Adobe Personalization Lead — Baton Rouge, LA

Job Title: Adobe Analytics and Personalization Technical Lead
Location: Baton Rouge, LA
Travel/Relocation: No/Yes

Link to Apply:


Job Description:   
Subject Matter Expert on Adobe Analytics leading technical implementation and strategic guidance. 
Provide thought leadership for Digital Analytics Engage with business stakeholders to understand required capabilities integrating business knowledge with technical solutions.
Ability to demonstrate strong technical leadership internally and to clients. 
Demonstrate broad technical leadership impacting significant technical direction exerting influence outside of the immediate team and driving change. Setup reporting dashboards per business requirements. 
Coordinate with Adobe Technical Support to resolve user issues Conduct periodic status meetings with the Adobe account representative. 
Assist with the rollout of product releases. Assist with administration and support requests. Writing modifying JavaScript code and liaising with web developers on implementation of the Adobe Analytics code. 
Testing various developed web sites and applications for correct code implementation and advising the developers on improvements such as 
o Designing tag management architecture 
o Coordinating tags tracking parameter implementations 
o Use and advocate the use of web standards and all modern web technologies including event driven data layers and single page applications
o Understand business users needs and translate them to technical requirements for implementation. Develop and enforce implementation standards and frameworks for other front end developers to follow. 
Hands on knowledge with user behavior tracking systems and methodologies. Identifying key needs or gaps and provide leadership to close those gaps. 
Documentation relating to existing processes. 
Continuous Improvement of processes. 
Provide training to new users on how to report data using Adobe Analytics 
Work in a global delivery model driving delivery and communication with multi site teams 

Bachelor s Degree 7 years broad experience in Analytics 4 years experience in Adobe Analytics 
Digital analytics experience in high traffic web environment and site testing 
Strong technical design and architectural skills 
Expert hands on knowledge with tagging and analytics perspective in Adobe Reporting Analytics following modules o Analytics o Launch o Workspace 
Should have strong analytical and problem solving skills 
Having worked on major large scale consumer facing sites 
Knowledge and experience with Adobe Target is a plus
The ability to balance needs of multiple constituents to ensure program delivery and quality control to meet the organizational needs

About Capgemini:


Capgemini is a global leader in consulting, digital transformation, technology and engineering services. The Group is at the forefront of innovation to address the entire breadth of clients’ opportunities in the evolving world of cloud, digital and platforms. Building on its strong 50-year+ heritage and deep industry-specific expertise, Capgemini enables organizations to realize their business ambitions through an array of services from strategy to operations. Capgemini is driven by the conviction that the business value of technology comes from and through people. Today, it is a multicultural company of 270,000 team members in almost 50 countries. With Altran, the Group reported 2019 combined revenues of €17billion.


What we offer:
Your career matters to you and is important to us too. Because your goals and needs are constantly evolving, we offer visibility, leeway and support to help you grow and progress in your career. This approach builds notably on our comprehensive competency framework, our personal development, training and career management programs, and our University innovative and business-focused learning curriculums. 
We promote a culture of diversity. We believe working with talented individuals from different backgrounds and points of view is a strategic advantage and an ongoing opportunity. Diversity enriches our creative solutions and adds value for our clients. 
With the digital tech sector growing at a rapid pace and women significantly underrepresented in the industry, we are determined to inspire and recruit more women into technology and build diverse teams that reflect the clients we serve.
Our Shared values have been at the heart of the group since our formation. They are honesty, boldness, trust, freedom, team spirit, modesty and fun. These values influence the way we meet client needs while respecting the regulatory requirements of each country in which we operate, and the way we promote ethically sound practices within Capgemini and in our partnerships. 
Capgemini is committed to building a workforce of employees with diverse backgrounds and work experiences. We strongly encourage women, veterans and active military service personnel to apply. 


Capgemini is an Equal Opportunity Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, national origin, gender identity/expression, age, religion, disability, sexual orientation, genetics, veteran status, marital status or any other characteristic protected by law. 
This is a general description of the Duties, Responsibilities and Qualifications required for this position. Physical, mental, sensory or environmental demands may be referenced in an attempt to communicate the manner in which this position traditionally is performed. Whenever necessary to provide individuals with disabilities an equal employment opportunity, Capgemini will consider reasonable accommodations that might involve varying job requirements and/or changing the way this job is performed, provided that such accommodations do not pose an undue hardship. 
Click the following link for more information on your rights as an Applicant – 
Applicants for employment in the US must have valid work authorization that does not now and/or will not in the future require sponsorship of a visa for employment authorization in the US by Capgemini. 



Posted on:

June 2, 2021

Experience level:

Experienced (non-manager)

Contract type:

Permanent Full Time (us-en)

Business units:

FS (us-en)


Financial Services