Salesforce

Oliver Biederbeck

Expert in CRM, Data Driven CX, Marketing Automation, Personalization

Hi! I’m Oliver from Cologne, working for Capgemini as a Salesforce consultant in the roles of subject matter expert, transformation manager and senior business analyst. I deliver solutions around data-driven CX, marketing automation, personalization and CRM. My experience covers a broad range of engagements in travel and aviation, consumer products and retail, telecommunication and automotive.

I have been working on software-based service and product development – and on CRM solutions for more than 20 years. As a certified Marketing Cloud Consultant and Pardot Specialist, I belong to a team of specialists who deliver marketing and commerce solutions for B2C and B2B areas.

Oliver Biederbeck

My experience

Senior IT Transformation Manager | DCX @ Capgemini

May 2017 - Present

Subject-Matter Expert for Data based CX and MarTech @ Airlines/Aviation

Feb 2013 - Apr 2017

Subject-Matter Expert for Customer Self Service @ Telecommunications

Jan 2012 - Mar 2013