I am an expert in digital commerce and the business model transformation that is closely interlinked. I sponsor the Digital Transformation content group and lead Digital Certification in Sweden and Finland
I have more than 10 years of experience from supporting clients in digital transformation. I’ve managed a high profile transformation program that helped an automotive client launch a direct sales subscription model globally, arguably one of the first of its kind in the automotive industry, as well as set the digital commerce strategy for one of the world’s largest retailers based in Hong Kong.
