Digital Transformation and Innovation

Sander Appel

Expert in Business Strategy, design, Digital Marketing, Digital Strategy, Digital Transformation, User Experience

Digital innovation and emerging technologies change the expectations and behavior of consumers. Corporates need to rethink old business models and reinvent themselves. I translate business strategies to digital transformation and help organizations accelerate. With a team of customer experience and service designers, visual designers, developers and business analysts, I design digital products, websites, platforms and applications.

Sander Appel

My experience

Creative Director @ IDEAN Part of Capgemini Invent

2018 - Present

Creative Strategy Director @ Conclusion Digital Amsterdam

2010 - 2018

Creative Director @ LaComunidad Amsterdam

2009 - 2010

Art Director @ DTV Amsterdam

2007 - 2009