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The future of work – creating a purpose-driven workplace

10 Jan 2023

Organizations need to instill a fluid mindset that helps revitalize the energies and aspirations of their people within the culture of change.

The recent global pandemic has introduced a new emotion within the workforce called “eudaimonia” – or simply put pursuit of happiness – which is contributing to the great resignation.

Put another way – within the workplace, we all want to take ownership of our lives and we’ve started to think more about the ways to integrate our work and personal lives.

Rethinking workplace culture

Many employees I’ve connected with are now interested to do jobs that cater to their life choices of attaining peace of mind and better work-life balance, rather than continuing on highly demanding career paths.

Indeed, a recent report for Capgemini Research Institute (CRI) on states that work-life balance is the most important factors outside of daily work, with 65% of employees and 61% of managers choosing this factor over other such as career progression and L&D.

Even today, organizations are improving this equation by introducing benefits such as a hybrid working environment, no-meeting days, shorter working weeks, and productivity tools that measure employee experience and wellbeing. Again, Capgemini’s report states that 48% of employees and 87% of managers who are satisfied with remote-working opportunities are happy at work, compared to only 10% of employees and 23% of managers who are not satisfied.

The rise of expectation diversity

An even greater change organizations have to focus on is sensitizing their people managers to adapt to the changing workplace “expectation diversity.” I call this expectation diversity as we’re entering a phase where Gen X, Millennials, Gen Z, and Gen Alphas will work together to bring a wide range of workplace expectation.

For their part, Gen Z and Gen Alphas are a technology-driven, social media-centric workforce that are energized by personalized experiences and innovation. This evolution will necessitate employers and leaders to re-evaluate and adapt existing company cultures to reflect a new, uncharted reality.

Capgemini’s report states that, nearly half of all Gen Z employees – those aged 18 to 24 – say they have plans to leave their current organization within one year. And of those employees who are planning to leave their organizations within a year, 45% say that if their company had a more inclusive and diverse culture, it might help them change their mind about leaving.

Workplace communities are demanding more diverse and inclusive environment, as well as ways of working that discourage parenting employees and encourage a level of cultural leadership in action based on respect, support, and trust.

To stay ahead of these challenges, organizations need to build and deploy fluid mindsets that enable their people to cherish their whole self at work and find it exciting in the adventure of change. Achieving this requires leaders, HR, and CXOs need to inject an appropriate perspective in the work environment that revitalizes individual energies and aspirations in creating a purpose-driven workplace.

Read Capgemini’s full report “The people experience advantage” to learn how companies can make life better for their people.


Preeti Chopra

Chief Human Resource Officer, Capgemini’s Business Services
Preeti Chopra helps develop a talent strategy that delivers technology-driven business operations for our clients – helping our people and clients get the future they want.