Campaign Project Manager

Campaign Project  manager 

•           Responsible for leading the design and delivery of solutions and technologies on    Marketo to meet email marketing business goals and technical requirements.

•           Strong development experience in campaign management.

•           An ideal candidate has a software background, works independently, thrives in an entrepreneurial atmosphere, communicates tactfully, and is able to effectively design, test, and deploy software solutions.

•           Responsibilities include (but are not limited to):

•           Provide support for strategy and future state planning of automation and test scenarios.

•           creating project plan and QA Test plan.

•           Help to gather Business requirements for automation for Marketo program.

•           Day to Day project management of multiple campaigns by Channel/Audience.   

•           Manage day-to-day requests by stakeholders in Workfront project management.

•           Ensure all email requests follow standard operating procedures and adhere to ADA compliance

•           Manage cross-platform promotions, including Dashboard and Paid Social Ads.

•           Lead inter-team meetings on the technical and business challenges related to our email marketing initiatives Create, manage and present an actionable BRD/FSD (Blueprint) that aligns to the Marketo

•           Identify project issues/risks and present alternatives to alleviate or resolve

•           Present high-level overviews of the Marketo architecture and integration capabilities

•           Document solutions and engineering flowcharts with great attention to detail

 

SKILLS & EXPERIENCE

 

•           Should Marketo Certified Expert

•           Understanding of sales process and methodologies

•           Excellent knowledge of Email creation, Nurture Programs, data sync up with CRM (Salesforce, Dynamics)

•           Excellent understanding of HTML, CSS

•           Familiarity with Web hooks integrations

•           Familiarity of Java Script, Java Query

•           Experience managing clients either internally or in an agency environment

•           Highly efficient team player, with the ability to also work independently in a fast-paced, fluid environment

•           Experience with web-based On-Demand software solutions

•           Familiarity with data architecture/schema

An understanding leveraging Webservices – SOAP and REST APIs

•           An understanding of object-oriented programming and design with .NET, Java, and/or PHP is preferred

•           Exposure to Internet Marketing tools/strategies preferred

Ref:

905192

Posted on:

August 12, 2021

Experience level:

Experienced (non-manager)

Contract type:

Permanent Full Time (us-en)

Business units:

FS (us-en)

Department:

Financial Services