Job Description
- Business Requirement Plan and execute all web email social media digital campaigns while working in unison with the Marketing Sales teams
- Measure and report performance of all digital marketing campaigns and assess against goals ROIs and KPIs
- Identify trends and insights optimizing campaign spend and performance based on the insights
- Collaborate with designers to improve user experience
- Undertake digital initiatives across the business to drive forward digitalization of the corporate profile and the brand
- Discover and utilize the latest tools and techniques in digital marketing from time to time
- He or She must possess excellent written and verbal communication skills and have a deep understanding of the internet
- Communicating effectively with stakeholders while responding to their needs and providing solutions that support overall company goals and culture
Primary Skills
- Excellent understanding of digital marketing concepts and best practices
Secondary Skills
- Experience with B2C social media Google Adwords Email campaigns and SEO SEM