Digital Transformation and Innovation

Sicco Maathuis

Expert in Future Strategy, Innovation Strategy

Helping people & companies discover ‘the Art of the Possible’ by inspiring people to look forward and link this to their business strategy.

I identify (innovative) business opportunities that directly drives and improves bottom line. I am an experienced Innovation Managers’ Lead, Change Manager and Agile Transformation Coach, who designs & delivers (future) strategies up to implementation on-time / in-full with an entrepreneurial spirit. I have (co)created large eco-systems which drove great performance improvements. This combination enables me to engage with my stakeholders concerning future ambitions and to translate this into actionable steps to achieve set goals with intrinsically motivated people.

Sicco Maathuis

My experience

Managing Business Technology Consultant - Consumer Products & Retail @ Capgemini

Jun 2015 - Present

Member @ Junior Chamber International

Mar 2008 - Present

Agile Transformation Coach @ Albert Heijn

Jan 2018 - present

Business Change Manager @ Nike

Jun 2015 - Jan 2018

Latest Publications

AI in Retail

Innovation in retail: How voice is altering commerce

Sicco Maathuis

Conversational commerce is an overarching strategic business imperative with far-reaching...

Innovation in retail | digital twin

Sicco Maathuis

As we enter industry 4.0, digital twin is at the core of introducing  interoperability where...


Innovation in retail | IoT

Sicco Maathuis

Enterprises that focus on scaling will have to take a long hard look at their digital...


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