner-2880x1800-1.jpg\",\"datePublished\":\"2026-07-27T04:54:57+00:00\",\"dateModified\":\"2026-07-27T07:05:41+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.capgemini.com\\\/mx-es\\\/insights\\\/biblioteca-de-investigacion\\\/pulso-de-la-ingenieria-automotriz-y-la-id-2026\\\/#breadcrumb\"},\"inLanguage\":\"es-MX\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.capgemini.com\\\/mx-es\\\/insights\\\/biblioteca-de-investigacion\\\/pulso-de-la-ingenieria-automotriz-y-la-id-2026\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es-MX\",\"@id\":\"https:\\\/\\\/www.capgemini.com\\\/mx-es\\\/insights\\\/biblioteca-de-investigacion\\\/pulso-de-la-ingenieria-automotriz-y-la-id-2026\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.capgemini.com\\\/mx-es\\\/wp-content\\\/uploads\\\/sites\\\/28\\\/2026\\\/07\\\/Engineering-pulse-web-banner-2880x1800-1.jpg\",\"contentUrl\":\"https:\\\/\\\/www.capgemini.com\\\/mx-es\\\/wp-content\\\/uploads\\\/sites\\\/28\\\/2026\\\/07\\\/Engineering-pulse-web-banner-2880x1800-1.jpg\",\"width\":2880,\"height\":1800},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.capgemini.com\\\/mx-es\\\/insights\\\/biblioteca-de-investigacion\\\/pulso-de-la-ingenieria-automotriz-y-la-id-2026\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.capgemini.com\\\/mx-es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Pulso de la ingenier\u00eda automotriz y la I+D 2026\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.capgemini.com\\\/mx-es\\\/#website\",\"url\":\"https:\\\/\\\/www.capgemini.com\\\/mx-es\\\/\",\"name\":\"Capgemini Mexico\",\"description\":\"Capgemini\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.capgemini.com\\\/mx-es\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es-MX\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Pulso de la ingenier\u00eda automotriz y la I+D 2026 - Capgemini Mexico","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.capgemini.com\/mx-es\/insights\/biblioteca-de-investigacion\/pulso-de-la-ingenieria-automotriz-y-la-id-2026\/","og_locale":"es_MX","og_type":"article","og_title":"Pulso de la ingenier\u00eda automotriz y la I+D 2026","og_description":"La ingenier\u00eda automotriz est\u00e1 siendo transformada por una competencia intensa, el aumento de los costos, los veh\u00edculos definidos por software, la inteligencia artificial, las interrupciones en la cadena de suministro y una creciente incertidumbre geopol\u00edtica. Los fabricantes de equipos originales (OEM) y los proveedores consolidados deben acelerar la innovaci\u00f3n, reducir costos y lanzar veh\u00edculos al mercado con mayor rapidez, todo ello sin dejar de garantizar la seguridad, la calidad y el cumplimiento normativo.","og_url":"https:\/\/www.capgemini.com\/mx-es\/insights\/biblioteca-de-investigacion\/pulso-de-la-ingenieria-automotriz-y-la-id-2026\/","og_site_name":"Capgemini Mexico","article_modified_time":"2026-07-27T07:05:41+00:00","og_image":[{"width":2880,"height":1800,"url":"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2026\/07\/Engineering-pulse-web-banner-2880x1800-1.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.capgemini.com\/mx-es\/insights\/biblioteca-de-investigacion\/pulso-de-la-ingenieria-automotriz-y-la-id-2026\/","url":"https:\/\/www.capgemini.com\/mx-es\/insights\/biblioteca-de-investigacion\/pulso-de-la-ingenieria-automotriz-y-la-id-2026\/","name":"Pulso de la ingenier\u00eda automotriz y la I+D 2026 - Capgemini Mexico","isPartOf":{"@id":"https:\/\/www.capgemini.com\/mx-es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.capgemini.com\/mx-es\/insights\/biblioteca-de-investigacion\/pulso-de-la-ingenieria-automotriz-y-la-id-2026\/#primaryimage"},"image":{"@id":"https:\/\/www.capgemini.com\/mx-es\/insights\/biblioteca-de-investigacion\/pulso-de-la-ingenieria-automotriz-y-la-id-2026\/#primaryimage"},"thumbnailUrl":"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2026\/07\/Engineering-pulse-web-banner-2880x1800-1.jpg","datePublished":"2026-07-27T04:54:57+00:00","dateModified":"2026-07-27T07:05:41+00:00","breadcrumb":{"@id":"https:\/\/www.capgemini.com\/mx-es\/insights\/biblioteca-de-investigacion\/pulso-de-la-ingenieria-automotriz-y-la-id-2026\/#breadcrumb"},"inLanguage":"es-MX","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.capgemini.com\/mx-es\/insights\/biblioteca-de-investigacion\/pulso-de-la-ingenieria-automotriz-y-la-id-2026\/"]}]},{"@type":"ImageObject","inLanguage":"es-MX","@id":"https:\/\/www.capgemini.com\/mx-es\/insights\/biblioteca-de-investigacion\/pulso-de-la-ingenieria-automotriz-y-la-id-2026\/#primaryimage","url":"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2026\/07\/Engineering-pulse-web-banner-2880x1800-1.jpg","contentUrl":"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2026\/07\/Engineering-pulse-web-banner-2880x1800-1.jpg","width":2880,"height":1800},{"@type":"BreadcrumbList","@id":"https:\/\/www.capgemini.com\/mx-es\/insights\/biblioteca-de-investigacion\/pulso-de-la-ingenieria-automotriz-y-la-id-2026\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.capgemini.com\/mx-es\/"},{"@type":"ListItem","position":2,"name":"Pulso de la ingenier\u00eda automotriz y la I+D 2026"}]},{"@type":"WebSite","@id":"https:\/\/www.capgemini.com\/mx-es\/#website","url":"https:\/\/www.capgemini.com\/mx-es\/","name":"Capgemini Mexico","description":"Capgemini","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.capgemini.com\/mx-es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es-MX"}]}},"theme_term_info":[{"id":365,"name":"Engineering"}],"industry_term_info":[],"services_term_info":[{"id":103,"name":"Engineering"}],"partners_term_info":[],"brand_term_info":[{"id":81,"name":"Capgemini Engineering","slug":"capgemini-engineering"}],"brand_term":[{"id":81,"slug":"capgemini-engineering"}],"archive_status":false,"featured_image_src":"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2026\/07\/Engineering-pulse-web-banner-2880x1800-1.jpg","featured_image_alt":"","jetpack_sharing_enabled":true,"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Capgemini Mexico","distributor_original_site_url":"https:\/\/www.capgemini.com\/mx-es","push-errors":false,"tag_names":[],"featured_image_url":"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2026\/07\/Engineering-pulse-web-banner-2880x1800-1.jpg","_links":{"self":[{"href":"https:\/\/www.capgemini.com\/mx-es\/wp-json\/wp\/v2\/research-and-insight\/566456","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.capgemini.com\/mx-es\/wp-json\/wp\/v2\/research-and-insight"}],"about":[{"href":"https:\/\/www.capgemini.com\/mx-es\/wp-json\/wp\/v2\/types\/research-and-insight"}],"author":[{"embeddable":true,"href":"https:\/\/www.capgemini.com\/mx-es\/wp-json\/wp\/v2\/users\/87"}],"version-history":[{"count":3,"href":"https:\/\/www.capgemini.com\/mx-es\/wp-json\/wp\/v2\/research-and-insight\/566456\/revisions"}],"predecessor-version":[{"id":566464,"href":"https:\/\/www.capgemini.com\/mx-es\/wp-json\/wp\/v2\/research-and-insight\/566456\/revisions\/566464"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.capgemini.com\/mx-es\/wp-json\/wp\/v2\/media\/566457"}],"wp:attachment":[{"href":"https:\/\/www.capgemini.com\/mx-es\/wp-json\/wp\/v2\/media?parent=566456"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.capgemini.com\/mx-es\/wp-json\/wp\/v2\/tags?post=566456"},{"taxonomy":"research-and-insight-type","embeddable":true,"href":"https:\/\/www.capgemini.com\/mx-es\/wp-json\/wp\/v2\/research-and-insight-type?post=566456"},{"taxonomy":"theme","embeddable":true,"href":"https:\/\/www.capgemini.com\/mx-es\/wp-json\/wp\/v2\/theme?post=566456"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/www.capgemini.com\/mx-es\/wp-json\/wp\/v2\/brand?post=566456"},{"taxonomy":"service","embeddable":true,"href":"https:\/\/www.capgemini.com\/mx-es\/wp-json\/wp\/v2\/service?post=566456"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.capgemini.com\/mx-es\/wp-json\/wp\/v2\/industry?post=566456"},{"taxonomy":"partners","embeddable":true,"href":"https:\/\/www.capgemini.com\/mx-es\/wp-json\/wp\/v2\/partners?post=566456"},{"taxonomy":"content-group","embeddable":true,"href":"https:\/\/www.capgemini.com\/mx-es\/wp-json\/wp\/v2\/content-group?post=566456"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}