The planning challenge

Strategic planning has long been considered a key process for strategic alignment and execution in global companies. In the last decade, changes in the global economic conditions have posed major challenges to the strategic planning process. Increased volatility, complex value chains, and power shifts amongst suppliers and customers are key demands faced by strategic planners today. Hence, agility has to be built into the strategic planning process to address these issues.

The Capgemini Consulting strategic planning survey identifies industry responses to these challenges. Most of the organizations have made modifications to their planning process to respond quickly to the current business environment. They have strengthened their top-down orientation, initiated focused participation, reduced granularity, and streamlined and harmonized process steps. Further, the survey also ascertains that most organizations are not sufficiently aware of digital solutions and potential benefits of the tools in strategic planning.

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