{"id":608839,"date":"2023-06-19T10:43:46","date_gmt":"2023-06-19T08:43:46","guid":{"rendered":"https:\/\/www.capgemini.com\/?page_id=913806"},"modified":"2025-09-30T21:07:51","modified_gmt":"2025-09-30T21:07:51","slug":"hyper-personalisation-for-financial-services","status":"publish","type":"page","link":"https:\/\/www.capgemini.com\/gb-en\/solutions\/hyper-personalisation-for-financial-services\/","title":{"rendered":"Hyper-personalisation for financial services"},"content":{"rendered":"\n<header class=\"wp-block-cg-blocks-hero-reusable header heroReusable  \"><div class=\"header-bgs\"><picture><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2023\/06\/Hyper-personalization_SP-Webpage_Background.jpg?w=2880&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2023\/06\/Hyper-personalization_SP-Webpage_Background.jpg?w=2880&amp;quality=70 2x\" media=\"(min-width: 1500px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2023\/06\/Hyper-personalization_SP-Webpage_Background.jpg?w=1440&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2023\/06\/Hyper-personalization_SP-Webpage_Background.jpg?w=2880&amp;quality=70 2x\" media=\"(min-width: 992px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2023\/06\/Hyper-personalization_SP-Webpage_Background.jpg?w=1024&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2023\/06\/Hyper-personalization_SP-Webpage_Background.jpg?w=1024&amp;quality=70 2x\" media=\"(min-width: 768px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2023\/06\/Hyper-personalization_SP-Webpage_Background.jpg?w=768&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2023\/06\/Hyper-personalization_SP-Webpage_Background.jpg?w=768&amp;quality=70 2x\" media=\"(min-width: 0)\"\/><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2023\/06\/Hyper-personalization_SP-Webpage_Background.jpg\" class=\"header-img header-img-d\" alt=\"\" style=\"object-fit:cover;object-position:53% 34%\" loading=\"eager\"\/><\/picture><\/div><div class=\"heroPictureCardHeaderShape\"><\/div><div class=\"container\"><div class=\"row\"><div class=\"col-md-12\"><div class=\"box\"><div class=\"boxTagWrapper\"><div class=\"tagInfo\"><div><span class=\"box-tag\">Solution<\/span><\/div><\/div><\/div><div class=\"box-title\"><h1 data-maxlength=\"34\">Hyper-personaliSation for financial services<\/h1><\/div><div class=\"inner-row-insight download-btn\"><\/div><\/div><\/div><\/div><\/div><\/header>\n\n\n\n<section class=\"wp-block-cg-blocks-group undefined section section--article-content\"><div class=\"article-main-content\"><div class=\"container\"><div class=\"row\"><div class=\"col-12 col-md-1\"><nav class=\"article-social\"><ul class=\"social-nav\"><li class=\"ip-order-fb\"><a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.capgemini.com\/?page_id=913806\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-fb\"><\/i><span class=\"sr-only\">Facebook<\/span><\/a><\/li><li class=\"ip-order-tw\"><a href=\"https:\/\/twitter.com\/intent\/tweet?url=https:\/\/www.capgemini.com\/?page_id=913806&amp;text=\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-tw\"><\/i><span class=\"sr-only\">Twitter<\/span><\/a><\/li><li class=\"ip-order-li\"><a href=\"https:\/\/www.linkedin.com\/shareArticle?url=https:\/\/www.capgemini.com\/?page_id=913806&amp;text=\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><span class=\"sr-only\">Linkedin<\/span><\/a><\/li><\/ul><\/nav><\/div><div class=\"col-12 col-md-11 col-lg-10\"><div class=\"article-text article-quote-text\">\n<h3 class=\"wp-block-heading\" id=\"h-revolutionise-customer-interactions-to-increase-satisfaction-reduce-attrition-and-grow-revenue\">Revolutionise customer interactions to increase satisfaction, reduce attrition, and grow revenue.<\/h3>\n\n\n\n<figure class=\"wp-block-image alignright size-medium is-resized\"><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2023\/06\/Hyper-personalization_SP-Document_Thumbnail.jpg?w=212\" alt=\"\" class=\"wp-image-913811\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Chances are you\u2019ve received at least one message today from a company trying to offer you an amazing product or service designed just for you. Your favorite streaming services routinely offer personalised lists of gripping new shows aligned exactly to your preferences. Online retailers send daily wish lists of innovative products that you simply cannot live without. However, the concept of hyper-personalisation has yet to take off in the financial services industry.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Many companies incorrectly assume hyper-personalisation is too complex and costly to implement. However, this could not be further from the truth. Capgemini and&nbsp;<a href=\"https:\/\/timbr.ai\/\" target=\"_blank\" rel=\"noreferrer noopener\">Timbr.ai<\/a>, a pioneer in semantic graph technology, have partnered together to develop a powerful solution designed for the financial services industry that can generate data-driven personalised offers for new, existing, and churn-risk customers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Download our latest solution paper or contact us to see how we can help your organisation offer an innovative, hyper-personalised customer experience across all channels.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/go.capgeminigroup.com\/capgemini-hyper-personalization-for-financial-services\" target=\"_blank\" rel=\"noreferrer noopener\">Download paper<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-cg-blocks-autocloud-form undefined autocloudform\"><div class=\"section--autoCloud-form\"><div class=\"wrapperAutoCloudSection\" id=\"linkToForm\"><div class=\"container\"><div class=\"row\"><div class=\"col-md-12 col-lg-6 left-img align-self-center escaper-left\"><\/div><div class=\"col-md-12 \"><div class=\"autoCloudForm\"><h3 class=\"formHelpText\"><strong>Contact us<\/strong><\/h3>\t\t<div class=\"mf_forms__container \">\n\t\t\t\t\t\t\t\t<form id=\"mf_form_608844_3405300495\" class=\"mf_form__form row needs-validation\" action=\"\" method=\"post\" enctype=\"multipart\/form-data\" data-nosnippet>\n\t\t\t<div class=\"col-12\">\n\t\t\t\t<div class=\"asterisk_title\">\n\t\t\t\t\t<p><span class=\"star-required\">*<\/span> Mandatory field<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col-12\">\n\t\t\t\t<div class=\"mf_form__errors mf_form__errors--top\" role=\"alert\" aria-live=\"polite\">\n\t\t\t\t\t<ul class=\"mf_form__errors__list\"><\/ul>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t\t<div class=\"mf-field-wrapper form-floating col-sm-12\"><input type=\"text\" class=\"form-control\" id=\"_mf_600747_320_788691114\" name=\"_mf_600747_320\" placeholder=\"First Name\" required \/><label for=\"_mf_600747_320_788691114\" class=\"form-label\">First Name <span class=\"star-required\">*<\/span><\/label><div class=\"invalid-feedback-frm\">First Name is not valid.<\/div><\/div><div class=\"mf-field-wrapper form-floating col-sm-12\"><input type=\"text\" class=\"form-control\" id=\"_mf_608819_5829_129036816\" name=\"_mf_608819_5829\" placeholder=\"Last Name\" required \/><label for=\"_mf_608819_5829_129036816\" class=\"form-label\">Last Name <span class=\"star-required\">*<\/span><\/label><div class=\"invalid-feedback-frm\">Last Name is not valid.<\/div><\/div><div class=\"mf-field-wrapper form-floating col-sm-12\"><input type=\"email\" class=\"form-control\" id=\"_mf_602832_8305_218138912\" name=\"_mf_602832_8305\" placeholder=\"Email\" required \/><label for=\"_mf_602832_8305_218138912\" class=\"form-label\">Email <span class=\"star-required\">*<\/span><\/label><div class=\"invalid-feedback-frm\">Email is not valid.<\/div><\/div><div class=\"mf-field-wrapper form-floating col-sm-12\"><input type=\"text\" class=\"form-control\" id=\"_mf_600747_1926_1133287542\" name=\"_mf_600747_1926\" placeholder=\"Company\" required \/><label for=\"_mf_600747_1926_1133287542\" class=\"form-label\">Company <span class=\"star-required\">*<\/span><\/label><div class=\"invalid-feedback-frm\">Company is not valid.<\/div><\/div><div class=\"mf-field-wrapper form-floating col-sm-12\"><input type=\"text\" class=\"form-control\" id=\"_mf_608844_7762_876615711\" name=\"_mf_608844_7762\" placeholder=\"Job Title\" required \/><label for=\"_mf_608844_7762_876615711\" class=\"form-label\">Job Title <span class=\"star-required\">*<\/span><\/label><div class=\"invalid-feedback-frm\">Job Title is not valid.<\/div><\/div><div class=\"mf-field-wrapper  col-sm-12\">\n\t\t<div class=\"form-check checkbox-controls\">\n\n\t\t\t<input type=\"checkbox\" id=\"_mf_600747_6762_774600613\" class=\"form-check-input\"\n\t\t\t\tname=\"_mf_600747_6762[]\"\n\t\t\t\tvalue=\"1\"\n\t\t\t\trequired\n\t\t\t>\n\n\t\t\t<label for=\"_mf_600747_6762_774600613\" class=\"form-check-label consent-text\">\n\t\t\t\tI agree to Capgemini collecting &amp; processing my personal data to allow me to receive information on Capgemini services. 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