{"id":541181,"date":"2019-07-08T10:21:00","date_gmt":"2019-07-08T10:21:00","guid":{"rendered":"https:\/\/www.capgemini.com\/gb-en\/?post_type=client-story&#038;p=541181"},"modified":"2025-03-07T07:44:30","modified_gmt":"2025-03-07T07:44:30","slug":"major-tire-and-wheel-retailer-uses-ai-driven-pva-to-better-connect-with-customers","status":"publish","type":"client-story","link":"https:\/\/www.capgemini.com\/gb-en\/news\/client-stories\/major-tire-and-wheel-retailer-uses-ai-driven-pva-to-better-connect-with-customers\/","title":{"rendered":"Major tire and wheel retailer uses AI driven PVA to better connect with customers"},"content":{"rendered":"\n<header class=\"wp-block-cg-blocks-hero-reusable header heroReusable  \"><div class=\"header-bgs\"><picture><source srcset=\"https:\/\/www.capgemini.com\/gb-en\/wp-content\/uploads\/sites\/5\/2022\/05\/banner-900x300-red-flip.png?w=2880&amp;quality=70 1x, https:\/\/www.capgemini.com\/gb-en\/wp-content\/uploads\/sites\/5\/2022\/05\/banner-900x300-red-flip.png?w=2880&amp;quality=70 2x\" media=\"(min-width: 1500px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/gb-en\/wp-content\/uploads\/sites\/5\/2022\/05\/banner-900x300-red-flip.png?w=1440&amp;quality=70 1x, https:\/\/www.capgemini.com\/gb-en\/wp-content\/uploads\/sites\/5\/2022\/05\/banner-900x300-red-flip.png?w=2880&amp;quality=70 2x\" media=\"(min-width: 992px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/gb-en\/wp-content\/uploads\/sites\/5\/2022\/05\/banner-900x300-red-flip.png?w=1024&amp;quality=70 1x, https:\/\/www.capgemini.com\/gb-en\/wp-content\/uploads\/sites\/5\/2022\/05\/banner-900x300-red-flip.png?w=1024&amp;quality=70 2x\" media=\"(min-width: 768px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/gb-en\/wp-content\/uploads\/sites\/5\/2022\/05\/banner-900x300-red-flip.png?w=768&amp;quality=70 1x, https:\/\/www.capgemini.com\/gb-en\/wp-content\/uploads\/sites\/5\/2022\/05\/banner-900x300-red-flip.png?w=768&amp;quality=70 2x\" media=\"(min-width: 0)\"\/><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/gb-en\/wp-content\/uploads\/sites\/5\/2022\/05\/banner-900x300-red-flip.png\" class=\"header-img header-img-d\" alt=\"\" style=\"object-fit:cover;object-position:50% 50%\" loading=\"eager\"\/><\/picture><\/div><div class=\"heroPictureCardHeaderShape\"><\/div><div class=\"container\"><div class=\"row\"><div class=\"col-md-12\"><div class=\"box\"><div class=\"boxTagWrapper\"><div class=\"tagInfo\"><div><span class=\"box-tag\">Client Stories<\/span><\/div><\/div><\/div><div class=\"box-title\"><h1 data-maxlength=\"34\">Major tire and wheel retailer uses AI driven PVA to better connect with customers<\/h1><\/div><div class=\"inner-row-insight download-btn\"><div class=\"col-md-4 downloadFiles addPadding\"><a class=\"button-download--small\" type=\"download\" href=\"https:\/\/www.capgemini.com\/gb-en\/wp-content\/uploads\/sites\/5\/2022\/05\/Tire_and_wheel_retailer_uses_AI_driven_PVA_to_better_connect_with_customers.pdf\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><span>Tire_and_wheel_retailer_uses_AI_driven_PVA_to_better_connect_with_customers.pdf<\/span><span class=\"type\">825 KB  pdf<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/header>\n\n\n\n<section class=\"wp-block-cg-blocks-intro-para undefined section section--intro\"><div class=\"intro-para\"><div class=\"container\"><div class=\"row\"><div class=\"col-12 col-md-1\"><nav class=\"article-social\"><ul class=\"social-nav\"><li class=\"ip-order-fb\"><a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.capgemini.com\/gb-en\/news\/client-stories\/major-tire-and-wheel-retailer-uses-ai-driven-pva-to-better-connect-with-customers\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-fb\"><\/i><span class=\"sr-only\">Facebook<\/span><\/a><\/li><li class=\"ip-order-li\"><a href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.capgemini.com\/gb-en\/news\/client-stories\/major-tire-and-wheel-retailer-uses-ai-driven-pva-to-better-connect-with-customers\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><span class=\"sr-only\">Linkedin<\/span><\/a><\/li><\/ul><\/nav><\/div><div class=\"col-12 col-md-11 col-lg-10\"><h2 class=\"intro-para-title\">Experience is everything<\/h2><\/div><\/div><\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-cg-blocks-group undefined section section--article-content\"><div class=\"article-main-content\"><div class=\"container\"><div class=\"row\"><div class=\"col-12 col-md-11 col-lg-10 offset-md-1 offset-lg-1\"><div class=\"article-text article-quote-text\">\n<p class=\"wp-block-paragraph\"><strong>Client challenges<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A major US tire and wheel retailer wanted to sharpen its competitive edge by improving the customer experience and strengthening its omnichannel presence. Specifically, the retailer wanted to roll out a technology solution that would enable it to better connect with customers booking appointments with its service centre, and reinforce its reputation as a forward-thinking, technology-minded organisation.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Solution<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Together with Capgemini, the tire retailer rolled out an AI-driven Personalised Voice Assistant (PVA) powered by the latest Intel\u00ae technologies as well as Google\u2019s Cloud platform. Using natural language processing the solution enables customers to use voice to book appointments with the service centre from either their mobile phone, Google Home\/Assistant or Amazon Alexa devices.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Results<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Greater customer connectedness, unified experience across all touchpoints<\/li>\n\n\n\n<li>Better insight into customer behavior<\/li>\n\n\n\n<li>Strengthened omnichannel presence, improving competitiveness<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Interested in a PVA or other Smart Digital Store solution? Contact one of our Smart Digital Store experts<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Revathy Rajendran, EMEA, APAC<br><a href=\"mailto:revathy.rajendran@capgemini.com\">revathy.rajendran@capgemini.com<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Genevieve Chamard, NA<br><a href=\"mailto:genevieve.chamard@capgemini.com\">genevieve.chamard@capgemini.com<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>For more information, visit:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"http:\/\/www.capgemini.com\/gb-en\/service\/the-smart-digital-store\/\">www.capgemini.com\/gb-en\/service\/the-smart-digital-store\/<\/a><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":103,"featured_media":541184,"template":"","meta":{"cg_dt_proposed_to":[],"cg_seo_hreflang_relations":"[{\"uuid\":\"8c11daab-294a-4d43-a8fa-ddf11780450d\",\"blogId\":\"5\",\"domain\":\"www.capgemini.com\",\"sitePath\":\"\/gb-en\/\",\"postLink\":\"https:\/\/www.capgemini.com\/gb-en\/news\/client-stories\/major-tire-and-wheel-retailer-uses-ai-driven-pva-to-better-connect-with-customers\/\",\"postId\":541181,\"isSaved\":true,\"isCrossLink\":false,\"hasCrossLink\":false,\"hreflang\":\"\",\"link\":\"\",\"source\":\"cli-backfill\"}]","cg_seo_canonical_relation":"","cg_seo_hreflang_x_default_relation":"{\"uuid\":\"282a5a53-92ed-4938-9668-bb91dddd5f36\",\"blogId\":\"\",\"domain\":\"\",\"sitePath\":\"\",\"postLink\":\"\",\"postId\":null,\"isSaved\":true,\"isCrossLink\":false,\"hasCrossLink\":false}","cg_dt_approved_content":true,"cg_dt_mandatory_content":false,"cg_dt_notes":"","cg_dg_source_changed":false,"cg_dt_link_disabled":false,"footnotes":"","client_logo_id":0,"client_logo_url":"","primary_term":"","featured_focal_points":""},"tags":[],"brand":[],"service":[],"industry":[],"partners":[],"country":[],"content-group":[],"class_list":["post-541181","client-story","type-client-story","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v27.8) - 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