- Ability to transforming business requirements into technical specification.
- Extensive knowledge of Adobe Campaign Manager Product Workflow creation & maintenance.
- Ability to design/architect custom campaign data model based on requirements.
- Capable of designing solution on injecting customer profile data (flat files) from 3rd party system into Adobe Campaign data model.
- In-depth knowledge of providing solution w.r.t to integration between Campaign-AEM, Campaign-Analytics, Campaign-Target.
- Ability to design advanced automated campaigns for channels like email, sms leveraging data insight captured via AMC integrations.
- Should have understanding of all the modules offered with in Adobe Campaign like offer and catalog management.
- Ability to provide recommendations on performance consideration for running huge / bulk campaigns.
- Should have a good communication skills to play a role of track lead and interact with adobe consultants
- Adobe Campaign Standard
- Campaign Manager
- Good communication