{"id":657750,"date":"2021-12-14T10:23:00","date_gmt":"2021-12-14T10:23:00","guid":{"rendered":"https:\/\/www.capgemini.com\/dk-en\/?post_type=press-release&#038;p=657750"},"modified":"2026-03-18T09:47:55","modified_gmt":"2026-03-18T09:47:55","slug":"capgemini-and-salesforce-support-volvo-car-apec-in-its-business-transformation","status":"archive","type":"press-release","link":"https:\/\/www.capgemini.com\/dk-en\/news\/press-releases\/capgemini-and-salesforce-support-volvo-car-apec-in-its-business-transformation\/","title":{"rendered":"Capgemini and Salesforce support Volvo Car APEC in its business transformation"},"content":{"rendered":"\t\t<div class=\"wp-block-cg-blocks-hero-press-release\">\n\t\t\t<header class=\"header-hero-press-release\" role=\"main\" id=\"main-content-press-release\">\n\t\t\t\t<div class=\"container\">\n\t\t\t\t\t<div class=\"hero-press-release\">\n\t\t\t\t\t\t<div class=\"hero-press-release-content-wrapper\">\n\t\t\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t\t\t<div class=\"col-12\">\n\t\t\t\t\t\t\t\t\t<div class=\"header-title\">\n\t\t\t\t\t\t\t\t\t\t<h1>\n\t\t\t\t\t\t\t\t\t\t\tCapgemini and Salesforce support Volvo Car APEC in its business transformation\t\t\t\t\t\t\t\t\t\t<\/h1>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"header-description\">\n\t\t\t\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"header-date\">\n\t\t\t\t\t\t\t\t\t\t<span>Dec 14, 2021<\/span>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"hero-press-release-downloads\">\n\t\t\t\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"col-12 col-md-6 col-lg-3\">\n\t\t\t\t\t\t\t\t\t\t\t<a class=\"download-item\" type=\"download\" href=\"https:\/\/www.capgemini.com\/dk-en\/wp-content\/uploads\/2021\/12\/News-Alert-2-2.pdf\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"Opens in a new window\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"download-icon\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"download-details\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"download-title\">Download press release<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"download-props\">183 KB  pdf<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/header>\n\t\t<\/div>\n\t\t\n\n\n<section class=\"wp-block-cg-blocks-intro-para undefined section section--intro\"><div class=\"intro-para\"><div class=\"container\"><div class=\"row\"><div class=\"col-12 col-md-1\"><nav class=\"article-social\"><ul class=\"social-nav\"><li class=\"ip-order-fb\"><a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.capgemini.com\/dk-en\/news\/press-releases\/capgemini-and-salesforce-support-volvo-car-apec-in-its-business-transformation\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-fb\"><\/i><span class=\"sr-only\">Facebook<\/span><\/a><\/li><li class=\"ip-order-li\"><a href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.capgemini.com\/dk-en\/news\/press-releases\/capgemini-and-salesforce-support-volvo-car-apec-in-its-business-transformation\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><span class=\"sr-only\">Linkedin<\/span><\/a><\/li><\/ul><\/nav><\/div><div class=\"col-12 col-md-11 col-lg-10\"><h2 class=\"intro-para-title\">Paris, December 14, 2021 \u2013 Capgemini announced today that it has supported Volvo Car APEC in the digital transformation of its operations, through the implementation of Sales Cloud, Service Cloud, Marketing Cloud, Experience Cloud and Configure Price Quote (CPQ) software, thereby delivering a streamlined, personalized, digital customer journey. &amp;nbsp;<\/h2><\/div><\/div><\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-cg-blocks-group undefined section section--article-content\"><div class=\"article-main-content\"><div class=\"container\"><div class=\"row\"><div class=\"col-12 col-md-11 col-lg-10 offset-md-1 offset-lg-1\"><div class=\"article-text article-quote-text\">\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>For this innovative work, Capgemini has been named a recipient of the Salesforce Partner Innovation Award in the category of Industry \u2013 Automotive, showcasing leadership within the Salesforce ecosystem. This collaboration with Capgemini and Salesforce has enabled Volvo Car to drive efficiency and standardization across its business processes, improve sales conversion, enhance performance with real-time analytics and insights, and deliver additional business value across the region.<\/p>\n<\/blockquote>\n\n\n\n<p><em>\u201cIn the past three years, Salesforce has been a powerful tool for us, empowering our people throughout our business transformation,\u201d <\/em>said Keith Sch\u00e4fer, Head of Operations at Volvo Car APEC, the Asia Pacific region outside of China. <em>\u201cSalesforce provides speed and efficiency in implementation, as well as adding value to our markets and our dealer partners. Our work with Capgemini and Salesforce has been crucial in supporting us to streamline our customer journey, whilst concurrently providing a sound platform enabling our regional team and our retail partners to collaborate effectively. Capgemini has been a valuable partner.\u201d<\/em><\/p>\n\n\n\n<p>Keith further added, <em>\u201cA key enabler for Volvo Car Asia-Pacific\u2019s growth plan is to build an efficient digital consumer journey, driven by data and customer centricity. Our focus on creating a strong commercial ecosystem, powered by Salesforce, will support our passion to better understand the needs of our customers and enrich our customers\u2019 digital experience.\u201d<\/em><\/p>\n\n\n\n<p><em>\u201cBy leveraging our solution based on Salesforce, Capgemini is supporting Volvo Car in the Asia-Pacific region to establish a link between the online and offline customer journey and providing a truly personalized experience for both our client and their customers across every touchpoint. I\u2019m extremely proud of our team for supporting the innovation of Volvo Car in Asia-Pacific,\u201d <\/em>said John Sparrefors, Director and Account Executive for Volvo Car Asia-Pacific at Capgemini.<\/p>\n\n\n\n<p><em>\u201cSalesforce Partner Innovation Award winners such as Capgemini work relentlessly to enable their customers\u2019 success,\u201d<\/em> said Tyler Prince, Executive Vice President, Alliances &amp; Channels, Salesforce. <em>\u201cCapgemini\u2019s initiative and ability to deliver results illustrates how Salesforce partners are integral to creating value and enabling digital transformation in our new work-from-anywhere world.\u201d<\/em><\/p>\n\n\n\n<p>Salesforce partners such as Capgemini are part of the growing Salesforce economy, which according to a <a href=\"https:\/\/www.salesforce.com\/news\/press-releases\/2021\/09\/20\/idc-salesforce-economy-2021\/\">new study by IDC<\/a>*, is projected to produce more than 9 million new jobs and $1.6 trillion in new business revenue by 2026. The study finds that Salesforce is driving massive gains for its partner ecosystem, which will see $6.19 in gains for every $1 Salesforce makes by 2026.<\/p>\n\n\n\n<p>Salesforce, and others are among the trademarks of salesforce.com, inc.<\/p>\n\n\n\n<p>*\u200b\u200bIDC White Paper, sponsored by Salesforce, \u201cThe Salesforce Economic Impact,\u201d doc #US48214821, September 20, 2021<\/p>\n\n\n\n<p><strong>About Capgemini<\/strong><\/p>\n\n\n\n<p>Capgemini is a global leader in partnering with companies to transform and manage their business by harnessing the power of technology. The Group is guided everyday by its purpose of unleashing human energy through technology for an inclusive and sustainable future. It is a responsible and diverse organization of over 300,000 team members in nearly 50 countries. With its strong 50-year heritage and deep industry expertise, Capgemini is trusted by its clients to address the entire breadth of their business needs, from strategy and design to operations, fueled by the fast evolving and innovative world of cloud, data, AI, connectivity, software, digital engineering and platforms. The Group reported in 2020 global revenues of \u20ac16 billion.<\/p>\n\n\n\n<p>Get The Future You Want |&nbsp;<a href=\"http:\/\/www.capgemini.com\/dk-en#_blank\">www.capgemini.com\/dk-en<\/a><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/section>\n\n\n<div class=\"wp-block-cg-blocks-cg-block-related-content\"><section class=\"relatedContentBlock\"><div class=\"container\"><div class=\"row\"><div class=\"content-title col-12 col-md-8\"><h2 class=\"related-content-heading\">Related News<\/h2><\/div><\/div><div class=\"row relatedContent\"><div class=\"col-lg-4 col-md-6 col-xs-12\">\n\t\t\t\t\t\t\t<div class=\"box\">\n\t\t\t\t\t\t\t\t<a aria-label=\"Read more about Capgemini and McDonald\u2019s renew their strategic partnership with a global multi-year agreement focused on delivering modern, scalable platforms\" href=\"https:\/\/www.capgemini.com\/dk-en\/news\/press-releases\/capgemini-and-mcdonalds-renew-their-strategic-partnership-with-a-global-multi-year-agreement-focused-on-delivering-modern-scalable-platforms\/\" class=\"anchorWrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"box-tag\"><span>Client news<\/span><\/span>\n\t\t\t\t\t\t\t\t\t<div class=\"box-title\"><h3 class=\"box-subtitle\">Capgemini and McDonald\u2019s renew their strategic partnership with a global multi-year agreement focused on delivering modern, scalable platforms<\/h3><\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"box-date\">\n\t\t\t\t\t\t\t\t\t\t<span>Mar 5, 2026<\/span>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"box-bottom\">\n\t\t\t\t\t\t\t\t\t\t&lt;a class=&quot;link-download&quot; href=&quot;https:\/\/www.capgemini.com\/dk-en\/wp-content\/uploads\/sites\/7\/2026\/03\/03_05_McDonalds_Capgemini_Press-Release.pdf&quot; aria-label=&quot;Download Press Release&quot; target=&quot;_blank&quot;  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href=\"https:\/\/www.capgemini.com\/dk-en\/news\/press-releases\/european-commission-selects-capgemini-for-its-eu-cybersecurity-framework-contract\/\" class=\"anchorWrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"box-tag\"><span>Client news<\/span><\/span>\n\t\t\t\t\t\t\t\t\t<div class=\"box-title\"><h3 class=\"box-subtitle\">European Commission selects Capgemini for its EU cybersecurity framework contract<\/h3><\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"box-date\">\n\t\t\t\t\t\t\t\t\t\t<span>Dec 8, 2025<\/span>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"box-bottom\">\n\t\t\t\t\t\t\t\t\t\t&lt;a class=&quot;link-download&quot; href=&quot;https:\/\/www.capgemini.com\/dk-en\/wp-content\/uploads\/sites\/7\/2025\/12\/12_08_Capgemini-news-alert_FREIA.pdf&quot; aria-label=&quot;Download Press Release&quot; target=&quot;_blank&quot;  type=&quot;download&quot; title=&quot;Opens in a new window&quot;&gt;\n\t\t\t\t\t\t\t&lt;span&gt;Download press 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about<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div><\/div><\/div><\/section><\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":103,"featured_media":0,"template":"","meta":{"cg_dt_proposed_to":[],"cg_seo_hreflang_relations":"[]","cg_seo_canonical_relation":"","cg_seo_hreflang_x_default_relation":"","cg_dt_approved_content":true,"cg_dt_mandatory_content":false,"cg_dt_notes":"","cg_dg_source_changed":false,"cg_dt_link_disabled":false,"footnotes":"","related_resource_url":"https:\/\/www.capgemini.com\/dk-en\/wp-content\/uploads\/2021\/12\/News-Alert-2-2.pdf","related_resource_id":659375,"related_resource_size":"183 KB","related_resource_type":"pdf","cg_author":0,"featured_focal_points":""},"tags":[],"press-release-type":[49,54],"brand":[],"class_list":["post-657750","press-release","type-press-release","status-archive","hentry","press-release-type-client-news","press-release-type-partners"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.8 (Yoast SEO v22.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Capgemini and Salesforce support Volvo Car APEC in its business transformation - Capgemini Denmark<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.capgemini.com\/dk-en\/news\/press-releases\/capgemini-and-salesforce-support-volvo-car-apec-in-its-business-transformation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Capgemini and 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