Public Relations Senior Associate, North America works with the Head of Americas Communications to develop and implement a clear and effective media relations strategy across primarily the United States and Canada. S/he will work with a team of communicators across all Americas markets and work closely with Group External Communications to support media outreach activities that increase brand visibility and thought leadership opportunities.
The position requires strong writing skills (internal recommendations, talking points, press releases and blog posts), media relations skills, interpersonal skills and the ability to collaborate across the company. The position also requires creativity in deploying new tactics and tools to communicate externally.
•Communicate integrated corporate story across multiple business units via media channels to support key global messaging pillars
•Work closely with the North America PR agency to help ensure targets are exceeded and share of voice is increased compared to key competitors, on time and on budget
•Think and write strategically and creatively about a range of corporate issues in a variety of media, including, but not limited to, press releases, remarks, briefing documents and blog posts
•Generate and secure creative storytelling ideas that resonate with influential media and align with North American business goals
•Manage team workflows and take ownership of the function across the region while helping drive consistent media results
•Build and foster key relationships with media on behalf of Capgemini NA
•Monitor media and ID trends and issues that could support the company’s key platforms
•Other duties as assigned
Candidates should be flexible / willing to work across this delivery landscape which includes and not limited to Agile Applications Development, Support and Deployment.
Applicants for employment in the US must have valid work authorization that does not now and/or will not in the future require sponsorship of a visa for employment authorization in the US by Capgemini.
•Bachelor’s degree in communications, journalism, or related field.
•3 – 5 years’ experience within PR or related fields.
•Proven track record in driving and creating media relationships that result in meaningful coverage.
•Ability to translate complex messages into compelling stories that will resonate with the media.
•Ability to be pragmatic and manage a fluid and sometimes fast-moving workload.
•Exceptional written and verbal communications skills.
•Demonstrated ability to influence and communicate with a wide variety of internal and external stakeholders, including executive leadership.
•Self-starter who can balance multiple priorities simultaneously, able to work to tight deadlines, establish clear priorities and maintain professionalism under pressure.
•Exceptional attention to detail.
•Knowledge of and experience in tech/b2b/consulting industry preferred.