{"id":854710,"date":"2026-01-02T07:41:43","date_gmt":"2026-01-08T14:11:18","guid":{"rendered":"https:\/\/www.capgemini.com\/it-it\/?post_type=people&#038;p=854710"},"modified":"2026-01-08T14:13:16","modified_gmt":"2026-01-08T14:13:16","slug":"beatrice-speisser","status":"publish","type":"people","link":"https:\/\/www.capgemini.com\/it-it\/chi-siamo\/gestione-governance\/management-team\/beatrice-speisser\/","title":{"rendered":"B\u00e9atrice Speisser"},"content":{"rendered":"<\/header>\n\n\n<section class=\"wp-block-cg-blocks-group section section--article-content\"><div class=\"article-main-content\"><div class=\"container\"><div class=\"row\"><div class=\"col-12 col-md-1\"><nav class=\"article-social\"><ul class=\"social-nav\"><li class=\"ip-order-fb\"><a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.capgemini.com\/?post_type=people&amp;p=1184446\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-fb\"><\/i><span class=\"sr-only\">Facebook<\/span><\/a><\/li><li class=\"ip-order-li\"><a href=\"https:\/\/www.linkedin.com\/shareArticle?url=https:\/\/www.capgemini.com\/?post_type=people&amp;p=1184446\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><span class=\"sr-only\">Linkedin<\/span><\/a><\/li><\/ul><\/nav><\/div><div class=\"col-12 col-md-11 col-lg-10\"><div class=\"article-text article-quote-text\">\n<p>Chief Marketing &amp; Communications Officer<br>Member of the Group Executive Committee &nbsp;<\/p>\n\n\n\n<p>B\u00e9atrice Speisser has been Chief Marketing &amp; Communications Officer at Capgemini since January 2026, when she also joined the Group Executive Committee.<\/p>\n\n\n\n<p>Beatrice is responsible for strengthening the Group\u2019s brand image and reputation and supporting business growth through its marketing and communications strategy. &nbsp;Her scope includes branding and advertising, marketing, press relations, digital and social media, internal communications, and corporate communications. &nbsp;<\/p>\n\n\n\n<p>Prior to joining Capgemini, Beatrice had a rich and multifaceted career spanning 25 years in the marketing and communications field, across both agency and corporate environments. Throughout her professional journey, she has focused on balancing reputation and business performance, combining brand-building with a resolutely client-centric approach.<\/p>\n\n\n\n<p>From 2017 to 2025, Beatrice held senior executive roles within the Havas Group, where she notably led the transformation of the organization in France and Italy. She orchestrated the convergence of agencies and capabilities, deployed technology-driven solutions leveraging AI, data, and automation, and launched high-value sector-specific offerings.<\/p>\n\n\n\n<p>Prior to this, Beatrice held executive positions at MullenLowe Group (IPG), &nbsp;DDB (Omnicom), and CFES (now Sant\u00e9 Publique France), where she began her career.&nbsp;<\/p>\n\n\n\n<p>B\u00e9atrice holds a degree from Sciences Po Paris. She is curious and passionate about contemporary culture and has also served as a board member of the Vivendi Foundation.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"<p>Marketing and Communications<\/p>\n","protected":false},"author":23,"featured_media":854711,"template":"","meta":{"cg_dt_proposed_to":[],"cg_seo_hreflang_relations":"[]","cg_seo_canonical_relation":"","cg_seo_hreflang_x_default_relation":"","cg_dt_approved_content":true,"cg_dt_mandatory_content":false,"cg_dt_notes":"","cg_dg_source_changed":false,"cg_dt_link_disabled":false,"_yoast_wpseo_primary_brand":"","footnotes":"","cg_testimonial_custom_title":"","people_tel":"","people_email":"","people_position":"Chief Marketing &amp; Communications Officer","people_profile_tw":"","people_profile_fb":"","people_profile_li":"","featured_focal_points":""},"tags":[],"people-type":[19],"brand":[],"service":[],"industry":[],"partners":[],"content-group":[],"class_list":["post-854710","people","type-people","status-publish","has-post-thumbnail","hentry","people-type-management-team"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.8 (Yoast SEO v22.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>B\u00e9atrice Speisser - Capgemini Italia<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.capgemini.com\/about-us\/management-and-governance\/management-team\/beatrice-speisser\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"B\u00e9atrice Speisser\" \/>\n<meta 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