{"id":551135,"date":"2025-08-21T03:37:38","date_gmt":"2025-08-21T03:37:38","guid":{"rendered":"https:\/\/www.capgemini.com\/mx-es\/?p=551135"},"modified":"2025-09-08T17:00:31","modified_gmt":"2025-09-08T17:00:31","slug":"talento-el-verdadero-desafio-detras-de-la-inversion-tecnologica","status":"publish","type":"post","link":"https:\/\/www.capgemini.com\/mx-es\/insights\/expert-perspectives\/esta-tu-ciudad-lista-para-el-futuro\/","title":{"rendered":"Talento: El verdadero desaf\u00edo detr\u00e1s de la inversi\u00f3n tecnol\u00f3gica"},"content":{"rendered":"\n<header class=\"wp-block-cg-blocks-hero-blogs header-hero-blogs\"><div class=\"container\"><div class=\"hero-blogs\"><div class=\"hero-blogs-content-wrapper\"><div class=\"row\"><div class=\"col-12\"><div class=\"header-title\"><h1>Talento: El verdadero desaf\u00edo detr\u00e1s de la inversi\u00f3n tecnol\u00f3gica<\/h1><\/div><\/div><\/div><\/div><div class=\"hero-blogs-bottom\"><div class=\"header-author\"><div class=\"author-img\"><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2025\/08\/Global_Delivery_Center_Mexico_GDC_1.webp?w=200&amp;quality=10\" alt=\"\" loading=\"lazy\"\/><\/div><div class=\"author-name-date\"><h5 class=\"author-name\">Capgemini Mexico Global Delivery Center<\/h5><h5 class=\"blog-date\">Aug 21, 2025<\/h5><\/div><\/div><div class=\"brand-image\"><\/div><\/div><\/div><\/div><\/header>\n\n\n\n<section class=\"wp-block-cg-blocks-group undefined section section--article-content\"><div class=\"article-main-content\"><div class=\"container\"><div class=\"row\"><div class=\"col-12 col-md-1\"><nav class=\"article-social\"><ul class=\"social-nav\"><li class=\"ip-order-fb\"><a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.capgemini.com\/insights\/expert-perspectives\/capgemini-addresses-iam-security-challenges-with-new-iam-fasttrack\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-fb\"><\/i><span class=\"sr-only\">Facebook<\/span><\/a><\/li><li class=\"ip-order-li\"><a href=\"https:\/\/www.linkedin.com\/shareArticle?url=https:\/\/www.capgemini.com\/insights\/expert-perspectives\/capgemini-addresses-iam-security-challenges-with-new-iam-fasttrack\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><span class=\"sr-only\">Linkedin<\/span><\/a><\/li><\/ul><\/nav><\/div><div class=\"col-12 col-md-11 col-lg-10\"><div class=\"article-text article-quote-text\">\n<p>El auge de la inversi\u00f3n extranjera directa (IED) en M\u00e9xico, impulsado por la relocalizaci\u00f3n de operaciones, mejor conocida como nearshoring, ha generado una oleada de optimismo econ\u00f3mico. Tan solo en 2025, el pa\u00eds capt\u00f3 m\u00e1s de 21 mil millones de d\u00f3lares en IED, presentando as\u00ed un nuevo m\u00e1ximo hist\u00f3rico, seg\u00fan la Secretar\u00eda de Econom\u00eda. Sin embargo, esta transformaci\u00f3n productiva plantea una pregunta de fondo: \u00bfest\u00e1n todas las regiones preparadas para atraer, desarrollar y retener el talento digital que demanda esta nueva econom\u00eda?<\/p>\n\n\n\n<p>M\u00e9xico cuenta con una base educativa s\u00f3lida en disciplinas cient\u00edficas y tecnol\u00f3gicas. De acuerdo con la misma dependencia, el pa\u00eds tiene la mayor participaci\u00f3n de poblaci\u00f3n con estudios superiores en carreras STEM (ciencia, tecnolog\u00eda, ingenier\u00eda y matem\u00e1ticas) entre los pa\u00edses de la OCDE ubicados en Am\u00e9rica: el 25% de las personas de entre 25 y 64 a\u00f1os se especializa en estas \u00e1reas, superando a econom\u00edas como Estados Unidos, Canad\u00e1 y Chile.<\/p>\n\n\n\n<p>Sin embargo, este talento se concentra principalmente en el centro y occidente del pa\u00eds: la Ciudad de M\u00e9xico, Jalisco y Aguascalientes destacan por su capacidad de atraer y formar profesionales altamente calificados, mientras que el sureste y suroeste apenas re\u00fanen entre ambos 15 mil egresados. \u201cEl talento se est\u00e1 formando, pero no necesariamente donde m\u00e1s se necesita\u201d, afirma Adriana Torres Nava, vicepresidenta y l\u00edder del Global Delivery Center (GDC) en Capgemini M\u00e9xico.<\/p>\n\n\n\n<p>En la perspectiva de Capgemini, como empresa empleadora en estas ciencias, el reto no radica \u00fanicamente en formar profesionistas, sino en ofrecerles condiciones para quedarse. Calidad de vida, conectividad, acceso a vivienda, movilidad, oportunidades de aprendizaje y ambientes de trabajo multiculturales son factores que influyen directamente en las decisiones de los j\u00f3venes profesionales al decidir permanecer en una regi\u00f3n. \u201cEl talento digital, adem\u00e1s de escaso, es m\u00f3vil. Las ciudades que no logren construir un ecosistema atractivo para los profesionales del futuro corren el riesgo de quedar al margen del nuevo mapa de desarrollo econ\u00f3mico\u201d, agrega Torres Nava.<\/p>\n\n\n\n<p>Como respuesta a esta din\u00e1mica, Capgemini ha consolidado en Aguascalientes y Guadalajara dos nodos estrat\u00e9gicos dentro de su red internacional. Desde su apertura en 2012 con apenas 25 colaboradores, el GDC ha crecido hasta emplear actualmente a m\u00e1s de 1,800 especialistas en tecnolog\u00eda, de los cuales aproximadamente 600 radican en Jalisco.<\/p>\n\n\n\n<p>Estas ciudades destacan por su capacidad para atraer, formar y retener talento digital, lo que las convierte en puntos clave para fortalecer operaciones nearshore y atender la creciente demanda de servicios tecnol\u00f3gicos de alta calidad. Adem\u00e1s, el GDC se distingue por su operaci\u00f3n multicultural, con al menos ocho nacionalidades trabajando de forma conjunta, y su integraci\u00f3n con otros centros globales bajo procesos homologados y est\u00e1ndares internacionales de calidad.<\/p>\n\n\n\n<p>\u201cEl GDC refleja lo que pasa cuando una ciudad logra alinear calidad de vida, ecosistema educativo y visi\u00f3n empresarial. Aqu\u00ed las personas no solo encuentran trabajo, sino oportunidades para crecer, aprender y redescubrir su prop\u00f3sito. Eso es lo que verdaderamente retiene al talento\u201d, afirma la l\u00edder del GDC.<\/p>\n\n\n\n<p>Aguascalientes se ha consolidado como un polo emergente de innovaci\u00f3n en el pa\u00eds. Seg\u00fan el Instituto Mexicano para la Competitividad (IMCO), el estado se ubic\u00f3 en el quinto lugar nacional en el \u00cdndice de Competitividad Estatal 2025 y alcanz\u00f3 el tercer puesto en el sub\u00edndice de Innovaci\u00f3n y Econom\u00eda. Adem\u00e1s, el gobierno estatal impuls\u00f3 la creaci\u00f3n del Consejo para el Fomento al Ecosistema de Tecnolog\u00eda e Innovaci\u00f3n (COFETI), un organismo que promueve sectores estrat\u00e9gicos como biotecnolog\u00eda, energ\u00edas limpias e industria 4.0.<\/p>\n\n\n\n<p>El desaf\u00edo para el resto del pa\u00eds es claro: aprovechar el nearshoring no solo como una ventana de inversi\u00f3n, sino como una oportunidad para redise\u00f1ar el desarrollo regional. Desde 1994, con la firma del TLCAN, M\u00e9xico fortaleci\u00f3 su capacidad exportadora y su integraci\u00f3n en las cadenas globales de valor, lo que sent\u00f3 las bases para el fen\u00f3meno de relocalizaci\u00f3n actual.<\/p>\n\n\n\n<p>El futuro del trabajo ya est\u00e1 aqu\u00ed y no se trata solo de infraestructura f\u00edsica o incentivos fiscales. El verdadero diferenciador ser\u00e1 la capacidad de cada regi\u00f3n para crear entornos donde las personas quieran vivir, crecer y quedarse. En palabras de la l\u00edder del GDC de Capgemini: \u201clas ciudades que entiendan esto no solo atraer\u00e1n inversi\u00f3n, sino que ser\u00e1n capaces de sostenerla y escalarla\u201d.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/section>\n\n\n\n<section class=\"section section--expert-slider wrapper-people-slider wp-block-cg-blocks-wrapper-people-slider undefined\"><div class=\"container\"><div class=\"content-title\"><h2 data-maxlength=\"34\" class=\"people-heading-title\">Acerca del autor<\/h2><\/div><\/div><div class=\"slider slider-boxed\"><div class=\"container\"><div class=\"slider-window\"><div class=\"slider-list\">\t\t<div class=\"slide\">\n\t\t\t<div class=\"box\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<div class=\"col-md-6 col-lg-4 box-img-wrapper\">\n\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/mx-es\/wp-content\/uploads\/sites\/28\/2025\/08\/Global_Delivery_Center_Mexico_GDC_1.webp\" alt=\"Capgemini Mexico Global Delivery Center\"\/>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"col-md-6 col-lg-8 box-inner\">\n\t\t\t\t\t\t<div class=\"row title-social-media-header\">\n\t\t\t\t\t\t\t<div class=\"col-md-12 col-lg-6 mbl-social-icon\">\n\t\t\t\t\t\t\t\t<ul class=\"social-nav\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"col-md-12 col-lg-6 box-container\">\n\t\t\t\t\t\t\t\t<div class=\"box-title\">\n\t\t\t\t\t\t\t\t\t<h3 class=\"people-profile-title\">Capgemini Mexico Global Delivery Center<\/h3>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"col-md-12 col-lg-6 social-box-container dkt-social-icon\">\n\t\t\t\t\t\t\t\t<ul class=\"social-nav\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"people-info\">El Global Delivery Center (GDC) de Capgemini en M\u00e9xico, ubicado en Aguascalientes y Guadalajara, aprovecha la posici\u00f3n estrat\u00e9gica de la regi\u00f3n del Baj\u00edo para ofrecer soluciones r\u00e1pidas y de alto impacto.\n<br\/><br\/>\nNuestros clientes se benefician de un amplio talento en TI, ingenier\u00eda mec\u00e1nica y de producto, log\u00edstica, finanzas y contabilidad, con el respaldo de s\u00f3lidas colaboraciones con universidades y capacidades multiling\u00fces. Nuestra red global de Delivery Centers impulsa la innovaci\u00f3n, ofreciendo la agilidad y la colaboraci\u00f3n personalizada de una startup, con el respaldo de la escala global, la seguridad y la experiencia de Capgemini en consultor\u00eda, servicios tecnol\u00f3gicos y transformaci\u00f3n digital.<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div><div class=\"slider-nav\"><button class=\"slider-prev inactive\" aria-label=\"Slider-previous\" tabindex=\"-1\"><\/button><ul class=\"slider-paginator\"><\/ul><button class=\"slider-next\" aria-label=\"Slider-next\"><\/button><\/div><\/div><\/section>\n\n\n\t<section class=\"wp-block-cg-blocks-wrapper-learning-slider section learning-slider\">\n\t\t<div class=\"container\">\n\t\t\t<div class=\"learning-header\">\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\n\t<div class=\"slider slider-fader\">\n\t\t\t\t<div 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tecnol\u00f3gica<\/p>\n","protected":false},"author":367,"featured_media":524353,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"cg_dt_proposed_to":[],"cg_seo_hreflang_relations":"[]","cg_seo_canonical_relation":"","cg_seo_hreflang_x_default_relation":"","cg_dt_approved_content":true,"cg_dt_mandatory_content":false,"cg_dt_notes":"","cg_dg_source_changed":false,"cg_dt_link_disabled":false,"_yoast_wpseo_primary_brand":"82","_jetpack_memberships_contains_paid_content":false,"footnotes":"","featured_focal_points":""},"categories":[1],"tags":[],"brand":[82],"service":[],"industry":[],"partners":[],"blog-topic":[555],"content-group":[],"class_list":["post-551135","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","brand-capgemini","blog-topic-capgemini-mexico-global-delivery-center"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.8 (Yoast SEO 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