frog扩展全球能力和足迹以帮助品牌和企业“脱颖而出”

Publish date:

全球领先创意咨询公司frog(青蛙设计)发布其全新扩展的业务能力以满足商业领袖不断变化的需求,支持他们协调以客户为中心的转型并推动增长。在今年早些时候加入Capgemini Invent大家庭后frog现拥有一支囊括设计师、创意商业战略专家和颠覆性创新者的扩充团队。这一全新架构使frog得以扩展其服务范围,在欧洲、北美和亚洲地区业务获得显著增长。Today frog, a leading global creative consultancy, announces new and expanded capabilities to meet the changing needs of business leaders, supporting them to orchestrate customer-centric transformation and drive growth. After becoming part of the Capgemini Invent family earlier in the year, frog now comprises an expanded team of designers, creative business strategists and disruptive innovators. This new architecture sees frog extend its services and increase its presence significantly in Europe, North America and Asia. 

新扩张的frog得益于Capgemini Invent的专业能力,帮助客户理解和应用用户数据来获得成功,同时改善品牌互动、在所有接触点提供更优体验。它如今在全球范围内所提供的技能和服务的深度与广度,利用了创造力、战略、设计和数据重塑业务,驱动增长并协调以客户为中心的转型。

The newly expanded frog now benefits from the expertise of Capgemini Invent to help clients make their mark through understanding and operationalizing their customer data, while improving engagements with their brand and delivering better experiences across all touchpoints. The depth and breadth of skills and services it is now able to deliver globally, leverage creativity, strategy, design, and data to help re-invent businesses, drive growth and orchestrate customer centric transformation.

为了解决最高管理层当下面临的主要挑战,frog发布了“首席挑战(Chief Challenges)”系列;专为CMO和首席体验官受众量身打造精选视频、播客、报告和可视化组合。接下来,frog将推出其全新系列纪录片“Make Your Mark”,通过展现创新家、挑战者和领导者们的个人故事彰显品牌意图。

To unpack the key challenges facing the c-suite today, frog has launched its Chief Challenges series; a curated mix of videos, podcasts, reports, and visualizations tailored specifically for the CMO and Chief Experience Officer audience. Soon to follow, frog will also launch its new documentary series ‘Make Your Mark’ showcasing the intent of the statement as manifested by personal stories from innovators, challengers, and leaders.

frog的扩展能力已被部署用于帮助客户进行产品和体验创新。

The expanded capabilities of frog are already being deployed to help clients innovate new products and experiences.

“frog现在已经成为一个由建设者、梦想家、思想家和实干者组成的大家园,他们都致力于改善现状,以创造和打造能够赢得人心并打动市场的变革性人类体验,”Andy Zimmerman,Capgemini Invent北美董事总经理兼frog总裁说到。“将frog文化(创意和解决方案蓬勃发展),与Invent提供大规模创新转型服务的能力相结合,对frog而言是一项令人兴奋的发展。它将帮助我们客户在开拓新业务、创造新产品、挑战现状时获得成功。”

“frog is now home to an expanded community of builders, dreamers, thinkers and doers who are all driven to improve the status quo to craft and build transformative human experiences that win hearts and move markets,” stated Andy Zimmerman, Managing Director of Capgemini Invent in North America & President of frog. “Bringing together frog’s culture, where ideas and solutions thrive, with Invent’s capacity to deliver innovation and transformation services at scale, is an exciting development for frog. It will help our clients make their mark as they build new businesses, create new products or challenge the status quo.”

“满足CMO和首席体验官的新兴需求是扩展产品的核心,”Cyril Garcia,Capgemini Invent首席执行官、凯捷集团执行董事会成员说到。“作为Capgemini Invent的一部分,frog的规模和技术专长被提到另一个层次,是推动以客户为中心转型的首选合作伙伴,提供客户大量全新技术设计专长,并加强在欧洲、北美和亚洲地区的影响力。frog扩展的能力支持Capgemini Invent更广泛的目标,通过创新解决方案真正实现客户的业务转型雄心,帮助他们实现想要的未来。”

“Meeting the emerging needs of Chief Marketing and Experience Officers is at the core of this expanded offering,” comments Cyril Garcia, CEO of Capgemini Invent and Capgemini Group Executive Board Member. “As part of Capgemini Invent, frog’s scale and technical expertise has been taken to another level and is the partner of choice for driving customer-centric transformation, offering clients a host of new technical design expertise and a strengthened presence in Europe, the U.S. and Asia. frog’s expanded capabilities support the wider aims of Capgemini Invent to truly deliver on our clients business transformation ambitions with innovative solutions that help them get the future they want.”

 

关于frog

frog(青蛙设计)是全球领先的创意咨询公司,隶属于 Capgemini Invent。它挑战现状,创建和打造能够赢得人心并打动市场的变革性人类体验。它与充满激情的领导者和有远见的企业家合作,运用创造力、战略、设计和数据来重塑业务、推动增长并协调以客户为中心的转型。它努力为企业、人类和地球塑造一个可持续和包容的再生未来。

 

关于Capgemini Invent

作为凯捷集团的数字化创新、咨询和转型品牌,Capgemini Invent帮助公司CxO们预见和塑造业务的未来。Capgemini Invent在全球各地设有36个办事处和37个创意工作室,拥有一支由超过 10,000 名出色战略家、数据科学家、产品和体验设计师、品牌专家和技术人员组成的团队,他们开发新的数字服务、产品、体验和商业模式以实现可持续增长。

Capgemini Invent 是凯捷不可或缺的一部分。凯捷(Capgemini)是全球领先的企业合作伙伴,利用技术的力量帮助企业实现业务转型和管理。其宗旨是通过技术释放人类能量,创造一个包容和可持续的未来。凯捷是一个负责任的多元化组织,在近50个国家拥有27万名团队成员。凭借其50余年的悠久历史和深厚的行业专业知识,在快速发展的云、数据、人工智能、互联连接、软件、数字工程和平台的创新世界推动下,凯捷深受客户信任,能够满足客户从战略、设计到运营的全方位业务需求。集团2020年全球收入为160亿欧元。

了解更多请访问 www.capgemini.cn/invent

 

Press Release

页面尺寸:126.44 KB File type: PDF