Driving the Data Engine: How Unilever is Using Analytics to Accelerate Customer Understanding

Publish date:

Shawn O’Neal is the former VP of Global Marketing Data and Analytics at Unilever, part of the Consumer & Marketing Insights (CMI) team, and where he led the company’s Global People Data Programme. The ultimate objective of the programme is to enable 1 billion relationships through digital data analysis and new ways of connecting with people.

Driving the Data Engine...

File size: 473.47 KB File type: PDF

Related Resources

Capgemini a Leader, says Forrester’s Global Wave Report

Capgemini has been positioned as a leader among the nine most significant vendors evaluated...

Capgemini named as an industry leader in Zinnov Zones 2019

In the recently released report, ‘Zinnov Zones for ER&D Services 2019’, Zinnov has named...

Annual Report 2018

The Annual Report outlines Capgemini’s primary activities and the major events from the...

cookies.

By continuing to navigate on this website, you accept the use of cookies.

For more information and to change the setting of cookies on your computer, please read our Privacy Policy.

Close

Close cookie information