{"id":896592,"date":"2026-06-19T11:24:10","date_gmt":"2026-06-19T11:24:10","guid":{"rendered":"https:\/\/www.capgemini.com\/de-de\/?page_id=896592&#038;preview_id=896592"},"modified":"2026-06-19T15:32:58","modified_gmt":"2026-06-19T15:32:58","slug":"ai-powered-experiences-and-products","status":"publish","type":"page","link":"https:\/\/www.capgemini.com\/de-de\/services\/daten-kuenstliche-intelligenz\/ai-powered-experiences-and-products\/","title":{"rendered":"KI-gest\u00fctzte Kundenerlebnisse und Produkte"},"content":{"rendered":"\n<div class=\"wp-block-cg-blocks-hero-picture-card undefined  heroPictureCard\"><div class=\"heroPictureCardBgs\"><picture><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/AI-powered-experiences-and-products_2880X1800.jpg?w=2880&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/AI-powered-experiences-and-products_2880X1800.jpg?w=2880&amp;quality=70 2x\" media=\"(min-width: 1500px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/AI-powered-experiences-and-products_2880X1800.jpg?w=1440&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/AI-powered-experiences-and-products_2880X1800.jpg?w=2880&amp;quality=70 2x\" media=\"(min-width: 992px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/AI-powered-experiences-and-products_2880X1800.jpg?w=1024&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/AI-powered-experiences-and-products_2880X1800.jpg?w=1024&amp;quality=70 2x\" media=\"(min-width: 768px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/AI-powered-experiences-and-products_2880X1800.jpg?w=768&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/AI-powered-experiences-and-products_2880X1800.jpg?w=768&amp;quality=70 2x\" media=\"(min-width: 0)\"\/><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/AI-powered-experiences-and-products_2880X1800.jpg\" class=\"desktopImage\" alt=\"\" style=\"object-fit:cover;object-position:59% 69%\" loading=\"eager\"\/><\/picture><picture><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/AI-powered-experiences-and-products_2880X1800.jpg?w=2880&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/AI-powered-experiences-and-products_2880X1800.jpg?w=2880&amp;quality=70 2x\" media=\"(min-width: 1500px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/AI-powered-experiences-and-products_2880X1800.jpg?w=1440&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/AI-powered-experiences-and-products_2880X1800.jpg?w=2880&amp;quality=70 2x\" media=\"(min-width: 992px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/AI-powered-experiences-and-products_2880X1800.jpg?w=1024&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/AI-powered-experiences-and-products_2880X1800.jpg?w=1024&amp;quality=70 2x\" media=\"(min-width: 768px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/AI-powered-experiences-and-products_2880X1800.jpg?w=768&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/AI-powered-experiences-and-products_2880X1800.jpg?w=768&amp;quality=70 2x\" media=\"(min-width: 0)\"\/><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/AI-powered-experiences-and-products_2880X1800.jpg\" class=\"mobileImage\" alt=\"\" style=\"object-fit:cover;object-position:59% 69%\" loading=\"eager\"\/><\/picture><\/div><div class=\"heroPictureCardHeaderShape\"><\/div><div class=\"container\"><div class=\"row\"><div class=\"col-md-8 col-lg-6\"><div class=\"heroPictureCardBox\"><div class=\"heroPictureCardBoxTitle\"><h1 data-maxlength=\"144\">KI-gest\u00fctzte Kundenerlebnisse und Produkte<\/h1><\/div><\/div><\/div><\/div><\/div><div class=\"small-device\"><div class=\"brandLogoWrapper\"> <\/div><\/div><\/div>\n\n\n\n<section class=\"wp-block-cg-blocks-group section section--article-content\"><div class=\"article-main-content\"><div class=\"container\"><div class=\"grid-container\"><div class=\"col-12 col-md-2\"><nav class=\"article-social\"><ul class=\"social-nav\"><li class=\"ip-order-fb\"><a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.capgemini.com\/?page_id=1190606\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"In neuem Fenster \u00f6ffnen\"><i aria-hidden=\"true\" class=\"icon-fb\"><\/i><span class=\"sr-only\">Facebook<\/span><\/a><\/li><li class=\"ip-order-li\"><a href=\"https:\/\/www.linkedin.com\/shareArticle?url=https:\/\/www.capgemini.com\/?page_id=1190606\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"In neuem Fenster \u00f6ffnen\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><span class=\"sr-only\">Linkedin<\/span><\/a><\/li><\/ul><\/nav><\/div><div><div class=\"article-text article-quote-text\">\n<h2 class=\"wp-block-heading\" id=\"h-intelligente-erlebnisse-erschaffen-ki-native-produkte-entwickeln\">Intelligente Erlebnisse erschaffen. KI-native Produkte entwickeln.<\/h2>\n\n\n\n<p>K\u00fcnstliche Intelligenz (KI) ver\u00e4ndert ma\u00dfgeblich die Art und Weise, wie Organisationen mit Kund*innen interagieren und wie Produkte konzipiert, entwickelt und weiterentwickelt werden. Die n\u00e4chste Generation von Kundenerlebnissen und Produkten wird nicht einfach nur durch KI verbessert, sondern von Grund auf mit KI entworfen. Dadurch werden Personalisierung, Anpassungsf\u00e4higkeit und kontinuierliches Lernen im gro\u00dfen Umfang erm\u00f6glicht.<\/p>\n\n\n\n<p>Wir unterst\u00fctzen Organisationen dabei, Daten, KI und Engineering zu nutzen, um transformative Kundenerlebnisse und KI-native Produkte zu schaffen \u2013 von intelligenten Assistenten und autonomen Agenten bis hin zu intelligenteren physischen und digitalen Angeboten, die sich an Nutzerbed\u00fcrfnissen und Marktdynamiken ausrichten.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/section>\n\n\n\n\t\t\t\t<section\n\t\t\t\t\tclass=\"section section--lifeatcap-learning section--event-slider-careerInvent \">\n\n\t\t\t\t\t<div class=\"container\">\n\t\t\t\t\t\t<div class='career-invent-header'>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div class=\"slider slider-fader 67354b6d-2369-41b7-b334-346aedc5288b\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"slider-list \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\tclass=\"slide active \">\n\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\tclass=\"slide-bg-wrapper wp-block-cg-blocks-career-invent is-style-sapphire3\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"bgImagesection\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"bgColor\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"container slide-info-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass=\"col-md-6 col-sm-12 box-inner \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"bgColor\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-title \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"explore-header\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-maxlength=\"68\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttitle=\"RAISE f\u00fcr Software Product X\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tRAISE f\u00fcr Software Product X\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass=\"box-title \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 data-maxlength=\"144\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttitle=\"Entdecken Sie die n\u00e4chste Generation autonomer Softwareentwicklung mit Capgemini Engineering.\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tstyle=\"white-space: pre-wrap;\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tEntdecken Sie die n\u00e4chste Generation autonomer Softwareentwicklung mit Capgemini Engineering.\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div >\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"btnDiv\"> <a class=\"more2\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-maxlength=\"24\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\taria-label=\"Mehr erfahren \u00fcber RAISE f\u00fcr Software Product X\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttitle=\"Opens in new window\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttabindex=\"0\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\thref=\"https:\/\/www.capgemini.com\/solutions\/raise-for-software-product-x\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tMehr erfahren\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a> <\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"col-md-6 col-sm-12 text-right box-img-wrapper escaper escaper-right\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2025\/11\/Software-Product-X.jpg?w=1200&amp;quality=90 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2025\/11\/Software-Product-X.jpg?w=1200&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 1500px)\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2025\/11\/Software-Product-X.jpg?w=600&amp;quality=90 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2025\/11\/Software-Product-X.jpg?w=1200&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 992px)\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2025\/11\/Software-Product-X.jpg?w=400&amp;quality=90 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2025\/11\/Software-Product-X.jpg?w=800&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 768px)\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2025\/11\/Software-Product-X.jpg?w=400&amp;quality=90 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2025\/11\/Software-Product-X.jpg?w=800&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 0)\" \/>\n\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" class=\"box-img\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrc=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2025\/11\/Software-Product-X.jpg\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tstyle=\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tobject-position: 50% 50%; object-fit: cover;\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\" alt=\"\" \/>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/picture>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<!-- <img decoding=\"async\" class=\"box-img\" src=\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\n\t\t\t\t\t\t\t\t\t\t\tstyle=\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\" alt=\"\"\n\t\t\t\t\t\t\t\t\t\t\/> -->\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"slide-reveal\"><\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t<\/section>\n\n\t\t\t\t\n\n\n<section class=\"wp-block-cg-blocks-how-we-do-it section section--howwedoit block-howwedoit is-align-center\"><div class=\"container\"><div><div class=\"row\"><div class=\"col-12 col-md-2\"><\/div><div class=\"content-title col-12 col-md-8\"><h2 data-maxlength=\"72\" class=\"expandable-heading-tag\">Wie Capgemini unterst\u00fctzen kann<\/h2><\/div><\/div><div class=\"row\"><div class=\"col-12 col-md-2\"><\/div><div class=\"col-12 col-md-8\"><p>Gemeinsam mit Ihnen erschlie\u00dfen wir das volle Potenzial von KI, indem wir Erlebnisse transformieren, Innovation beschleunigen und Intelligenz in den Kern Ihrer Produkte verankern:<\/p><\/div><\/div><\/div><div class=\"row\"><div class=\"col-12 col-md-2\"><\/div><div class=\"col-12 col-md-8\"><div class=\"section-content\">\n<div class=\"wp-block-cg-blocks-card-howwedoit expanders\"><div class=\"box card-regulated-agreements card-howwedoit\"><div class=\"expander-box filter-box tag-active opened\"><div class=\"expander-title\" tabindex=\"0\" role=\"button\" aria-expanded=\"true\"><h3 class=\"expander-heading-title\">Transformation von Kundenerlebnissen vorantreiben<\/h3><\/div><div class=\"expander-content\"><p>Wir helfen Ihnen, KI-gest\u00fctzte, jederzeit verf\u00fcgbare Assistenten zu entwickeln, die als intelligente erste Anlaufstellen f\u00fcr Kundeninteraktionen fungieren. Durch konversationelle Schnittstellen und autonome Agenten erm\u00f6glichen wir neue, dynamische Touchpoints, die sich in Echtzeit an die Bed\u00fcrfnisse und den Kontext jedes einzelnen Nutzers anpassen.\u00a0<\/p><div class=\"bg-color video-align-right\"><div class=\"container\"><div class=\"row video-align-left\"><div class=\"col-md-12\"><div class=\"video-align-left row box box--4 box--mini\"><div class=\"col-md-3\"><\/div><div class=\"col-md-8 box-img-wrapper\"><div class=\"video-box\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n<p><\/p>\n<div class=\"content-more\"><\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-cg-blocks-card-howwedoit expanders\"><div class=\"box card-regulated-agreements card-howwedoit\"><div class=\"expander-box filter-box tag-active \"><div class=\"expander-title\" tabindex=\"0\" role=\"button\" aria-expanded=\"false\"><h3 class=\"expander-heading-title\">Produktinnovation mit KI-gest\u00fctzter F&amp;E beschleunigen<\/h3><\/div><div class=\"expander-content\"><p>Wir setzen fortschrittliche KI-F\u00e4higkeiten in Ihren F&amp;E-Prozessen ein, um Sie dabei zu unterst\u00fctzen, schneller und effizienter neue Materialien, Wirkstoffe und Produktkonzepte zu entdecken. Unser Ansatz verst\u00e4rkt Design-, Test- und Iterationszyklen mit KI-gest\u00fctzten Erkenntnissen, um die Time-to-Market zu verk\u00fcrzen und die Qualit\u00e4t von Innovationen zu steigern.<\/p><div class=\"bg-color video-align-right\"><div class=\"container\"><div class=\"row video-align-left\"><div class=\"col-md-12\"><div class=\"video-align-left row box box--4 box--mini\"><div class=\"col-md-3\"><\/div><div class=\"col-md-8 box-img-wrapper\"><div class=\"video-box\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"content-more\"><\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-cg-blocks-card-howwedoit expanders\"><div class=\"box card-regulated-agreements card-howwedoit\"><div class=\"expander-box filter-box tag-active \"><div class=\"expander-title\" tabindex=\"0\" role=\"button\" aria-expanded=\"false\"><h3 class=\"expander-heading-title\">KI-native Produkte entwickeln<\/h3><\/div><div class=\"expander-content\"><p>Wir unterst\u00fctzen Sie dabei, KI im Kern Ihrer Angebote zu verankern \u2013 ob Software oder physische Ger\u00e4te. Von adaptiven Anwendungen bis hin zu intelligenter Hardware erm\u00f6glichen wir kontinuierliches Lernen, neue F\u00e4higkeiten und differenzierten Mehrwert durch ein wirklich KI-natives Design.<\/p><div class=\"bg-color video-align-right\"><div class=\"container\"><div class=\"row video-align-left\"><div class=\"col-md-12\"><div class=\"video-align-left row box box--4 box--mini\"><div class=\"col-md-3\"><\/div><div class=\"col-md-8 box-img-wrapper\"><div class=\"video-box\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"content-more\"><\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div><\/section>\n\n\n<section class=\"latest-insights layout-odd layout-one-card-only \"><div class=\"container\"><div class=\"insight-title\"><h2 class=\"latest-insight-title\">Research &amp; Insights<\/h2><\/div><div class=\"layout-single-card\">\n                      <div class=\"row align-items-center w-lg-100\">\n                        <div class=\"card-image-wrapper\">\n                                <div class=\"card-image\" data-image-url=\"https:\/\/www.capgemini.com\/de-de\/insights\/research\/gen-ai-in-software\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/de-de\/wp-content\/uploads\/sites\/8\/2024\/07\/gen-ai-software.png?w=2048&#038;quality=70 1x, https:\/\/www.capgemini.com\/de-de\/wp-content\/uploads\/sites\/8\/2024\/07\/gen-ai-software.png?w=2048&#038;quality=70 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 1500px)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/de-de\/wp-content\/uploads\/sites\/8\/2024\/07\/gen-ai-software.png?w=1024&#038;quality=70 1x, https:\/\/www.capgemini.com\/de-de\/wp-content\/uploads\/sites\/8\/2024\/07\/gen-ai-software.png?w=2048&#038;quality=70 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 992px)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/de-de\/wp-content\/uploads\/sites\/8\/2024\/07\/gen-ai-software.png?w=1024&#038;quality=70 1x, https:\/\/www.capgemini.com\/de-de\/wp-content\/uploads\/sites\/8\/2024\/07\/gen-ai-software.png?w=2048&#038;quality=70 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 768px)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/de-de\/wp-content\/uploads\/sites\/8\/2024\/07\/gen-ai-software.png?w=500&#038;quality=70 1x, https:\/\/www.capgemini.com\/de-de\/wp-content\/uploads\/sites\/8\/2024\/07\/gen-ai-software.png?w=1000&#038;quality=70 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 0)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/de-de\/wp-content\/uploads\/sites\/8\/2024\/07\/gen-ai-software.png\" alt=\"\" style=\"object-position: 50% 50%; object-fit: cover;\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/picture>\n                                <\/div>\n                            <\/div>\n                            <div class=\"col-12 col-md-5 col-lg-7\"><\/div>\n                        <div class=\"col-12 col-md-7 col-lg-5\">\n                            <a href=\"https:\/\/www.capgemini.com\/de-de\/insights\/research\/gen-ai-in-software\/\" aria-label=\"Gen AI in Software\" class=\"card-link-holder\">\n                            <div class=\"insight-card insight-card-start\">\n                                <div class=\"card-tag\">Report<\/div>\n                                <h3 class=\"card-title\">Gen AI in Software<\/h3>\n                                <div class=\"insight-card-footer\">\n                                    <img decoding=\"async\" loading=\"lazy\" src=\"\" alt=\"\" class=\"light\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"\" alt=\"\" class=\"dark\">\n                                <\/div>\n                            <\/div>\n                            <\/a>\n                        <\/div>\n                     <\/div>\n                    <\/div><\/div><\/section>\n\n\n\t\t\t\t<section\n\t\t\t\t\tclass=\"section section--lifeatcap-learning section--event-slider-careerInvent \">\n\n\t\t\t\t\t<div class=\"container\">\n\t\t\t\t\t\t<div class='career-invent-header'>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div class=\"slider slider-fader c32c0816-dace-417f-9ebd-69ad9eaec6b4\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"slider-list \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\tclass=\"slide active \">\n\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\tclass=\"slide-bg-wrapper wp-block-cg-blocks-career-invent is-style-sapphire3\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"bgImagesection\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"bgColor\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"container slide-info-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass=\"col-md-6 col-sm-12 box-inner \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"bgColor\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-title \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"explore-header\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-maxlength=\"68\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttitle=\"Digital, meet physical\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tDigital, meet physical\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass=\"box-title \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 data-maxlength=\"144\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttitle=\"Die Zukunft der Technik geh\u00f6rt den Unternehmen, die diese zwei Welten zusammenbringen k\u00f6nnen.\u00a0\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tstyle=\"white-space: pre-wrap;\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tDie Zukunft der Technik geh\u00f6rt den Unternehmen, die diese zwei Welten zusammenbringen k\u00f6nnen.\u00a0\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div >\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"btnDiv\"> <a class=\"more2\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-maxlength=\"24\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\taria-label=\"Capgemini Engineering entdecken \u00fcber Digital, meet physical\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttitle=\"Opens in new window\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttabindex=\"0\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\thref=\"https:\/\/www.capgemini.com\/de-de\/unternehmen\/wer-wir-sind\/unsere-marken\/capgemini-engineering\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tCapgemini Engineering entdecken\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a> <\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"col-md-6 col-sm-12 text-right box-img-wrapper escaper escaper-right\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2024\/10\/hero-banner-ERD-Digital-meet-physical.jpg?w=1200&amp;quality=90 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2024\/10\/hero-banner-ERD-Digital-meet-physical.jpg?w=1200&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 1500px)\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2024\/10\/hero-banner-ERD-Digital-meet-physical.jpg?w=600&amp;quality=90 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2024\/10\/hero-banner-ERD-Digital-meet-physical.jpg?w=1200&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 992px)\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2024\/10\/hero-banner-ERD-Digital-meet-physical.jpg?w=400&amp;quality=90 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2024\/10\/hero-banner-ERD-Digital-meet-physical.jpg?w=800&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 768px)\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2024\/10\/hero-banner-ERD-Digital-meet-physical.jpg?w=400&amp;quality=90 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2024\/10\/hero-banner-ERD-Digital-meet-physical.jpg?w=800&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 0)\" \/>\n\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" class=\"box-img\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrc=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2024\/10\/hero-banner-ERD-Digital-meet-physical.jpg\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tstyle=\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tobject-position: 50% 50%; object-fit: cover;\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\" alt=\"\" \/>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/picture>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<!-- <img decoding=\"async\" class=\"box-img\" src=\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\n\t\t\t\t\t\t\t\t\t\t\tstyle=\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\" alt=\"\"\n\t\t\t\t\t\t\t\t\t\t\/> -->\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"slide-reveal\"><\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t<\/section>\n\n\t\t\t\t\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Design intelligent experiences. Build AI-native products.<\/p>\n","protected":false},"author":81,"featured_media":896593,"parent":743305,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"cg_dt_proposed_to":[],"cg_seo_hreflang_relations":"[]","cg_seo_canonical_relation":"","cg_seo_hreflang_x_default_relation":"","cg_dt_approved_content":true,"cg_dt_mandatory_content":false,"cg_dt_notes":"","cg_dg_source_changed":false,"cg_dt_link_disabled":false,"_yoast_wpseo_primary_brand":"","footnotes":"","featured_focal_points":"","partner_card_description":"","gsap_animation":0},"brand":[],"partner_type":[],"service":[],"industry":[],"partners":[],"page-type":[294],"content-group":[],"class_list":["post-896592","page","type-page","status-publish","has-post-thumbnail","hentry","page-type-service"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.8 (Yoast SEO v22.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>KI-gest\u00fctzte Kundenerlebnisse und Produkte - Capgemini<\/title>\n<meta name=\"description\" content=\"KI ver\u00e4ndert ma\u00dfgeblich die Art und Weise, wie Organisationen mit Kund*innen interagieren und wie Produkte erstellt werden.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.capgemini.com\/de-de\/services\/daten-kuenstliche-intelligenz\/ai-powered-experiences-and-products\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"KI-gest\u00fctzte Kundenerlebnisse und Produkte - Capgemini\" \/>\n<meta property=\"og:description\" content=\"KI ver\u00e4ndert ma\u00dfgeblich die Art und Weise, wie Organisationen mit Kund*innen interagieren und wie Produkte erstellt werden.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.capgemini.com\/de-de\/services\/daten-kuenstliche-intelligenz\/ai-powered-experiences-and-products\/\" \/>\n<meta property=\"og:site_name\" content=\"Capgemini\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-19T15:32:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.capgemini.com\/de-de\/wp-content\/uploads\/sites\/8\/2026\/06\/AI-powered-experiences-and-products_2880X1800.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2880\" \/>\n\t<meta property=\"og:image:height\" content=\"1800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.capgemini.com\/de-de\/services\/daten-kuenstliche-intelligenz\/ai-powered-experiences-and-products\/\",\"url\":\"https:\/\/www.capgemini.com\/de-de\/services\/daten-kuenstliche-intelligenz\/ai-powered-experiences-and-products\/\",\"name\":\"KI-gest\u00fctzte Kundenerlebnisse und Produkte - Capgemini\",\"isPartOf\":{\"@id\":\"https:\/\/www.capgemini.com\/de-de\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.capgemini.com\/de-de\/services\/daten-kuenstliche-intelligenz\/ai-powered-experiences-and-products\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.capgemini.com\/de-de\/services\/daten-kuenstliche-intelligenz\/ai-powered-experiences-and-products\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.capgemini.com\/de-de\/wp-content\/uploads\/sites\/8\/2026\/06\/AI-powered-experiences-and-products_2880X1800.jpg\",\"datePublished\":\"2026-06-19T11:24:10+00:00\",\"dateModified\":\"2026-06-19T15:32:58+00:00\",\"description\":\"KI ver\u00e4ndert ma\u00dfgeblich die Art und Weise, wie Organisationen mit Kund*innen interagieren und wie Produkte erstellt werden.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.capgemini.com\/de-de\/services\/daten-kuenstliche-intelligenz\/ai-powered-experiences-and-products\/#breadcrumb\"},\"inLanguage\":\"de-DE\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.capgemini.com\/de-de\/services\/daten-kuenstliche-intelligenz\/ai-powered-experiences-and-products\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"de-DE\",\"@id\":\"https:\/\/www.capgemini.com\/de-de\/services\/daten-kuenstliche-intelligenz\/ai-powered-experiences-and-products\/#primaryimage\",\"url\":\"https:\/\/www.capgemini.com\/de-de\/wp-content\/uploads\/sites\/8\/2026\/06\/AI-powered-experiences-and-products_2880X1800.jpg\",\"contentUrl\":\"https:\/\/www.capgemini.com\/de-de\/wp-content\/uploads\/sites\/8\/2026\/06\/AI-powered-experiences-and-products_2880X1800.jpg\",\"width\":2880,\"height\":1800},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.capgemini.com\/de-de\/services\/daten-kuenstliche-intelligenz\/ai-powered-experiences-and-products\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Services\",\"item\":\"https:\/\/www.capgemini.com\/de-de\/services\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Daten und k\u00fcnstliche Intelligenz\",\"item\":\"https:\/\/www.capgemini.com\/de-de\/services\/daten-kuenstliche-intelligenz\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"KI-gest\u00fctzte Kundenerlebnisse und Produkte\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.capgemini.com\/de-de\/#website\",\"url\":\"https:\/\/www.capgemini.com\/de-de\/\",\"name\":\"Capgemini Deutschland\",\"description\":\"Make it real\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.capgemini.com\/de-de\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"de-DE\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"KI-gest\u00fctzte Kundenerlebnisse und Produkte - Capgemini","description":"KI ver\u00e4ndert ma\u00dfgeblich die Art und Weise, wie Organisationen mit Kund*innen interagieren und wie Produkte erstellt werden.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.capgemini.com\/de-de\/services\/daten-kuenstliche-intelligenz\/ai-powered-experiences-and-products\/","og_locale":"de_DE","og_type":"article","og_title":"KI-gest\u00fctzte Kundenerlebnisse und Produkte - Capgemini","og_description":"KI ver\u00e4ndert ma\u00dfgeblich die Art und Weise, wie Organisationen mit Kund*innen interagieren und wie Produkte erstellt werden.","og_url":"https:\/\/www.capgemini.com\/de-de\/services\/daten-kuenstliche-intelligenz\/ai-powered-experiences-and-products\/","og_site_name":"Capgemini","article_modified_time":"2026-06-19T15:32:58+00:00","og_image":[{"width":2880,"height":1800,"url":"https:\/\/www.capgemini.com\/de-de\/wp-content\/uploads\/sites\/8\/2026\/06\/AI-powered-experiences-and-products_2880X1800.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.capgemini.com\/de-de\/services\/daten-kuenstliche-intelligenz\/ai-powered-experiences-and-products\/","url":"https:\/\/www.capgemini.com\/de-de\/services\/daten-kuenstliche-intelligenz\/ai-powered-experiences-and-products\/","name":"KI-gest\u00fctzte Kundenerlebnisse und Produkte - Capgemini","isPartOf":{"@id":"https:\/\/www.capgemini.com\/de-de\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.capgemini.com\/de-de\/services\/daten-kuenstliche-intelligenz\/ai-powered-experiences-and-products\/#primaryimage"},"image":{"@id":"https:\/\/www.capgemini.com\/de-de\/services\/daten-kuenstliche-intelligenz\/ai-powered-experiences-and-products\/#primaryimage"},"thumbnailUrl":"https:\/\/www.capgemini.com\/de-de\/wp-content\/uploads\/sites\/8\/2026\/06\/AI-powered-experiences-and-products_2880X1800.jpg","datePublished":"2026-06-19T11:24:10+00:00","dateModified":"2026-06-19T15:32:58+00:00","description":"KI ver\u00e4ndert ma\u00dfgeblich die Art und Weise, wie Organisationen mit Kund*innen interagieren und wie Produkte erstellt werden.","breadcrumb":{"@id":"https:\/\/www.capgemini.com\/de-de\/services\/daten-kuenstliche-intelligenz\/ai-powered-experiences-and-products\/#breadcrumb"},"inLanguage":"de-DE","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.capgemini.com\/de-de\/services\/daten-kuenstliche-intelligenz\/ai-powered-experiences-and-products\/"]}]},{"@type":"ImageObject","inLanguage":"de-DE","@id":"https:\/\/www.capgemini.com\/de-de\/services\/daten-kuenstliche-intelligenz\/ai-powered-experiences-and-products\/#primaryimage","url":"https:\/\/www.capgemini.com\/de-de\/wp-content\/uploads\/sites\/8\/2026\/06\/AI-powered-experiences-and-products_2880X1800.jpg","contentUrl":"https:\/\/www.capgemini.com\/de-de\/wp-content\/uploads\/sites\/8\/2026\/06\/AI-powered-experiences-and-products_2880X1800.jpg","width":2880,"height":1800},{"@type":"BreadcrumbList","@id":"https:\/\/www.capgemini.com\/de-de\/services\/daten-kuenstliche-intelligenz\/ai-powered-experiences-and-products\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Services","item":"https:\/\/www.capgemini.com\/de-de\/services\/"},{"@type":"ListItem","position":2,"name":"Daten und k\u00fcnstliche Intelligenz","item":"https:\/\/www.capgemini.com\/de-de\/services\/daten-kuenstliche-intelligenz\/"},{"@type":"ListItem","position":3,"name":"KI-gest\u00fctzte Kundenerlebnisse und Produkte"}]},{"@type":"WebSite","@id":"https:\/\/www.capgemini.com\/de-de\/#website","url":"https:\/\/www.capgemini.com\/de-de\/","name":"Capgemini Deutschland","description":"Make it real","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.capgemini.com\/de-de\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"de-DE"}]}},"brand_term":[],"archive_status":false,"featured_image_src":"https:\/\/www.capgemini.com\/de-de\/wp-content\/uploads\/sites\/8\/2026\/06\/AI-powered-experiences-and-products_2880X1800.jpg","featured_image_alt":"","jetpack_sharing_enabled":true,"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Capgemini","distributor_original_site_url":"https:\/\/www.capgemini.com\/de-de","push-errors":false,"_links":{"self":[{"href":"https:\/\/www.capgemini.com\/de-de\/wp-json\/wp\/v2\/pages\/896592","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.capgemini.com\/de-de\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.capgemini.com\/de-de\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.capgemini.com\/de-de\/wp-json\/wp\/v2\/users\/81"}],"replies":[{"embeddable":true,"href":"https:\/\/www.capgemini.com\/de-de\/wp-json\/wp\/v2\/comments?post=896592"}],"version-history":[{"count":3,"href":"https:\/\/www.capgemini.com\/de-de\/wp-json\/wp\/v2\/pages\/896592\/revisions"}],"predecessor-version":[{"id":896647,"href":"https:\/\/www.capgemini.com\/de-de\/wp-json\/wp\/v2\/pages\/896592\/revisions\/896647"}],"up":[{"embeddable":true,"href":"https:\/\/www.capgemini.com\/de-de\/wp-json\/wp\/v2\/pages\/743305"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.capgemini.com\/de-de\/wp-json\/wp\/v2\/media\/896593"}],"wp:attachment":[{"href":"https:\/\/www.capgemini.com\/de-de\/wp-json\/wp\/v2\/media?parent=896592"}],"wp:term":[{"taxonomy":"brand","embeddable":true,"href":"https:\/\/www.capgemini.com\/de-de\/wp-json\/wp\/v2\/brand?post=896592"},{"taxonomy":"partner_type","embeddable":true,"href":"https:\/\/www.capgemini.com\/de-de\/wp-json\/wp\/v2\/partner_type?post=896592"},{"taxonomy":"service","embeddable":true,"href":"https:\/\/www.capgemini.com\/de-de\/wp-json\/wp\/v2\/service?post=896592"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.capgemini.com\/de-de\/wp-json\/wp\/v2\/industry?post=896592"},{"taxonomy":"partners","embeddable":true,"href":"https:\/\/www.capgemini.com\/de-de\/wp-json\/wp\/v2\/partners?post=896592"},{"taxonomy":"page-type","embeddable":true,"href":"https:\/\/www.capgemini.com\/de-de\/wp-json\/wp\/v2\/page-type?post=896592"},{"taxonomy":"content-group","embeddable":true,"href":"https:\/\/www.capgemini.com\/de-de\/wp-json\/wp\/v2\/content-group?post=896592"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}