Social & Web Media Specialist I 5 to 7 years I Mumbai

Job Description
  • Create and manage content on the CMS through integration of text, images, documents and videos.
  • Perform quality checks and audits to identify and resolve issues (typos, broken links, functionality errors, poor usability).
  • Ensure that content publication follows governance principles and visual identity guidelines.
  • Provide recommendations for content development in coordination with SEO goals – general and keyword specific.
  • Keep pace with SEO, search engine, and internet marketing industry trends and updates.
  • Developing custom dashboard for regular & precise reporting.
  • Providing actionable insights based on the available analytical data.
Primary Skills
  • Five to six years of working with standard content management systems, viz. Drupal, WordPress, and analysis tools: Google Analytics, Google Data Studio, Omniture, WebTrends, etc.
  • Understanding of natural and paid search, display and social media.
Secondary Skills
  • Knowledge of SEO tools such as Google Keyword Planner, Google Webmaster Tools, Moz, etc.
  • Strong background in content management, content layout, UI/UX principles.

Ref:

496683

Posted on:

August 27, 2020

Experience level:

Experienced

Contract type:

Permanent

Location:

Mumbai