{"id":648125,"date":"2026-06-25T13:01:56","date_gmt":"2026-06-25T13:01:56","guid":{"rendered":"https:\/\/www.capgemini.com\/br-pt\/?post_type=research-and-insight&#038;p=648125"},"modified":"2026-06-25T13:12:03","modified_gmt":"2026-06-25T13:12:03","slug":"campanhas-em-tempo-real-para-clientes-da-vida-real","status":"publish","type":"research-and-insight","link":"https:\/\/www.capgemini.com\/br-pt\/insights\/biblioteca-de-pesquisas\/campanhas-em-tempo-real-para-clientes-da-vida-real\/","title":{"rendered":"Campanhas em tempo real para clientes da vida real"},"content":{"rendered":"\n<header class=\"wp-block-cg-blocks-hero-reusable header heroReusable  \"><div class=\"header-bgs\"><picture><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/2880x1800_Landing-page-header.jpg?w=2880&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/2880x1800_Landing-page-header.jpg?w=2880&amp;quality=70 2x\" media=\"(min-width: 1500px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/2880x1800_Landing-page-header.jpg?w=1440&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/2880x1800_Landing-page-header.jpg?w=2880&amp;quality=70 2x\" media=\"(min-width: 992px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/2880x1800_Landing-page-header.jpg?w=1024&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/2880x1800_Landing-page-header.jpg?w=1024&amp;quality=70 2x\" media=\"(min-width: 768px)\"\/><source srcset=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/2880x1800_Landing-page-header.jpg?w=768&amp;quality=70 1x, https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/2880x1800_Landing-page-header.jpg?w=768&amp;quality=70 2x\" media=\"(min-width: 0)\"\/><img decoding=\"async\" src=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/2880x1800_Landing-page-header.jpg\" class=\"header-img header-img-d\" alt=\"\" style=\"object-fit:cover;object-position:41% 78%\" loading=\"eager\"\/><\/picture><\/div><div class=\"heroPictureCardHeaderShape\"><\/div><div class=\"container\"><div class=\"row\"><div class=\"col-md-12\"><div class=\"box\"><div class=\"boxTagWrapper\"><div class=\"tagInfo\"><div><span class=\"box-tag\">Cliente em primeiro lugar<\/span><\/div><\/div><\/div><div class=\"box-title\"><h1 data-maxlength=\"34\">Campanhas em tempo real para clientes da vida real<\/h1><\/div><div class=\"inner-row-insight download-btn\"><div class=\"col-md-4 downloadFiles addPadding\"><a class=\"button-download--small\" type=\"download\" href=\"https:\/\/www.capgemini.com\/wp-content\/uploads\/2026\/04\/CapgeminiGoogle-Cloud-POV_v8.pdf\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><span>Download do whitepaper<\/span><span class=\"type\">4 MB pdf<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/header>\n\n\n\n<section class=\"wp-block-cg-blocks-group undefined section section--article-content\"><div class=\"article-main-content\"><div class=\"container\"><div class=\"grid-container\"><div class=\"col-12 col-md-2\"><nav class=\"article-social\"><ul class=\"social-nav\"><li class=\"ip-order-fb\"><a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.capgemini.com\/?page_id=1128831\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-fb\"><\/i><span class=\"sr-only\">Facebook<\/span><\/a><\/li><li class=\"ip-order-li\"><a href=\"https:\/\/www.linkedin.com\/shareArticle?url=https:\/\/www.capgemini.com\/?page_id=1128831\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><span class=\"sr-only\">Linkedin<\/span><\/a><\/li><\/ul><\/nav><\/div><div><div class=\"article-text article-quote-text\">\n<h2 class=\"wp-block-heading\" id=\"h-desbloqueando-o-continuo-da-experiencia-com-ia-agentica-e-o-orquestrador-de-marketing-inteligente\">Desbloqueando o Cont\u00ednuo da Experi\u00eancia com IA ag\u00eantica e o Orquestrador de Marketing Inteligente<\/h2>\n\n\n\n<figure class=\"wp-block-image alignright size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1072\" height=\"1514\" src=\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/04\/CapgeminiGoogle-Cloud-POV-Cover.jpg\" alt=\"\" class=\"wp-image-648126\" style=\"width:200px\" srcset=\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/04\/CapgeminiGoogle-Cloud-POV-Cover.jpg 1072w, https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/04\/CapgeminiGoogle-Cloud-POV-Cover.jpg?resize=212,300 212w, https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/04\/CapgeminiGoogle-Cloud-POV-Cover.jpg?resize=768,1085 768w, https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/04\/CapgeminiGoogle-Cloud-POV-Cover.jpg?resize=725,1024 725w\" sizes=\"auto, (max-width: 1072px) 100vw, 1072px\" \/><\/figure>\n\n\n\n<p>Os CMOs de bancos de varejo est\u00e3o sob crescente press\u00e3o para oferecer experi\u00eancias personalizadas e em tempo real em um n\u00famero crescente de produtos, canais e ambientes regulat\u00f3rios. A maioria das organiza\u00e7\u00f5es de marketing ainda est\u00e1 presa a um modelo ultrapassado que consiste em:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Campanhas epis\u00f3dicas<\/li>\n\n\n\n<li>Jornadas centradas no produto<\/li>\n\n\n\n<li>Sistemas de dados fragmentados<\/li>\n\n\n\n<li>Times de operadores manuais<\/li>\n<\/ul>\n\n\n\n<p><br>\u201cCampanhas em tempo real para clientes da vida real\u201d, uma nova perspectiva da Capgemini e Google Cloud, apresenta o Experience Continuum. Este novo paradigma substitui o marketing est\u00e1tico e isolado por um modelo de engajamento continuamente otimizado e centrado no cliente. Baseando-se na estrutura de IA ag\u00eantica da Capgemini e no Intelligent Marketing Orchestrator (IMO) constru\u00eddo na Google Cloud, abrange todas as etapas do ciclo de vida do marketing, desde o enriquecimento de sinais at\u00e9 a ativa\u00e7\u00e3o e otimiza\u00e7\u00e3o em loop fechado.<\/p>\n\n\n\n<p><strong>T\u00f3picos principais incluem:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>De segmentos a arqu\u00e9tipos vivos:<\/strong> Os grupos demogr\u00e1ficos est\u00e1ticos s\u00e3o substitu\u00eddos por arqu\u00e9tipos humanos recalculados dinamicamente. Usando IA ag\u00eantica, o IMO processa continuamente dados comportamentais, transacionais e emocionais para construir segmentos \u00fanicos, evoluindo em tempo real, de modo que cada cliente seja tratado como um indiv\u00edduo \u00fanico, em vez de um ponto de dados em uma coorte gen\u00e9rica.<\/li>\n\n\n\n<li><strong>Engajamento cont\u00ednuo:<\/strong> Cada intera\u00e7\u00e3o com o cliente, como um pagamento com cart\u00e3o de cr\u00e9dito no exterior ou uma mudan\u00e7a no comportamento de dep\u00f3sito direto, alimenta um sistema de engajamento em constante evolu\u00e7\u00e3o. O banco responde no momento, no registro emocional certo, atrav\u00e9s do canal adequado.<\/li>\n\n\n\n<li><strong>Conte\u00fado em conformidade em grande escala:<\/strong> A plataforma gera conte\u00fado personalizado, incluindo v\u00eddeos, automaticamente, com valida\u00e7\u00e3o regulat\u00f3ria embutida. Cada ativo ressoa e adere aos rigorosos padr\u00f5es legais do setor banc\u00e1rio de varejo sem atrasar a velocidade de lan\u00e7amento no mercado.<\/li>\n\n\n\n<li><strong>Orquestra\u00e7\u00e3o independente de plataforma:<\/strong> O IMO atua como uma camada inteligente que se posiciona acima do ecossistema tecnol\u00f3gico existente, orquestrando entre CRM, e-mail e plataformas sociais. Os investimentos existentes est\u00e3o protegidos. Capacidades avan\u00e7adas de IA s\u00e3o ativadas imediatamente, sem o custo ou a interrup\u00e7\u00e3o de uma migra\u00e7\u00e3o completa.<\/li>\n\n\n\n<li><strong>Um loop de feedback auto-otimizante:<\/strong> Cada intera\u00e7\u00e3o alimenta dados de desempenho de volta ao modelo de IA, refinando progressivamente a estrat\u00e9gia para aumentar o valor ao longo da vida e reduzir os custos de aquisi\u00e7\u00e3o. O resultado \u00e9 um tempo de lan\u00e7amento mais r\u00e1pido, menor custo de aquisi\u00e7\u00e3o e maior relev\u00e2ncia para o cliente.<\/li>\n\n\n\n<li><strong>Seis agentes especializados:<\/strong> O framework de IA ag\u00eantica da Capgemini organiza o IMO em seis agentes que cobrem enriquecimento de sinal, design de p\u00fablico e arqu\u00e9tipo, gera\u00e7\u00e3o de conte\u00fado, ativa\u00e7\u00e3o, otimiza\u00e7\u00e3o de jornada e evolu\u00e7\u00e3o de experi\u00eancia. Cada um deles \u00e9 respons\u00e1vel por uma fase diferente do ciclo de vida do marketing.<\/li>\n<\/ul>\n\n\n\n<p>O PoV oferece uma estrutura estrat\u00e9gica para CMOs de bancos de varejo e l\u00edderes de marketing prontos para ir al\u00e9m do ciclo de campanhas.<\/p>\n\n\n\n<p><strong>As descobertas oferecem aos l\u00edderes um caminho claro para:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Passe de eventos programados para um di\u00e1logo cont\u00ednuo com o cliente, orientado por sinais.<\/li>\n\n\n\n<li>Reduza os gargalos de conformidade por meio da valida\u00e7\u00e3o automatizada de conte\u00fado<\/li>\n\n\n\n<li>Construa uma vantagem de intelig\u00eancia acumulativa a cada intera\u00e7\u00e3o<\/li>\n<\/ul>\n\n\n\n<p>Para entender como o Experience Continuum torna essa mudan\u00e7a poss\u00edvel sem interrup\u00e7\u00f5es, custos ou riscos, baixe o ponto de vista hoje.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/wp-content\/uploads\/2026\/04\/CapgeminiGoogle-Cloud-POV_v8.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Baixe agora<\/a><\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/section>\n\n\n\n\t\t\t\t<section\n\t\t\t\t\tclass=\"section section--lifeatcap-learning section--event-slider-careerInvent \">\n\n\t\t\t\t\t<div class=\"container\">\n\t\t\t\t\t\t<div class='career-invent-header'>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"heading col-12 col-md-8\">\n\t\t\t\t\t\t\t\t\t\t\t<h2>Solu\u00e7\u00f5es relacionadas<\/h2>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div class=\"slider slider-fader 74ad65be-7d2c-4be8-ab54-41e8501e7982\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"slider-list \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\tclass=\"slide active \">\n\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\tclass=\"slide-bg-wrapper wp-block-cg-blocks-career-invent is-style-sapphire3\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"bgImagesection\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"bgColor\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"container slide-info-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass=\"col-md-6 col-sm-12 box-inner \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"bgColor\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-title \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"explore-header\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-maxlength=\"68\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttitle=\"Servi\u00e7os financeiros impulsionados por dados\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tServi\u00e7os financeiros impulsionados por dados\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass=\"box-title \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 data-maxlength=\"144\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttitle=\"Nossas solu\u00e7\u00f5es exclusivas ajudam os clientes a aproveitar o poder dos dados por meio de IA, machine learning, automa\u00e7\u00e3o de processos e muito mais.\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tstyle=\"white-space: pre-wrap;\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tNossas solu\u00e7\u00f5es exclusivas ajudam os clientes a aproveitar o poder dos dados por meio de IA, machine learning, automa\u00e7\u00e3o de processos e muito mais.\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div >\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"btnDiv\"> <a class=\"more2\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-maxlength=\"24\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\taria-label=\"Saiba mais sobre Servi\u00e7os financeiros impulsionados por dados\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttitle=\"Opens in new 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decoding=\"async\" class=\"box-img\" src=\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\n\t\t\t\t\t\t\t\t\t\t\tstyle=\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\" alt=\"\"\n\t\t\t\t\t\t\t\t\t\t\/> -->\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"slide-reveal\"><\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\n\t\t\t\t<\/section>\n\n\t\t\t\t\n\n<div class=\"wrapper-get-in-touch-block\">\n<section class=\"wp-block-cg-blocks-wrapper-get-in-touch section get-in-touch-block\"><div class=\"container\"><div class=\"row\"><div class=\"content-title col-12 col-md-8\"><h2 class=\"getintouch-heading\">Conhe\u00e7a nossos especialistas<\/h2><\/div><\/div><div><div class=\"cg-slider show-card\"><div class=\"box\"><div class=\"box-author-img col-md-12 col-2\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/04\/Mujesira.webp\" alt=\"\"\/><\/div><div class=\"right col-md-12 col-8\"><h3>Mujesira Dudic<\/h3><p class=\"box-position\">Chefe de Transforma\u00e7\u00e3o Digital, Am\u00e9rica do Norte<\/p><ul class=\"social-nav col-md-12\"><\/ul><\/div><\/div><div class=\"box\"><div class=\"box-author-img col-md-12 col-2\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/04\/Pranav-Kumar.webp\" alt=\"\"\/><\/div><div class=\"right col-md-12 col-8\"><h3>Pranav Kumar<\/h3><p class=\"box-position\">Diretor S\u00eanior, Cliente em Primeiro Lugar e Gen AI para CX \u2013 L\u00edder Global de Portf\u00f3lio<\/p><ul class=\"social-nav col-md-12\"><\/ul><\/div><\/div><div class=\"box\"><div class=\"box-author-img col-md-12 col-2\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/04\/400x400_Sukanya-Banerjee.webp\" alt=\"\"\/><\/div><div class=\"right col-md-12 col-8\"><h3>Sukanya Banerjee<\/h3><p class=\"box-position\">L\u00edder Global de Dados do Google Cloud para Servi\u00e7os Financeiros<\/p><ul class=\"social-nav col-md-12\"><\/ul><\/div><\/div><\/div><div class=\"cg-slider hide-card\"><\/div><\/div><\/div><\/section>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Aprenda sobre o Experience Continuum e como as campanhas em tempo real podem personalizar as rela\u00e7\u00f5es com os clientes no setor financeiro.<\/p>\n","protected":false},"author":12418,"featured_media":648127,"template":"","meta":{"cg_dt_proposed_to":[],"cg_seo_hreflang_relations":"[]","cg_seo_canonical_relation":"","cg_seo_hreflang_x_default_relation":"","cg_dt_approved_content":true,"cg_dt_mandatory_content":false,"cg_dt_notes":"","cg_dg_source_changed":false,"cg_dt_link_disabled":false,"footnotes":"","related_resource_url":"","related_resource_id":0,"related_resource_size":"","related_resource_type":"","cg_author":0,"_yoast_wpseo_primary_theme":208,"primary_term":"Customer first","featured_focal_points":""},"tags":[504,116,120],"research-and-insight-type":[70,73],"theme":[317,208,101],"brand":[],"service":[28,77],"industry":[50],"partners":[96],"content-group":[],"class_list":["post-648125","research-and-insight","type-research-and-insight","status-publish","has-post-thumbnail","hentry","tag-campanhas-em-tempo-real","tag-genai","tag-generative-ai","research-and-insight-type-capgemini-research-institute","research-and-insight-type-report","theme-agentic-ai","theme-customer-first","theme-data-and-ai","service-customer-experience","service-data-ai","industry-banking-capital-markets","partners-google-cloud"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.8 (Yoast SEO v22.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Campanhas em tempo real para o cliente moderno - Capgemini Brasil<\/title>\n<meta name=\"description\" content=\"Aprenda sobre o Experience Continuum e como as campanhas em tempo real podem 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