{"id":641231,"date":"2023-02-22T10:57:50","date_gmt":"2023-02-22T09:57:50","guid":{"rendered":"https:\/\/www.capgemini.com\/?p=863159"},"modified":"2025-04-03T09:50:29","modified_gmt":"2025-04-03T13:50:29","slug":"create-your-own-rainbow","status":"publish","type":"post","link":"https:\/\/www.capgemini.com\/ca-en\/insights\/expert-perspectives\/create-your-own-rainbow\/","title":{"rendered":"Create your own rainbow"},"content":{"rendered":"\n<header class=\"wp-block-cg-blocks-hero-blogs header-hero-blogs\"><div class=\"container\"><div class=\"hero-blogs\"><div class=\"hero-blogs-content-wrapper\"><div class=\"row\"><div class=\"col-12\"><div class=\"header-title\"><h1>Create your own rainbow<\/h1><\/div><\/div><\/div><\/div><div class=\"hero-blogs-bottom\"><div class=\"header-author\"><div class=\"author-img\"><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/ca-en\/wp-content\/uploads\/sites\/17\/2022\/09\/Neerav-Headshot-.jpeg?w=400?w=200&amp;quality=10\" alt=\"\" loading=\"lazy\"\/><\/div><div class=\"author-name-date\"><h5 class=\"author-name\">Neerav Vyas<\/h5><h5 class=\"blog-date\">22 Feb 2023<\/h5><\/div><\/div><div class=\"brand-image\"> <\/div><\/div><\/div><\/div><\/header>\n\n\n\n<section class=\"wp-block-cg-blocks-intro-para undefined section section--intro\"><div class=\"intro-para\"><div class=\"container\"><div class=\"row\"><div class=\"col-12 col-md-1\"><nav class=\"article-social\"><ul class=\"social-nav\"><li class=\"ip-order-fb\"><a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.capgemini.com\/ca-en\/insights\/expert-perspectives\/create-your-own-rainbow\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-fb\"><\/i><span class=\"sr-only\">Facebook<\/span><\/a><\/li><li class=\"ip-order-li\"><a href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.capgemini.com\/ca-en\/insights\/expert-perspectives\/create-your-own-rainbow\/\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><span class=\"sr-only\">Linkedin<\/span><\/a><\/li><\/ul><\/nav><\/div><div class=\"col-12 col-md-11 col-lg-10\"><h2 class=\"intro-para-title\">UNLOCK TRUE DATA-POWERED CUSTOMER EXPERIENCE IN RETAIL<\/h2><p class=\"intro-para-content\">Knowing what your customers want is a first-step to successfully become a customer-first brand and the answer is in the data. Finding the balance between personalization and privacy can be a daunting task for consumer products and retail companies. Like a rainbow, where colors clearly appear in an order, but where they overlap, the complexity increases.<br>\u00a0<br>Read more on how you can unlock true data-powered customer experience in Retail.<\/p><\/div><\/div><\/div><\/div><\/section>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<section class=\"wp-block-cg-blocks-group undefined section section--article-content\"><div class=\"article-main-content\"><div class=\"container\"><div class=\"row\"><div class=\"col-12 col-md-11 col-lg-10 offset-md-1 offset-lg-1\"><div class=\"article-text article-quote-text\">\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-72caf8c6 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2023\/02\/Create-your-own-design-blog-CX-Blog.pdf\">Download the blog<\/a><\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/section>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\"><\/div>\n\n\n\n<section class=\"wp-block-cg-blocks-wrapper-people-slider section section--expert-slider wrapper-people-slider undefined\"><div class=\"container\"><div class=\"content-title\"><h2 data-maxlength=\"34\" class=\"people-heading-title\">Authors<\/h2><\/div><\/div><div class=\"slider slider-boxed\"><div class=\"container\"><div class=\"slider-window\"><div class=\"slider-list\">\t\t<div class=\"slide\">\n\t\t\t<div class=\"box\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<div class=\"col-md-6 col-lg-4 box-img-wrapper\">\n\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/ca-en\/wp-content\/uploads\/sites\/17\/2022\/09\/Neerav-Headshot-1-1.jpeg\" alt=\"Neerav Vyas\"\/>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"col-md-6 col-lg-8 box-inner\">\n\t\t\t\t\t\t<div class=\"row title-social-media-header\">\n\t\t\t\t\t\t\t<div class=\"col-md-12 col-lg-6 mbl-social-icon\">\n\t\t\t\t\t\t\t\t<ul class=\"social-nav\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li><a aria-label=\"Linkedin\" target=\"_blank\" title=\"Opens in a new window\" href=\"https:\/\/www.linkedin.com\/in\/neeravavyas\/\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><\/a><\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"col-md-12 col-lg-6 box-container\">\n\t\t\t\t\t\t\t\t<div class=\"box-title\">\n\t\t\t\t\t\t\t\t\t<h3 class=\"people-profile-title\">Neerav Vyas<\/h3>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span>Global Head of Customer First, Insights &amp; Data, North America<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"col-md-12 col-lg-6 social-box-container dkt-social-icon\">\n\t\t\t\t\t\t\t\t<ul class=\"social-nav\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li><a aria-label=\"Linkedin\" target=\"_blank\" title=\"Opens in a new window\" href=\"https:\/\/www.linkedin.com\/in\/neeravavyas\/\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><\/a><\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"people-info\">Neerav\u00a0is an outstanding leader, helping organizations accelerate innovation, drive growth, and facilitate large-scale transformation. He is a two-time winner of the Ogilvy Award for Research in Advertising and an\u00a0AIconics\u00a02019 and 2020 finalist for Innovation in Artificial Intelligence for Sales and Marketing.<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\n\n\t\t<div class=\"slide\">\n\t\t\t<div class=\"box\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<div class=\"col-md-6 col-lg-4 box-img-wrapper\">\n\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/ca-en\/wp-content\/uploads\/sites\/17\/2022\/05\/naresh-1.jpg\" alt=\"Naresh Khanduri-old\"\/>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"col-md-6 col-lg-8 box-inner\">\n\t\t\t\t\t\t<div class=\"row title-social-media-header\">\n\t\t\t\t\t\t\t<div class=\"col-md-12 col-lg-6 mbl-social-icon\">\n\t\t\t\t\t\t\t\t<ul class=\"social-nav\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li><a aria-label=\"Linkedin\" target=\"_blank\" title=\"Opens in a new window\" href=\"https:\/\/www.linkedin.com\/in\/nareshkhanduri\/\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><\/a><\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"col-md-12 col-lg-6 box-container\">\n\t\t\t\t\t\t\t\t<div class=\"box-title\">\n\t\t\t\t\t\t\t\t\t<h3 class=\"people-profile-title\">Naresh Khanduri-old<\/h3>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span>Expert in Innovation, Strategy<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"col-md-12 col-lg-6 social-box-container dkt-social-icon\">\n\t\t\t\t\t\t\t\t<ul class=\"social-nav\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li><a aria-label=\"Linkedin\" target=\"_blank\" title=\"Opens in a new window\" href=\"https:\/\/www.linkedin.com\/in\/nareshkhanduri\/\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><\/a><\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"people-info\">Naresh Khanduri<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\n\n\t\t<div class=\"slide\">\n\t\t\t<div class=\"box\">\n\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<div class=\"col-md-6 col-lg-4 box-img-wrapper\">\n\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/ca-en\/wp-content\/uploads\/sites\/17\/2022\/05\/Dinand-1.jpg\" alt=\"Dinand Tinholt\"\/>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"col-md-6 col-lg-8 box-inner\">\n\t\t\t\t\t\t<div class=\"row title-social-media-header\">\n\t\t\t\t\t\t\t<div class=\"col-md-12 col-lg-6 mbl-social-icon\">\n\t\t\t\t\t\t\t\t<ul class=\"social-nav\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li><a aria-label=\"Linkedin\" target=\"_blank\" title=\"Opens in a new window\" href=\"http:\/\/www.linkedin.com\/in\/tinholt\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><\/a><\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"col-md-12 col-lg-6 box-container\">\n\t\t\t\t\t\t\t\t<div class=\"box-title\">\n\t\t\t\t\t\t\t\t\t<h3 class=\"people-profile-title\">Dinand Tinholt<\/h3>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span>Expert in Analytics, Data, Data-driven transformation<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"col-md-12 col-lg-6 social-box-container dkt-social-icon\">\n\t\t\t\t\t\t\t\t<ul class=\"social-nav\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li><a aria-label=\"Linkedin\" target=\"_blank\" title=\"Opens in a new window\" href=\"http:\/\/www.linkedin.com\/in\/tinholt\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><\/a><\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div><div class=\"slider-nav\"><button class=\"slider-prev inactive\" aria-label=\"Slider-previous\" tabindex=\"-1\"><\/button><ul class=\"slider-paginator\"><\/ul><button class=\"slider-next\" aria-label=\"Slider-next\"><\/button><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":365,"featured_media":641233,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"cg_dt_proposed_to":[],"cg_seo_hreflang_relations":"[]","cg_seo_canonical_relation":"","cg_seo_hreflang_x_default_relation":"{\"uuid\":\"841edfec-0eaf-4016-bb3f-d7518924f5b5\",\"blogId\":\"\",\"domain\":\"\",\"sitePath\":\"\",\"postLink\":\"\",\"postId\":null,\"isSaved\":true,\"isCrossLink\":false,\"hasCrossLink\":false}","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"cg_dt_approved_content":true,"cg_dt_mandatory_content":false,"cg_dt_notes":"","cg_dg_source_changed":true,"cg_dt_link_disabled":false,"_yoast_wpseo_primary_brand":"","_jetpack_memberships_contains_paid_content":false,"footnotes":"","featured_focal_points":"","jetpack_post_was_ever_published":false},"categories":[1],"tags":[],"brand":[],"service":[],"industry":[],"partners":[],"blog-topic":[152],"content-group":[],"class_list":["post-641231","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","blog-topic-customer-experience"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v27.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Create your own rainbow - Capgemini Canada - English<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.capgemini.com\/ca-en\/insights\/expert-perspectives\/create-your-own-rainbow\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Create your own rainbow\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.capgemini.com\/ca-en\/insights\/expert-perspectives\/create-your-own-rainbow\/\" \/>\n<meta property=\"og:site_name\" content=\"Capgemini Canada - English\" \/>\n<meta property=\"article:published_time\" content=\"2023-02-22T09:57:50+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-03T13:50:29+00:00\" \/>\n<meta name=\"author\" content=\"Neerav Vyas\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.capgemini.com\/ca-en\/wp-content\/uploads\/sites\/17\/2023\/02\/Create-your-own-rainbow-cx.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"kishorekumarmunirathinam\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.capgemini.com\\\/ca-en\\\/insights\\\/expert-perspectives\\\/create-your-own-rainbow\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.capgemini.com\\\/ca-en\\\/insights\\\/expert-perspectives\\\/create-your-own-rainbow\\\/\"},\"author\":{\"name\":\"kishorekumarmunirathinam\",\"@id\":\"https:\\\/\\\/www.capgemini.com\\\/ca-en\\\/#\\\/schema\\\/person\\\/b5ed9c851d46a5e23a780eea03972c5c\"},\"headline\":\"Create your own rainbow\",\"datePublished\":\"2023-02-22T09:57:50+00:00\",\"dateModified\":\"2025-04-03T13:50:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.capgemini.com\\\/ca-en\\\/insights\\\/expert-perspectives\\\/create-your-own-rainbow\\\/\"},\"wordCount\":93,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.capgemini.com\\\/ca-en\\\/insights\\\/expert-perspectives\\\/create-your-own-rainbow\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.capgemini.com\\\/ca-en\\\/wp-content\\\/uploads\\\/sites\\\/17\\\/2023\\\/02\\\/Create-your-own-rainbow-cx.jpg\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.capgemini.com\\\/ca-en\\\/insights\\\/expert-perspectives\\\/create-your-own-rainbow\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.capgemini.com\\\/ca-en\\\/insights\\\/expert-perspectives\\\/create-your-own-rainbow\\\/\",\"url\":\"https:\\\/\\\/www.capgemini.com\\\/ca-en\\\/insights\\\/expert-perspectives\\\/create-your-own-rainbow\\\/\",\"name\":\"Create your own rainbow - Capgemini Canada - English\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.capgemini.com\\\/ca-en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.capgemini.com\\\/ca-en\\\/insights\\\/expert-perspectives\\\/create-your-own-rainbow\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.capgemini.com\\\/ca-en\\\/insights\\\/expert-perspectives\\\/create-your-own-rainbow\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.capgemini.com\\\/ca-en\\\/wp-content\\\/uploads\\\/sites\\\/17\\\/2023\\\/02\\\/Create-your-own-rainbow-cx.jpg\",\"datePublished\":\"2023-02-22T09:57:50+00:00\",\"dateModified\":\"2025-04-03T13:50:29+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.capgemini.com\\\/ca-en\\\/#\\\/schema\\\/person\\\/b5ed9c851d46a5e23a780eea03972c5c\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.capgemini.com\\\/ca-en\\\/insights\\\/expert-perspectives\\\/create-your-own-rainbow\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.capgemini.com\\\/ca-en\\\/insights\\\/expert-perspectives\\\/create-your-own-rainbow\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.capgemini.com\\\/ca-en\\\/insights\\\/expert-perspectives\\\/create-your-own-rainbow\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.capgemini.com\\\/ca-en\\\/wp-content\\\/uploads\\\/sites\\\/17\\\/2023\\\/02\\\/Create-your-own-rainbow-cx.jpg\",\"contentUrl\":\"https:\\\/\\\/www.capgemini.com\\\/ca-en\\\/wp-content\\\/uploads\\\/sites\\\/17\\\/2023\\\/02\\\/Create-your-own-rainbow-cx.jpg\",\"width\":2800,\"height\":1869},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.capgemini.com\\\/ca-en\\\/insights\\\/expert-perspectives\\\/create-your-own-rainbow\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.capgemini.com\\\/ca-en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Create your own rainbow\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.capgemini.com\\\/ca-en\\\/#website\",\"url\":\"https:\\\/\\\/www.capgemini.com\\\/ca-en\\\/\",\"name\":\"Capgemini Canada - English\",\"description\":\"Capgemini Canada - English\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.capgemini.com\\\/ca-en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.capgemini.com\\\/ca-en\\\/#\\\/schema\\\/person\\\/b5ed9c851d46a5e23a780eea03972c5c\",\"name\":\"kishorekumarmunirathinam\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f6a8e3cb4b853d0ae8606bff25b092a096fc5c248ffd49f117aef40c95eb089c?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f6a8e3cb4b853d0ae8606bff25b092a096fc5c248ffd49f117aef40c95eb089c?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f6a8e3cb4b853d0ae8606bff25b092a096fc5c248ffd49f117aef40c95eb089c?s=96&d=mm&r=g\",\"caption\":\"kishorekumarmunirathinam\"},\"url\":\"https:\\\/\\\/www.capgemini.com\\\/ca-en\\\/author\\\/kishorekumarmunirathinam\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Create your own rainbow - Capgemini Canada - English","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.capgemini.com\/ca-en\/insights\/expert-perspectives\/create-your-own-rainbow\/","og_locale":"en_US","og_type":"article","og_title":"Create your own rainbow","og_url":"https:\/\/www.capgemini.com\/ca-en\/insights\/expert-perspectives\/create-your-own-rainbow\/","og_site_name":"Capgemini Canada - English","article_published_time":"2023-02-22T09:57:50+00:00","article_modified_time":"2025-04-03T13:50:29+00:00","author":"Neerav Vyas","twitter_card":"summary_large_image","twitter_image":"https:\/\/www.capgemini.com\/ca-en\/wp-content\/uploads\/sites\/17\/2023\/02\/Create-your-own-rainbow-cx.jpg","twitter_misc":{"Written by":"kishorekumarmunirathinam","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.capgemini.com\/ca-en\/insights\/expert-perspectives\/create-your-own-rainbow\/#article","isPartOf":{"@id":"https:\/\/www.capgemini.com\/ca-en\/insights\/expert-perspectives\/create-your-own-rainbow\/"},"author":{"name":"kishorekumarmunirathinam","@id":"https:\/\/www.capgemini.com\/ca-en\/#\/schema\/person\/b5ed9c851d46a5e23a780eea03972c5c"},"headline":"Create your own rainbow","datePublished":"2023-02-22T09:57:50+00:00","dateModified":"2025-04-03T13:50:29+00:00","mainEntityOfPage":{"@id":"https:\/\/www.capgemini.com\/ca-en\/insights\/expert-perspectives\/create-your-own-rainbow\/"},"wordCount":93,"commentCount":0,"image":{"@id":"https:\/\/www.capgemini.com\/ca-en\/insights\/expert-perspectives\/create-your-own-rainbow\/#primaryimage"},"thumbnailUrl":"https:\/\/www.capgemini.com\/ca-en\/wp-content\/uploads\/sites\/17\/2023\/02\/Create-your-own-rainbow-cx.jpg","inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.capgemini.com\/ca-en\/insights\/expert-perspectives\/create-your-own-rainbow\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.capgemini.com\/ca-en\/insights\/expert-perspectives\/create-your-own-rainbow\/","url":"https:\/\/www.capgemini.com\/ca-en\/insights\/expert-perspectives\/create-your-own-rainbow\/","name":"Create your own rainbow - Capgemini Canada - English","isPartOf":{"@id":"https:\/\/www.capgemini.com\/ca-en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.capgemini.com\/ca-en\/insights\/expert-perspectives\/create-your-own-rainbow\/#primaryimage"},"image":{"@id":"https:\/\/www.capgemini.com\/ca-en\/insights\/expert-perspectives\/create-your-own-rainbow\/#primaryimage"},"thumbnailUrl":"https:\/\/www.capgemini.com\/ca-en\/wp-content\/uploads\/sites\/17\/2023\/02\/Create-your-own-rainbow-cx.jpg","datePublished":"2023-02-22T09:57:50+00:00","dateModified":"2025-04-03T13:50:29+00:00","author":{"@id":"https:\/\/www.capgemini.com\/ca-en\/#\/schema\/person\/b5ed9c851d46a5e23a780eea03972c5c"},"breadcrumb":{"@id":"https:\/\/www.capgemini.com\/ca-en\/insights\/expert-perspectives\/create-your-own-rainbow\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.capgemini.com\/ca-en\/insights\/expert-perspectives\/create-your-own-rainbow\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.capgemini.com\/ca-en\/insights\/expert-perspectives\/create-your-own-rainbow\/#primaryimage","url":"https:\/\/www.capgemini.com\/ca-en\/wp-content\/uploads\/sites\/17\/2023\/02\/Create-your-own-rainbow-cx.jpg","contentUrl":"https:\/\/www.capgemini.com\/ca-en\/wp-content\/uploads\/sites\/17\/2023\/02\/Create-your-own-rainbow-cx.jpg","width":2800,"height":1869},{"@type":"BreadcrumbList","@id":"https:\/\/www.capgemini.com\/ca-en\/insights\/expert-perspectives\/create-your-own-rainbow\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.capgemini.com\/ca-en\/"},{"@type":"ListItem","position":2,"name":"Create your own rainbow"}]},{"@type":"WebSite","@id":"https:\/\/www.capgemini.com\/ca-en\/#website","url":"https:\/\/www.capgemini.com\/ca-en\/","name":"Capgemini Canada - English","description":"Capgemini Canada - English","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.capgemini.com\/ca-en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.capgemini.com\/ca-en\/#\/schema\/person\/b5ed9c851d46a5e23a780eea03972c5c","name":"kishorekumarmunirathinam","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/f6a8e3cb4b853d0ae8606bff25b092a096fc5c248ffd49f117aef40c95eb089c?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/f6a8e3cb4b853d0ae8606bff25b092a096fc5c248ffd49f117aef40c95eb089c?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/f6a8e3cb4b853d0ae8606bff25b092a096fc5c248ffd49f117aef40c95eb089c?s=96&d=mm&r=g","caption":"kishorekumarmunirathinam"},"url":"https:\/\/www.capgemini.com\/ca-en\/author\/kishorekumarmunirathinam\/"}]}},"blog_topic_info":[{"id":152,"name":"Customer experience"}],"taxonomy_info":{"category":[{"id":1,"name":"Uncategorized","slug":"uncategorized"}],"blog-topic":[{"id":152,"name":"Customer experience","slug":"customer-experience"}]},"jetpack_featured_media_url":"https:\/\/www.capgemini.com\/ca-en\/wp-content\/uploads\/sites\/17\/2023\/02\/Create-your-own-rainbow-cx.jpg","archive_status":false,"featured_image_src":"https:\/\/www.capgemini.com\/ca-en\/wp-content\/uploads\/sites\/17\/2023\/02\/Create-your-own-rainbow-cx.jpg","featured_image_alt":"","jetpack_sharing_enabled":true,"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Capgemini Canada - English","distributor_original_site_url":"https:\/\/www.capgemini.com\/ca-en","push-errors":false,"featured_image_url":"https:\/\/www.capgemini.com\/ca-en\/wp-content\/uploads\/sites\/17\/2023\/02\/Create-your-own-rainbow-cx.jpg","author_title":"Neerav Vyas","author_thumbnail_url":"https:\/\/www.capgemini.com\/ca-en\/wp-content\/uploads\/sites\/17\/2022\/09\/Neerav-Headshot-1-1.jpeg?w=400","author_thumbnail_alt":"","_links":{"self":[{"href":"https:\/\/www.capgemini.com\/ca-en\/wp-json\/wp\/v2\/posts\/641231","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.capgemini.com\/ca-en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.capgemini.com\/ca-en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.capgemini.com\/ca-en\/wp-json\/wp\/v2\/users\/365"}],"replies":[{"embeddable":true,"href":"https:\/\/www.capgemini.com\/ca-en\/wp-json\/wp\/v2\/comments?post=641231"}],"version-history":[{"count":8,"href":"https:\/\/www.capgemini.com\/ca-en\/wp-json\/wp\/v2\/posts\/641231\/revisions"}],"predecessor-version":[{"id":677581,"href":"https:\/\/www.capgemini.com\/ca-en\/wp-json\/wp\/v2\/posts\/641231\/revisions\/677581"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.capgemini.com\/ca-en\/wp-json\/wp\/v2\/media\/641233"}],"wp:attachment":[{"href":"https:\/\/www.capgemini.com\/ca-en\/wp-json\/wp\/v2\/media?parent=641231"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.capgemini.com\/ca-en\/wp-json\/wp\/v2\/categories?post=641231"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.capgemini.com\/ca-en\/wp-json\/wp\/v2\/tags?post=641231"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/www.capgemini.com\/ca-en\/wp-json\/wp\/v2\/brand?post=641231"},{"taxonomy":"service","embeddable":true,"href":"https:\/\/www.capgemini.com\/ca-en\/wp-json\/wp\/v2\/service?post=641231"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.capgemini.com\/ca-en\/wp-json\/wp\/v2\/industry?post=641231"},{"taxonomy":"partners","embeddable":true,"href":"https:\/\/www.capgemini.com\/ca-en\/wp-json\/wp\/v2\/partners?post=641231"},{"taxonomy":"blog-topic","embeddable":true,"href":"https:\/\/www.capgemini.com\/ca-en\/wp-json\/wp\/v2\/blog-topic?post=641231"},{"taxonomy":"content-group","embeddable":true,"href":"https:\/\/www.capgemini.com\/ca-en\/wp-json\/wp\/v2\/content-group?post=641231"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}