Digital Customer Experience

Melquíades Entrena Marín

Expert in Digital Economy, Digital Marketing, Ecommerce, Innovation & Digital Transformation, Omni-channel, Startup

I advise business leaders and lead teams to identify opportunities, designing and executing innovative strategies.

With almost 10 years of E-commerce management experience in some of the Spanish Ecommerce pioneers, I´ve been always trying to obtain the best Customer Experience applying innovation models in their digital areas.

I developed the first eCommerce store in Spain having an application to buy through the Samsung Smart TV. Under my leadership in, I have achieved accomplishments such as multiplying the conversion rate by 5 and multiplying the turnover of the company by 2,5.

Melquíades Entrena Marín

My experience

Ecommerce/DCX Manager @ Capgemini

Apr 2018 - Present

Professor - Ecommerce/Digital @ Business School

Sept 2016 - Present

Head of Ecommerce & Digital @ Fashion Ecommerce

Dec 2016 - Mar 2018

Head of Ecommerce & Digital @ Food Industry / Ecommerce

Jul 2015 - Nov 2016

CEO @ Luxury / Ecommerce

Jan 2011 - Jun 2015

By continuing to navigate on this website, you accept the use of cookies.

For more information and to change the setting of cookies on your computer, please read our Privacy Policy.


Close cookie information