Customer Experience

Where business meets design, technology and data. Where human insights inspire the experiences of tomorrow.

Build relationships, one interaction at a time

Our CX services help you reimagine what’s possible in marketing, sales, service, and supporting processes. Transform relationships with your customers. Create sustainable value for consumers, employees and organizations. Set the bar for CX of tomorrow with experiences that are holistic, relevant and personal.


The right mix of human and tech

We deliver end-to-end CX transformations where leading global expertise meets local intimacy and state-of-the-art technologies. From plan and design to delivery and operations. We help marketing, sales, and service leaders thrive by turning interactions into marketing performance, sales results and service quality.

Effective experiences call for exceptional design

Our approach to CX is grounded in the robust principles of design thinking. Whether the interaction you want to enhance involves end customers, employees, or other stakeholders, our expertise in service design will surface the right solutions.

design capabilities

Client stories

Process mining optimizes the automotive customer experience

Using advanced analytics and a new set of processes, Capgemini and a leading German OEM took...

Wolters Kluwer transforms its sales and service organization

In partnership with Capgemini, Wolters Kluwer follows five critical steps to realize complete...

The latest in customer experience

A New Playbook for Chief Marketing Officers

Why CMOs should enable real time marketing to drive sustained growth

Mittaaminen on avain parempaan asiakaskokemukseen

Asiakaskokemuksen muodostavat kaikki kohtaamiset, joita asiakkaalla on brändiin, aina...

Marketing is all about the customers, and their relationship with your brand is only as good as the experience you give them. Looking for more customers? Need to better understand your current customers? Want to deliver one smooth customer experience across all channels?


We'll help you strategize, ideate and execute impactful marketing , streamline marketing processes, improve the results of your loyalty campaigns, and much more. Everything aimed at developing stronger relationships that drive the growth of your business.


  • Marketing and campaign maturity assessment
  • Omni-channel marketing strategy
  • Marketing organization design
  • Marketing target architecture and platform design
  • Marketing platform and processes implementation

Brand & Experience

Brand & Experience

Generate growth by becoming a Data-driven Experience Brand

Conversational Commerce Proposition

Conversational Commerce Proposition

Are you ready to listen to your customer? Really listen?

Integrated Marketing Management

Integrated Marketing Management

Take your marketing effectiveness to new heights using the power of the Cloud. Capgemini,...

Connect with local CX experts

Jukka Tuominen

Head of Digital Customer Experience (DCX) Offering, Finland

Customer Relationship Management (CRM), Sales, Customer and Field Service, Marketing

+358 40 581 0987

Nina Antipin

CX & Design Lead, Finland

CX, Design, Marketing, Brand, Service Design

+358 50 528 9156

Marjut Kytösalmi

Head of Digital & Application Services Practice, Finland

Customer Experience Development, CRM, eCommerce, Marketing

+358 50 4873778

Contact us

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