{"id":645687,"date":"2026-01-15T14:21:00","date_gmt":"2026-01-15T14:21:00","guid":{"rendered":"https:\/\/www.capgemini.com\/br-pt\/?post_type=research-and-insight&#038;p=645687"},"modified":"2026-02-06T15:10:46","modified_gmt":"2026-02-06T15:10:46","slug":"ia-e-tomada-de-decisoes","status":"publish","type":"research-and-insight","link":"https:\/\/www.capgemini.com\/br-pt\/research-and-insight\/ia-e-tomada-de-decisoes\/","title":{"rendered":"Dentro do C-suite: Como a IA est\u00e1 silenciosamente reformulando decis\u00f5es executivas"},"content":{"rendered":"\n<header class=\"wp-block-cg-blocks-hero-reusable header heroReusable  \"><div class=\"header-bgs\"><picture><source srcset=\"https:\/\/www.Capgemini.com\/wp-content\/uploads\/2025\/12\/AI-and-Decision-making-DotCom_Banner_2880X1800.jpg?w=2880&amp;quality=70 1x, https:\/\/www.Capgemini.com\/wp-content\/uploads\/2025\/12\/AI-and-Decision-making-DotCom_Banner_2880X1800.jpg?w=2880&amp;quality=70 2x\" media=\"(min-width: 1500px)\"\/><source srcset=\"https:\/\/www.Capgemini.com\/wp-content\/uploads\/2025\/12\/AI-and-Decision-making-DotCom_Banner_2880X1800.jpg?w=1440&amp;quality=70 1x, https:\/\/www.Capgemini.com\/wp-content\/uploads\/2025\/12\/AI-and-Decision-making-DotCom_Banner_2880X1800.jpg?w=2880&amp;quality=70 2x\" media=\"(min-width: 992px)\"\/><source srcset=\"https:\/\/www.Capgemini.com\/wp-content\/uploads\/2025\/12\/AI-and-Decision-making-DotCom_Banner_2880X1800.jpg?w=1024&amp;quality=70 1x, https:\/\/www.Capgemini.com\/wp-content\/uploads\/2025\/12\/AI-and-Decision-making-DotCom_Banner_2880X1800.jpg?w=1024&amp;quality=70 2x\" media=\"(min-width: 768px)\"\/><source srcset=\"https:\/\/www.Capgemini.com\/wp-content\/uploads\/2025\/12\/AI-and-Decision-making-DotCom_Banner_2880X1800.jpg?w=768&amp;quality=70 1x, https:\/\/www.Capgemini.com\/wp-content\/uploads\/2025\/12\/AI-and-Decision-making-DotCom_Banner_2880X1800.jpg?w=768&amp;quality=70 2x\" media=\"(min-width: 0)\"\/><img decoding=\"async\" src=\"https:\/\/www.Capgemini.com\/wp-content\/uploads\/2025\/12\/AI-and-Decision-making-DotCom_Banner_2880X1800.jpg\" class=\"header-img header-img-d\" alt=\"\" style=\"object-fit:cover;object-position:50% 50%\" loading=\"eager\"\/><\/picture><\/div><div class=\"heroPictureCardHeaderShape\"><\/div><div class=\"container\"><div class=\"row\"><div class=\"col-md-12\"><div class=\"box\"><div class=\"boxTagWrapper\"><div class=\"tagInfo\"><div><span class=\"box-tag\">Dados e IA<\/span><\/div><\/div><div class=\"brandInfo\"><div class=\"brandLogo\"><img decoding=\"async\" loading=\"lazy\" src=\"\/wp-content\/themes\/capgemini2025\/assets\/images\/capgemini-research-institute-white.svg\" alt=\"capgemini-research-institute\" class=\"dark\"\/><img decoding=\"async\" loading=\"lazy\" src=\"\/wp-content\/themes\/capgemini2025\/assets\/images\/capgemini-research-institute.svg\" alt=\"capgemini-research-institute\" class=\"light\"\/><\/div><\/div><\/div><div class=\"box-title\"><h1 data-maxlength=\"34\">Dentro do C-suite: Como a IA est\u00e1 silenciosamente reformulando decis\u00f5es executivas<\/h1><\/div><div class=\"inner-row-insight download-btn\"><div class=\"col-md-4 downloadFiles addPadding\"><a class=\"button-download--small\" type=\"download\" href=\"https:\/\/www.Capgemini.com\/wp-content\/uploads\/2026\/01\/Final-Web-Version-Research-Brief-Gen-AI-in-Decision-Making.pdf\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><span>Download do resumo do estudo<\/span><span class=\"type\">7 MB pdf<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/header>\n\n\n\n<section class=\"wp-block-cg-blocks-group undefined section section--article-content\"><div class=\"article-main-content\"><div class=\"container\"><div class=\"row\"><div class=\"col-12 col-md-1\"><nav class=\"article-social\"><ul class=\"social-nav\"><li class=\"ip-order-fb\"><a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.Capgemini.com\/?post_type=research-and-insight&amp;p=1149202\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-fb\"><\/i><span class=\"sr-only\">Facebook<\/span><\/a><\/li><li class=\"ip-order-li\"><a href=\"https:\/\/www.linkedin.com\/shareArticle?url=https:\/\/www.Capgemini.com\/?post_type=research-and-insight&amp;p=1149202\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><span class=\"sr-only\">Linkedin<\/span><\/a><\/li><\/ul><\/nav><\/div><div class=\"col-12 col-md-11 col-lg-10\"><div class=\"article-text article-quote-text\">\n<h2 class=\"wp-block-heading\" id=\"h-a-tomada-de-decisao-na-alta-administracao-esta-entrando-em-uma-nova-era-a-crescente-complexidade-dos-dados-a-necessidade-de-agilidade-e-a-demanda-por-inteligencia-em-tempo-real-estao-reformulando-a-maneira-como-os-lideres-fazem-escolhas-de-alto-impacto\">A tomada de decis\u00e3o na alta administra\u00e7\u00e3o est\u00e1 entrando em uma nova era. A crescente complexidade dos dados, a necessidade de agilidade e a demanda por intelig\u00eancia em tempo real est\u00e3o reformulando a maneira como os l\u00edderes fazem escolhas de alto impacto. <\/h2>\n\n\n\n<p>Hoje, decis\u00f5es baseadas em evid\u00eancias e orientadas por dados n\u00e3o s\u00e3o mais opcionais \u2013 s\u00e3o essenciais. <em>Dentro do C-suite: Como a IA est\u00e1 silenciosamente reformulando as decis\u00f5es executivas<\/em>. O mais recente relat\u00f3rio de pesquisa do Capgemini Research Institute explora como os CXOs est\u00e3o integrando a IA na jornada de tomada de decis\u00f5es estrat\u00e9gicas. O relat\u00f3rio traz insights de 500 CXOs (incluindo 100 CEOs) e entrevistas aprofundadas com l\u00edderes do setor. As principais conclus\u00f5es incluem:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>A ado\u00e7\u00e3o de IA est\u00e1 acelerando:<\/strong> Um em cada seis CXOs utiliza ativamente IA na jornada de tomada de decis\u00f5es estrat\u00e9gicas \u2013 um n\u00famero que deve mais do que dobrar em tr\u00eas anos.<\/li>\n\n\n\n<li><strong>A experimenta\u00e7\u00e3o \u00e9 alta:<\/strong> 41% dos CEOs j\u00e1 est\u00e3o testando IA \u2013 mais do que qualquer outro grupo de l\u00edderes.<\/li>\n\n\n\n<li><strong>Os benef\u00edcios j\u00e1 s\u00e3o vis\u00edveis:<\/strong> Mais da metade dos CXOs relatam melhorias significativas em custos, velocidade, previsibilidade e criatividade.<\/li>\n\n\n\n<li><strong>Preocupa\u00e7\u00f5es dos CXOs em rela\u00e7\u00e3o ao uso da IA:<\/strong> Apesar do crescente reconhecimento do potencial da IA para aprimorar o pensamento estrat\u00e9gico, os CXOs se preocupam principalmente com riscos legais, explicabilidade e qualidade dos dados nas decis\u00f5es relacionadas \u00e0 IA.<\/li>\n<\/ul>\n\n\n\n<p>O resumo da pesquisa oferece insights essenciais para CXOs, l\u00edderes seniores, membros do conselho e qualquer pessoa que esteja moldando escolhas estrat\u00e9gicas de alto impacto na era da IA. Para ajudar a tomar decis\u00f5es impulsionadas por IA com confian\u00e7a, as organiza\u00e7\u00f5es devem:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Reformular as estruturas de governan\u00e7a e responsabilidade da IA para a era agentiva.<\/li>\n\n\n\n<li>Construir uma estrutura para avaliar a prontid\u00e3o das decis\u00f5es para suporte de IA.<\/li>\n\n\n\n<li>Utilizar a qu\u00edmica entre humanos e IA para desbloquear uma verdadeira vantagem competitiva.<\/li>\n\n\n\n<li>Oferecer uma vantagem inicial aos seus CXOs com os essenciais de IA, como uma for\u00e7a-tarefa qualificada, dados robustos e sistemas seguros.<\/li>\n\n\n\n<li>Impulsionar a confian\u00e7a dos CXOs para aproveitar a IA com capacita\u00e7\u00e3o e mentoria direcionadas.<\/li>\n<\/ul>\n\n\n\n<p>Para obter as informa\u00e7\u00f5es necess\u00e1rias para liderar com confian\u00e7a na era impulsionada pela IA, <a href=\"https:\/\/www.Capgemini.com\/wp-content\/uploads\/2026\/01\/Final-Web-Version-Research-Brief-Gen-AI-in-Decision-Making.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">baixe o resumo do estudo<\/a> ainda hoje.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/section>\n\n\n\n\t\t<section\n\t\t\tclass=\"section section--lifeatcap-learning section--event-slider-careerInvent \">\n\n\t\t\t<div class=\"container\">\n\t\t\t\t<div class='career-invent-header'>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"slider slider-fader 37261100-78a4-4fd3-87ef-e4fdca65cb4a\">\n\t\t\t\t\t\t\t\t<div\n\t\t\t\t\tclass=\"slider-list \">\n\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"slide active \">\n\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\tclass=\"slide-bg-wrapper wp-block-cg-blocks-career-invent \">\n\t\t\t\t\t\t\t\t<div class=\"bgImagesection\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"bgColor\"><\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"container slide-info-wrapper\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"col-md-6 col-sm-12 box-inner \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"bgColor\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-title \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"explore-header\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-maxlength=\"68\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttitle=\"Reuni\u00e3o Anual do World Economic Forum em Davos\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tReuni\u00e3o Anual do World Economic Forum em Davos\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tclass=\"box-title \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 data-maxlength=\"144\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttitle=\"19 a 23 de janeiro de 2026\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tstyle=\"white-space: pre-wrap;\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t19 a 23 de janeiro de 2026\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div >\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"btnDiv\"> <a class=\"more2\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-maxlength=\"24\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\taria-label=\"leia mais sobre Reuni\u00e3o Anual do World Economic Forum em Davos\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttitle=\"Opens in new window\" tabindex=\"0\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\thref=\"https:\/\/www.Capgemini.com\/news\/events\/world-economic-forum-annual-meeting-in-davos\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tleia mais\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a> <\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\n\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"col-md-6 col-sm-12 text-right box-img-wrapper escaper escaper-right\">\n\t\t\t\t\t\t\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<source\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.Capgemini.com\/wp-content\/uploads\/2026\/01\/Davos_26_VI_Clean1.webp?w=1200&amp;quality=90 1x, https:\/\/www.Capgemini.com\/wp-content\/uploads\/2026\/01\/Davos_26_VI_Clean1.webp?w=1200&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 1500px)\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<source\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.Capgemini.com\/wp-content\/uploads\/2026\/01\/Davos_26_VI_Clean1.webp?w=600&amp;quality=90 1x, https:\/\/www.Capgemini.com\/wp-content\/uploads\/2026\/01\/Davos_26_VI_Clean1.webp?w=1200&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 992px)\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<source\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.Capgemini.com\/wp-content\/uploads\/2026\/01\/Davos_26_VI_Clean1.webp?w=400&amp;quality=90 1x, https:\/\/www.Capgemini.com\/wp-content\/uploads\/2026\/01\/Davos_26_VI_Clean1.webp?w=800&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 768px)\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<source\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/www.Capgemini.com\/wp-content\/uploads\/2026\/01\/Davos_26_VI_Clean1.webp?w=400&amp;quality=90 1x, https:\/\/www.Capgemini.com\/wp-content\/uploads\/2026\/01\/Davos_26_VI_Clean1.webp?w=800&amp;quality=90 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 0)\" \/>\n\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" class=\"box-img\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tsrc=\"https:\/\/www.Capgemini.com\/wp-content\/uploads\/2026\/01\/Davos_26_VI_Clean1.webp\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tstyle=\"object-position: 50% 50%; object-fit: cover;\" alt=\"\" \/>\n\n\t\t\t\t\t\t\t\t\t\t\t\t<\/picture>\n\t\t\t\t\t\t\t\t\t\t\t\t<!-- <img decoding=\"async\" class=\"box-img\" src=\"\"\n\t\t\t\t\t\t\t\t\t\t\tstyle=\"\" alt=\"\"\n\t\t\t\t\t\t\t\t\t\t\/> -->\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"\">\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"slide-reveal\"><\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t<\/div>\n\n\t\t<\/section>\n\n\t\t\n\n<section class=\"latest-insights layout-even layout-even-all-purple-cards \"><div class=\"container\"><div class=\"insight-title\"><h2 class=\"latest-insight-title\">Leitura adicional<\/h2><\/div><div class=\"layout-two-card cards-normal\">\n                                <div class=\"row align-items-center\"><div class=\"card-image-wrapper\">\n                                <div class=\"card-image\" data-image-url=\"https:\/\/www.capgemini.com\/br-pt\/insights\/biblioteca-de-pesquisas\/perspectivas-da-ia-2026\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/01\/AI-perspectives-2026-DotCom_Banner.jpg?w=800&#038;quality=70 1x, https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/01\/AI-perspectives-2026-DotCom_Banner.jpg?w=800&#038;quality=70 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 1500px)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/01\/AI-perspectives-2026-DotCom_Banner.jpg?w=800&#038;quality=70 1x, https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/01\/AI-perspectives-2026-DotCom_Banner.jpg?w=800&#038;quality=70 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 992px)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/01\/AI-perspectives-2026-DotCom_Banner.jpg?w=800&#038;quality=70 1x, https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/01\/AI-perspectives-2026-DotCom_Banner.jpg?w=800&#038;quality=70 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 768px)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/01\/AI-perspectives-2026-DotCom_Banner.jpg?w=350&#038;quality=70 1x, https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/01\/AI-perspectives-2026-DotCom_Banner.jpg?w=700&#038;quality=70 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 0)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/01\/AI-perspectives-2026-DotCom_Banner.jpg\" alt=\"\" style=\"object-position: 50% 50%; object-fit: cover;\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/picture>\n                                <\/div>\n                            <\/div><div class=\"col-12 col-lg-4 d-md-none d-lg-block\"><\/div><div class=\"col-12 col-md-6 col-lg-4\">\n                           <a href=\"https:\/\/www.capgemini.com\/br-pt\/insights\/biblioteca-de-pesquisas\/perspectivas-da-ia-2026\/\" aria-label=\"A vantagem da IA ao longo de v\u00e1rios anos: Construindo a empresa do amanh\u00e3\" class=\"card-link-holder\">\n                            <div class=\"insight-card insight-card-center\">\n                                <div class=\"card-tag\">Report<\/div>\n                                <h3 class=\"card-title\">A vantagem da IA ao longo de v\u00e1rios anos: Construindo a empresa do amanh\u00e3<\/h3>\n                                <div class=\"insight-card-footer\">\n                                    <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/themes\/capgemini2025\/assets\/images\/capgemini-research-institute.svg\" alt=\"capgemini-research-institute\" class=\"light\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/themes\/capgemini2025\/assets\/images\/capgemini-research-institute-white.svg\" alt=\"capgemini-research-institute\" class=\"dark\">\n                                <\/div>\n                            <\/div>\n                            <\/a>\n                        <\/div>\n                    <div class=\"col-12 col-md-6 col-lg-4\">\n                            <a href=\"https:\/\/www.capgemini.com\/br-pt\/insights\/biblioteca-de-pesquisas\/what-matters-to-todays-consumer-2026\/\" aria-label=\"What matters to today\u2019s consumer 2026\" class=\"card-link-holder\">\n                            <div class=\"insight-card insight-card-start\">\n                                <div class=\"card-tag\">Report<\/div>\n                                <h3 class=\"card-title\">What matters to today\u2019s consumer 2026<\/h3>\n                                <div class=\"insight-card-footer\">\n                                    <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/themes\/capgemini2025\/assets\/images\/capgemini-research-institute-white.svg\" alt=\"capgemini-research-institute\" class=\"light\">\n                                    <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/themes\/capgemini2025\/assets\/images\/capgemini-research-institute-white.svg\" alt=\"capgemini-research-institute\" class=\"dark\">\n                                <\/div>\n                            <\/div>\n                            <\/a>\n                        <\/div>\n                    <\/div>\n                    <\/div><div class=\"layout-two-card cards-reversed\">\n                                <div class=\"row align-items-center\"><div class=\"card-image-wrapper\">\n                                <div class=\"card-image\" data-image-url=\"https:\/\/www.capgemini.com\/br-pt\/insights\/biblioteca-de-pesquisas\/conversations-for-tomorrow-9\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<picture>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2024\/10\/2880-x-1800_DotcomBanner.jpg?w=800&#038;quality=70 1x, https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2024\/10\/2880-x-1800_DotcomBanner.jpg?w=800&#038;quality=70 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 1500px)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2024\/10\/2880-x-1800_DotcomBanner.jpg?w=800&#038;quality=70 1x, https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2024\/10\/2880-x-1800_DotcomBanner.jpg?w=800&#038;quality=70 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 992px)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2024\/10\/2880-x-1800_DotcomBanner.jpg?w=800&#038;quality=70 1x, https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2024\/10\/2880-x-1800_DotcomBanner.jpg?w=800&#038;quality=70 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 768px)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<source srcset=\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2024\/10\/2880-x-1800_DotcomBanner.jpg?w=350&#038;quality=70 1x, https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2024\/10\/2880-x-1800_DotcomBanner.jpg?w=700&#038;quality=70 2x\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tmedia=\"(min-width: 0)\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2024\/10\/2880-x-1800_DotcomBanner.jpg\" alt=\"conversation for tomorrow 9 hero capgemini brasil\" style=\"object-position: 50% 50%; object-fit: cover;\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/picture>\n                                <\/div>\n                            <\/div><div class=\"col-12 col-md-6 col-lg-4 flex-sm-order-reverse\">\n                            <a href=\"https:\/\/www.capgemini.com\/br-pt\/research-and-insight\/agentes-de-ia\/\" aria-label=\"Ascens\u00e3o da IA ag\u00eantica\" class=\"card-link-holder\">\n                            <div class=\"insight-card insight-card-start\">\n                                <div class=\"card-tag\">Capgemini Research Institute<\/div>\n                                <h3 class=\"card-title\">Ascens\u00e3o da IA ag\u00eantica<\/h3>\n                                <div class=\"insight-card-footer\">\n                                    <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/themes\/capgemini2025\/assets\/images\/capgemini-research-institute-white.svg\" alt=\"capgemini-research-institute\" class=\"light\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/themes\/capgemini2025\/assets\/images\/capgemini-research-institute-white.svg\" alt=\"capgemini-research-institute\" class=\"dark\">\n                                <\/div>\n                            <\/div>\n                            <\/a>\n                        <\/div>\n                    <div class=\"col-12 col-md-6 col-lg-4\">\n                           <a href=\"https:\/\/www.capgemini.com\/br-pt\/insights\/biblioteca-de-pesquisas\/conversations-for-tomorrow-9\/\" aria-label=\"Conversations for tomorrow #9: IA Generativa\" class=\"card-link-holder\">\n                            <div class=\"insight-card insight-card-center\">\n                                <div class=\"card-tag\">Conversations for tomorrow<\/div>\n                                <h3 class=\"card-title\">Conversations for tomorrow #9: IA Generativa<\/h3>\n                                <div class=\"insight-card-footer\">\n                                    <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/themes\/capgemini2025\/assets\/images\/capgemini-research-institute.svg\" alt=\"capgemini-research-institute\" class=\"light\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/themes\/capgemini2025\/assets\/images\/capgemini-research-institute-white.svg\" alt=\"capgemini-research-institute\" class=\"dark\">\n                                <\/div>\n                            <\/div>\n                            <\/a>\n                        <\/div>\n                    <div class=\"col-12 col-lg-4 d-md-none d-lg-block\"><\/div><\/div>\n                    <\/div><\/div><\/section>\n\n\n<section class=\"wp-block-cg-blocks-call-to-action undefined is-style-cg-secondary-3 call-to-action-block\"><div class=\"container\"><div class=\"call-to-action-block-content-wrapper has-description\"><div class=\"text-wrapper has-description\"><h3 class=\"title\" data-maxlength=\"144\">Fique informado<\/h3><p class=\"description\" data-maxlength=\"210\">Inscreva-se para receber os \u00faltimos relat\u00f3rios do Capgemini Research Institute diretamente na sua caixa de entrada.<\/p><\/div><div class=\"button-wrapper has-description\"><a class=\"cta-btn action-valid\" data-bs-toggle=\"modal\" data-bs-target=\"#CTA8a45928e_bb7f_4615_b632_ab7f778bf353\" data-maxlength=\"24\" tabindex=\"0\" href=\"#\"> Inscreva-se <\/a><\/div><div class=\"modal cta-frontend-modal-wrapper\" id=\"CTA8a45928e_bb7f_4615_b632_ab7f778bf353\"><div class=\"modal-dialog modal-lg modal-dialog-centered modal-dialog-scrollable cta-frontend-modal\"><div class=\"modal-content\"><div class=\"modal-header\"><button type=\"button\" class=\"btn-close\" data-bs-dismiss=\"modal\" aria-label=\"close\"> <\/button><\/div><div class=\"modal-body\"><div class=\"logo-wrapper\"><img decoding=\"async\" loading=\"lazy\" src=\"\/wp-content\/themes\/capgemini2025\/assets\/images\/logo-white.svg\" alt=\"logo\" class=\"dark\"\/><img decoding=\"async\" loading=\"lazy\" src=\"\/wp-content\/themes\/capgemini2025\/assets\/images\/logo.svg\" alt=\"logo\" class=\"light\"\/><\/div><h4 class=\"form-title\">Fique informado<\/h4>\t\t<div class=\"mf_forms__container \">\n\t\t\t\t\t\t\t\t<form id=\"mf_form_642632_1754490427\" class=\"mf_form__form row needs-validation\" action=\"\" method=\"post\" enctype=\"multipart\/form-data\" data-nosnippet>\n\n\t\t\t\t<div class=\"mf-field-wrapper form-floating col-sm-12\"><input type=\"text\" class=\"form-control\" id=\"_mf_958179_1621_120846979\" name=\"_mf_958179_1621\" placeholder=\"Primeiro nome\" required \/><label for=\"_mf_958179_1621_120846979\" class=\"form-label\">Primeiro nome <span class=\"star-required\">*<\/span><\/label><div class=\"invalid-feedback-frm\" role=\"alert\">Primeiro nome n\u00e3o \u00e9 v\u00e1lido.<\/div><\/div><div class=\"mf-field-wrapper form-floating col-sm-12\"><input type=\"text\" class=\"form-control\" id=\"_mf_958179_5579_3997094301\" name=\"_mf_958179_5579\" placeholder=\"Sobrenome\" required \/><label for=\"_mf_958179_5579_3997094301\" class=\"form-label\">Sobrenome <span class=\"star-required\">*<\/span><\/label><div class=\"invalid-feedback-frm\" role=\"alert\">Sobrenome n\u00e3o \u00e9 v\u00e1lido.<\/div><\/div><div class=\"mf-field-wrapper form-floating col-sm-12\"><input type=\"email\" class=\"form-control\" id=\"_mf_958179_5769_2837359143\" name=\"_mf_958179_5769\" placeholder=\"Email\" required \/><label for=\"_mf_958179_5769_2837359143\" class=\"form-label\">Email <span class=\"star-required\">*<\/span><\/label><div class=\"invalid-feedback-frm\" role=\"alert\">Email n\u00e3o \u00e9 v\u00e1lido.<\/div><\/div><div class=\"mf-field-wrapper form-floating col-sm-12\">\n\t\t<select tabindex=\"0\" class=\"mac-form-selects form-control empty\"\n\t\t\tid=\"_mf_958179_9180_481715748\"\n\t\t\tname=\"_mf_958179_9180\"\n\t\t\trequired\t\t>\n\t\t\t<option value=\"\">Selecione um valor<\/option>\n\t\t\t\t\t\t\t<option value=\"privacy.au@capgemini.com\">New Zealand <\/option>\n\t\t\t\t\t\t\t<option value=\"protecciondatospersonales.ar@capgemini.com\">Argentina <\/option>\n\t\t\t\t\t\t\t<option value=\"dpocapgemini.be@capgemini.com\">Belgium <\/option>\n\t\t\t\t\t\t\t<option value=\"dpobrasil.br@capgemini.com \">Brasil <\/option>\n\t\t\t\t\t\t\t<option value=\"dataprivacyoffice.nar@capgemini.com\">Canada and US <\/option>\n\t\t\t\t\t\t\t<option value=\"dpo.cn@capgemini.com\">China <\/option>\n\t\t\t\t\t\t\t<option value=\"dpo.cz@capgemini.com\">Czech Republic<\/option>\n\t\t\t\t\t\t\t<option value=\"privacy.dk@capgemini.com\">Denmark <\/option>\n\t\t\t\t\t\t\t<option value=\"dpofinland.fi@capgemini.com\">Finland <\/option>\n\t\t\t\t\t\t\t<option value=\"dpofrance.fr@capgemini.com\">France <\/option>\n\t\t\t\t\t\t\t<option value=\"privacy.gt@capgemini.com\">Gautemala <\/option>\n\t\t\t\t\t\t\t<option value=\"dpocapgemini.de@capgemini.com\">Germany <\/option>\n\t\t\t\t\t\t\t<option value=\"dpocapgemini.hu@capgemini.com\">Hungary <\/option>\n\t\t\t\t\t\t\t<option value=\"dpo.in@capgemini.com\">India <\/option>\n\t\t\t\t\t\t\t<option value=\"dpocapgemini.ie@capgemini.com\">Ireland<\/option>\n\t\t\t\t\t\t\t<option value=\"dataprivacy.it@capgemini.com\">Italy <\/option>\n\t\t\t\t\t\t\t<option value=\"dpo.jp@capgemini.com\">Japan <\/option>\n\t\t\t\t\t\t\t<option value=\"dpocapgemini.lu@capgemini.com \">Luxembourg <\/option>\n\t\t\t\t\t\t\t<option value=\"dpomaroc.fr@cagemini.com\">Morocco<\/option>\n\t\t\t\t\t\t\t<option value=\"dpo.mx@capgemini.com \">Mexico and Colombia <\/option>\n\t\t\t\t\t\t\t<option value=\"dpocapgemini.nl@capgemini.com \">Netherlands <\/option>\n\t\t\t\t\t\t\t<option value=\"dponorway.no@capgemini.com\">Norway<\/option>\n\t\t\t\t\t\t\t<option value=\"dpoportugal@capgemini.com\">Portugal <\/option>\n\t\t\t\t\t\t\t<option value=\"dprequestpoland.pl@capgemini.com\">Poland<\/option>\n\t\t\t\t\t\t\t<option value=\"dpocapgemini.ro@capgemini.com\">Romania<\/option>\n\t\t\t\t\t\t\t<option value=\"dpocapgemini.rus@capgemini.com\">Russia <\/option>\n\t\t\t\t\t\t\t<option value=\"dpo.sa@capgemini.com\">Saudi Arabia &amp; Abu Dhabi <\/option>\n\t\t\t\t\t\t\t<option value=\"dpo.sg@capgemini.com\">Singapore <\/option>\n\t\t\t\t\t\t\t<option value=\"edward.golda@capgemini.com\">Slovakia<\/option>\n\t\t\t\t\t\t\t<option value=\"protecciondedatos.es@capgemini.com\">Spain <\/option>\n\t\t\t\t\t\t\t<option value=\"dldposweden.se@capgemini.com\">Sweden <\/option>\n\t\t\t\t\t\t\t<option value=\"dpocapgemini.ch@capgemini.com\">Swiss <\/option>\n\t\t\t\t\t\t\t<option value=\"dpocapgemini.uk@capgemini.com\">United Kingdom <\/option>\n\t\t\t\t\t\t\t<option value=\"dpo.ukr@capgemini.com\">Ukraine <\/option>\n\t\t\t\t\t\t\t<option value=\"privacy.apac@capgemini.com\">Vietnam <\/option>\n\t\t\t\t\t\t\t<option value=\"dpocapgemini.global@capgemini.com\">Not listed<\/option>\n\t\t\t\t\t<\/select>\n\n\t\t<label for=\"_mf_958179_9180_481715748\" class=\"form-label\">Selecione o DPO do pa\u00eds <span class=\"star-required\">*<\/span><\/label><div class=\"invalid-feedback-frm\" role=\"alert\">Selecione o DPO do pa\u00eds n\u00e3o \u00e9 v\u00e1lido.<\/div><\/div><small class=\"text-muted\"><i>Por favor, inclua o assunto do seu pedido. Caso deseje exercer algum dos seus direitos de acesso ou de elimina\u00e7\u00e3o dos seus dados pessoais, indique o contexto em que entrou em contato com a Capgemini (candidatura a emprego, subscri\u00e7\u00e3o de uma newsletter, etc.).<\/i><\/small><div class=\"mf-field-wrapper form-floating col-sm-12\"><textarea type=\"text\" class=\"form-control\" id=\"_mf_958179_9475_3698554344\" name=\"_mf_958179_9475\" placeholder=\"Sua mensagem\" required><\/textarea><label for=\"_mf_958179_9475_3698554344\" class=\"form-label\">Sua mensagem <span class=\"star-required\">*<\/span><\/label><div class=\"invalid-feedback-frm\" role=\"alert\">Sua mensagem n\u00e3o \u00e9 v\u00e1lido.<\/div><\/div><div class=\"mf-field-wrapper  col-sm-12\">\n\t\t<div class=\"form-check checkbox-controls\">\n\n\t\t\t<input type=\"checkbox\" id=\"_mf_958179_1231_3554828532\" class=\"form-check-input\"\n\t\t\t\tname=\"_mf_958179_1231[]\"\n\t\t\t\tvalue=\"1\"\n\t\t\t\trequired\n\t\t\t>\n\n\t\t\t<label for=\"_mf_958179_1231_3554828532\" class=\"form-check-label consent-text\">\n\t\t\t\tConcordo com o processamento dos meus dados pessoais para permitir que a Capgemini processe minha solicita\u00e7\u00e3o.<br \/><br \/>\r\n\r\nA Capgemini est\u00e1 processando as informa\u00e7\u00f5es que voc\u00ea compartilhou para atender \u00e0 sua solicita\u00e7\u00e3o. Para mais informa\u00e7\u00f5es, consulte nossa <a href=\"https:\/\/www.capgemini.com\/privacy-policy\/\" target=\"_blank\"> Pol\u00edtica de Privacidade. <\/a> &nbsp;\t\t\t<\/label>\n\n\t\t<\/div>\n\t\t<\/div>\t\t\t<div class=\"mf_field mf_field--recaptcha\">\n\t\t\t\t<div class=\"g-recaptcha\" data-sitekey=\"6Lc3OpIUAAAAADY4ErEHF0HF6Tr7vuknduDU-fbl\"><\/div>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"mf_field mf_field--submit\" >\n\t\t\t\t<div class=\"slide-button-background button-background\">\n\t\t\t\t\t<label for=\"slider-submit-_mf_958179_1229\" class=\"slide-text\">\n\t\t\t\t\t\tDeslize para enviar\t\t\t\t\t<\/label>\n\t\t\t\t\t<input\n\t\t\t\t\t\tid=\"slider-submit-_mf_958179_1229\"\n\t\t\t\t\t\ttype=\"range\"\n\t\t\t\t\t\tclass=\"mf_field__input slider-frm-btn\"\n\t\t\t\t\t\trel=\"_mf_958179_1229\"\n\t\t\t\t\t\tmin=\"0\"\n\t\t\t\t\t\tmax=\"100\"\n\t\t\t\t\t\tvalue=\"0\"\n\t\t\t\t\t\taria-label=\"Slide to submit\"\n\t\t\t\t\t\taria-describedby=\"slide-instruction-_mf_958179_1229\"\n\t\t\t\t\t\taria-valuenow=\"0\"\n\t\t\t\t\t\taria-valuemin=\"0\"\n\t\t\t\t\t\taria-valuemax=\"100\"\n\t\t\t\t\t\taria-orientation=\"horizontal\"\n\t\t\t\t\t\trole=\"slider\"\n\t\t\t\t\t\ttabindex=\"0\"\n\t\t\t\t\t\/>\n\t\t\t\t\t<span id=\"slide-instruction-_mf_958179_1229\" class=\"sr-only\">\n\t\t\t\t\t\tUse right arrow keys to slide, or drag right with your finger. When you reach 100 percent, the form is submitted.\t\t\t\t\t<\/span>\n\t\t\t\t\t<!-- Mobile-only submit button fallback -->\n\t\t\t\t\t<button type=\"submit\" class=\"mf-mobile-submit-btn\" disabled>\n\t\t\t\t\t\t<span class=\"sr-only\">If you use a screen reader or VoiceOver, double-tap this button to submit the form.<\/span>\n\t\t\t\t\t\tDeslize para enviar\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t\t<input type=\"hidden\" name=\"submit_btn_txt\" class=\"submit_btn_txt\" value=\"Deslize para enviar\"\/>\n\t\t\t\t<input type=\"hidden\" name=\"submitted_state_txt\" class=\"submitted_state_txt\" value=\"Enviado\"\/>\n\t\t\t<\/div>\n\t\t\t\t\t\t<input type=\"hidden\" name=\"form_id\" data-validate=\"number\" class=\"mf_form__id\" value=\"642632\" \/>\n\t\t\t\t<input type=\"hidden\" name=\"form_title\" class=\"mf_form__title\" value=\"revamp-new-dpo-form\" \/>\n\t\t\t\t<input type=\"hidden\" name=\"wp_rest_nonce\" class=\"mf_form__wp_rest_nonce\" value=\"9d37d73b70\" \/>\n\n\t\t\t\t<input type=\"hidden\" name=\"mf_form_conditional_logic\" class=\"mf_form__title conditional_logic\" value=\"\" \/>\n\t\t\t\t\n\t\t\t\t<input type=\"hidden\" name=\"mf_form_fields_country_dpo_field\" class=\"mf_form__title conditional_logic mf_form_fields_country_dpo_field\" value=\"_mf_958179_9180\" \/>\n\n\t\t\t\t<!-- Anti-spam field -->\n\t\t\t\t<input type=\"text\" \n\t\t\t\t\tname=\"website_url\" \n\t\t\t\t\tclass=\"mf_field__url\" \n\t\t\t\t\tautocomplete=\"off\"\n\t\t\t\t\ttabindex=\"-1\"\n\t\t\t\t\taria-hidden=\"true\"\n\t\t\t\t\tstyle=\"position:absolute;left:-9999px;width:1px;height:1px;opacity:0;pointer-events:none;\" \n\t\t\t\t\/>\n\t\t\t<\/form>\n\n\t\t\t<div class=\"mf_form__success\" tabindex=\"0\" role=\"alert\">\n\t\t\t\tObrigado pelo envio.<\/p>\n\t\t\t<\/div>\n\t\t\t<div class=\"mf_form__errors\">\n\t\t\t\t<p>Lamentamos, o envio do formul\u00e1rio falhou. Por favor, tente novamente.<\/p>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t<script>\n\t\t\twindow.MF_CONFIG642632 = {\"642632\":{\"errors\":[],\"redirect\":\"\"}};\n\t\t<\/script>\n\t<\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"<p>Nova era de IA e C-suite na tomada de decis\u00f5es. Relat\u00f3rio Capgemini: insights de 500 CXOs sobre ado\u00e7\u00e3o, benef\u00edcios e preocupa\u00e7\u00f5es.<\/p>\n","protected":false},"author":440,"featured_media":645688,"template":"","meta":{"cg_dt_proposed_to":[],"cg_seo_hreflang_relations":"[]","cg_seo_canonical_relation":"","cg_seo_hreflang_x_default_relation":"","cg_dt_approved_content":true,"cg_dt_mandatory_content":false,"cg_dt_notes":"","cg_dg_source_changed":true,"cg_dt_link_disabled":false,"footnotes":"","related_resource_url":"","related_resource_id":0,"related_resource_size":"","related_resource_type":"","cg_author":0,"_yoast_wpseo_primary_theme":101,"primary_term":"Data and AI","featured_focal_points":""},"tags":[460,116,120,461],"research-and-insight-type":[451],"theme":[101],"brand":[72],"service":[25],"industry":[],"partners":[],"content-group":[],"class_list":["post-645687","research-and-insight","type-research-and-insight","status-publish","has-post-thumbnail","hentry","tag-c-suite","tag-genai","tag-generative-ai","tag-tomada-de-decisao","research-and-insight-type-research-brief","theme-data-and-ai","brand-capgemini-research-institute","service-dados-e-inteligencia-artificial"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.8 (Yoast SEO v22.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>IA e tomada de decis\u00f5es no C-suite moderno - Capgemini Brasil<\/title>\n<meta name=\"description\" content=\"Nova era da IA e C-suite na tomada de decis\u00f5es. Relat\u00f3rio Capgemini: insights de 500 CXOs sobre ado\u00e7\u00e3o, benef\u00edcios e preocupa\u00e7\u00f5es.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.capgemini.com\/br-pt\/research-and-insight\/ia-e-tomada-de-decisoes\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Dentro do C-suite: Como a IA est\u00e1 silenciosamente reformulando decis\u00f5es executivas\" \/>\n<meta property=\"og:description\" content=\"Nova era da IA e C-suite na tomada de decis\u00f5es. Relat\u00f3rio Capgemini: insights de 500 CXOs sobre ado\u00e7\u00e3o, benef\u00edcios e preocupa\u00e7\u00f5es.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.capgemini.com\/br-pt\/research-and-insight\/ia-e-tomada-de-decisoes\/\" \/>\n<meta property=\"og:site_name\" content=\"Capgemini Brasil\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-06T15:10:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2025\/10\/New-Web-preview-global.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"627\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.capgemini.com\/br-pt\/research-and-insight\/ia-e-tomada-de-decisoes\/\",\"url\":\"https:\/\/www.capgemini.com\/br-pt\/research-and-insight\/ia-e-tomada-de-decisoes\/\",\"name\":\"IA e tomada de decis\u00f5es no C-suite moderno - Capgemini Brasil\",\"isPartOf\":{\"@id\":\"https:\/\/www.capgemini.com\/br-pt\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.capgemini.com\/br-pt\/research-and-insight\/ia-e-tomada-de-decisoes\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.capgemini.com\/br-pt\/research-and-insight\/ia-e-tomada-de-decisoes\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/01\/AI-and-Decision-making-DotCom_Banner_2880X1800.jpg\",\"datePublished\":\"2026-01-15T14:21:00+00:00\",\"dateModified\":\"2026-02-06T15:10:46+00:00\",\"description\":\"Nova era da IA e C-suite na tomada de decis\u00f5es. Relat\u00f3rio Capgemini: insights de 500 CXOs sobre ado\u00e7\u00e3o, benef\u00edcios e preocupa\u00e7\u00f5es.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.capgemini.com\/br-pt\/research-and-insight\/ia-e-tomada-de-decisoes\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.capgemini.com\/br-pt\/research-and-insight\/ia-e-tomada-de-decisoes\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/www.capgemini.com\/br-pt\/research-and-insight\/ia-e-tomada-de-decisoes\/#primaryimage\",\"url\":\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/01\/AI-and-Decision-making-DotCom_Banner_2880X1800.jpg\",\"contentUrl\":\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/01\/AI-and-Decision-making-DotCom_Banner_2880X1800.jpg\",\"width\":2880,\"height\":1800},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.capgemini.com\/br-pt\/research-and-insight\/ia-e-tomada-de-decisoes\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.capgemini.com\/br-pt\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Research &amp; insights\",\"item\":\"https:\/\/www.capgemini.com\/br-pt\/research-and-insight\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Dentro do C-suite: Como a IA est\u00e1 silenciosamente reformulando decis\u00f5es executivas\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.capgemini.com\/br-pt\/#website\",\"url\":\"https:\/\/www.capgemini.com\/br-pt\/\",\"name\":\"Capgemini Brasil\",\"description\":\"Capgemini\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.capgemini.com\/br-pt\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"pt-BR\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"IA e tomada de decis\u00f5es no C-suite moderno - Capgemini Brasil","description":"Nova era da IA e C-suite na tomada de decis\u00f5es. Relat\u00f3rio Capgemini: insights de 500 CXOs sobre ado\u00e7\u00e3o, benef\u00edcios e preocupa\u00e7\u00f5es.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.capgemini.com\/br-pt\/research-and-insight\/ia-e-tomada-de-decisoes\/","og_locale":"pt_BR","og_type":"article","og_title":"Dentro do C-suite: Como a IA est\u00e1 silenciosamente reformulando decis\u00f5es executivas","og_description":"Nova era da IA e C-suite na tomada de decis\u00f5es. Relat\u00f3rio Capgemini: insights de 500 CXOs sobre ado\u00e7\u00e3o, benef\u00edcios e preocupa\u00e7\u00f5es.","og_url":"https:\/\/www.capgemini.com\/br-pt\/research-and-insight\/ia-e-tomada-de-decisoes\/","og_site_name":"Capgemini Brasil","article_modified_time":"2026-02-06T15:10:46+00:00","og_image":[{"width":1200,"height":627,"url":"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2025\/10\/New-Web-preview-global.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.capgemini.com\/br-pt\/research-and-insight\/ia-e-tomada-de-decisoes\/","url":"https:\/\/www.capgemini.com\/br-pt\/research-and-insight\/ia-e-tomada-de-decisoes\/","name":"IA e tomada de decis\u00f5es no C-suite moderno - Capgemini Brasil","isPartOf":{"@id":"https:\/\/www.capgemini.com\/br-pt\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.capgemini.com\/br-pt\/research-and-insight\/ia-e-tomada-de-decisoes\/#primaryimage"},"image":{"@id":"https:\/\/www.capgemini.com\/br-pt\/research-and-insight\/ia-e-tomada-de-decisoes\/#primaryimage"},"thumbnailUrl":"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/01\/AI-and-Decision-making-DotCom_Banner_2880X1800.jpg","datePublished":"2026-01-15T14:21:00+00:00","dateModified":"2026-02-06T15:10:46+00:00","description":"Nova era da IA e C-suite na tomada de decis\u00f5es. Relat\u00f3rio Capgemini: insights de 500 CXOs sobre ado\u00e7\u00e3o, benef\u00edcios e preocupa\u00e7\u00f5es.","breadcrumb":{"@id":"https:\/\/www.capgemini.com\/br-pt\/research-and-insight\/ia-e-tomada-de-decisoes\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.capgemini.com\/br-pt\/research-and-insight\/ia-e-tomada-de-decisoes\/"]}]},{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/www.capgemini.com\/br-pt\/research-and-insight\/ia-e-tomada-de-decisoes\/#primaryimage","url":"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/01\/AI-and-Decision-making-DotCom_Banner_2880X1800.jpg","contentUrl":"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/01\/AI-and-Decision-making-DotCom_Banner_2880X1800.jpg","width":2880,"height":1800},{"@type":"BreadcrumbList","@id":"https:\/\/www.capgemini.com\/br-pt\/research-and-insight\/ia-e-tomada-de-decisoes\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.capgemini.com\/br-pt\/"},{"@type":"ListItem","position":2,"name":"Research &amp; insights","item":"https:\/\/www.capgemini.com\/br-pt\/research-and-insight\/"},{"@type":"ListItem","position":3,"name":"Dentro do C-suite: Como a IA est\u00e1 silenciosamente reformulando decis\u00f5es executivas"}]},{"@type":"WebSite","@id":"https:\/\/www.capgemini.com\/br-pt\/#website","url":"https:\/\/www.capgemini.com\/br-pt\/","name":"Capgemini Brasil","description":"Capgemini","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.capgemini.com\/br-pt\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"pt-BR"}]}},"theme_term_info":[{"id":101,"name":"Data and AI"}],"industry_term_info":[],"services_term_info":[{"id":25,"name":"Dados e Intelig\u00eancia Artificial"}],"partners_term_info":[],"brand_term_info":[{"id":72,"name":"Capgemini Research Institute","slug":"capgemini-research-institute"}],"brand_term":[{"id":72,"slug":"capgemini-research-institute"}],"parsely":{"version":"1.1.0","canonical_url":"https:\/\/capgemini.com\/br-pt\/research-and-insight\/ia-e-tomada-de-decisoes\/","smart_links":{"inbound":0,"outbound":0},"traffic_boost_suggestions_count":0,"meta":{"@context":"https:\/\/schema.org","@type":"NewsArticle","headline":"Dentro do C-suite: Como a IA est\u00e1 silenciosamente reformulando decis\u00f5es executivas","url":"https:\/\/www.capgemini.com\/br-pt\/research-and-insight\/ia-e-tomada-de-decisoes\/","mainEntityOfPage":{"@type":"WebPage","@id":"https:\/\/www.capgemini.com\/br-pt\/research-and-insight\/ia-e-tomada-de-decisoes\/"},"thumbnailUrl":"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/01\/AI-and-Decision-making-DotCom_Banner_2880X1800.jpg?w=150&h=150&crop=1","image":{"@type":"ImageObject","url":"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/01\/AI-and-Decision-making-DotCom_Banner_2880X1800.jpg"},"articleSection":"Uncategorized","author":[],"creator":[],"publisher":{"@type":"Organization","name":"Capgemini Brasil","logo":""},"keywords":["c-suite","genai","generative ai","tomada de decis\u00e3o"],"dateCreated":"2026-01-15T14:21:00Z","datePublished":"2026-01-15T14:21:00Z","dateModified":"2026-02-06T15:10:46Z"},"rendered":"<meta name=\"parsely-title\" content=\"Dentro do C-suite: Como a IA est\u00e1 silenciosamente reformulando decis\u00f5es executivas\" \/>\n<meta name=\"parsely-link\" content=\"https:\/\/www.capgemini.com\/br-pt\/research-and-insight\/ia-e-tomada-de-decisoes\/\" \/>\n<meta name=\"parsely-type\" content=\"post\" \/>\n<meta name=\"parsely-image-url\" content=\"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/01\/AI-and-Decision-making-DotCom_Banner_2880X1800.jpg?w=150&amp;h=150&amp;crop=1\" \/>\n<meta name=\"parsely-pub-date\" content=\"2026-01-15T14:21:00Z\" \/>\n<meta name=\"parsely-section\" content=\"Uncategorized\" \/>\n<meta name=\"parsely-tags\" content=\"c-suite,genai,generative ai,tomada de decis\u00e3o\" \/>","tracker_url":"https:\/\/cdn.parsely.com\/keys\/capgemini.com\/p.js"},"archive_status":false,"featured_image_src":"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/01\/AI-and-Decision-making-DotCom_Banner_2880X1800.jpg","featured_image_alt":"","distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Capgemini Brasil","distributor_original_site_url":"https:\/\/www.capgemini.com\/br-pt","push-errors":false,"tag_names":["c-suite","GenAI","generative AI","tomada de decis\u00e3o"],"featured_image_url":"https:\/\/www.capgemini.com\/br-pt\/wp-content\/uploads\/sites\/12\/2026\/01\/AI-and-Decision-making-DotCom_Banner_2880X1800.jpg","_links":{"self":[{"href":"https:\/\/www.capgemini.com\/br-pt\/wp-json\/wp\/v2\/research-and-insight\/645687","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.capgemini.com\/br-pt\/wp-json\/wp\/v2\/research-and-insight"}],"about":[{"href":"https:\/\/www.capgemini.com\/br-pt\/wp-json\/wp\/v2\/types\/research-and-insight"}],"author":[{"embeddable":true,"href":"https:\/\/www.capgemini.com\/br-pt\/wp-json\/wp\/v2\/users\/440"}],"version-history":[{"count":15,"href":"https:\/\/www.capgemini.com\/br-pt\/wp-json\/wp\/v2\/research-and-insight\/645687\/revisions"}],"predecessor-version":[{"id":645948,"href":"https:\/\/www.capgemini.com\/br-pt\/wp-json\/wp\/v2\/research-and-insight\/645687\/revisions\/645948"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.capgemini.com\/br-pt\/wp-json\/wp\/v2\/media\/645688"}],"wp:attachment":[{"href":"https:\/\/www.capgemini.com\/br-pt\/wp-json\/wp\/v2\/media?parent=645687"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.capgemini.com\/br-pt\/wp-json\/wp\/v2\/tags?post=645687"},{"taxonomy":"research-and-insight-type","embeddable":true,"href":"https:\/\/www.capgemini.com\/br-pt\/wp-json\/wp\/v2\/research-and-insight-type?post=645687"},{"taxonomy":"theme","embeddable":true,"href":"https:\/\/www.capgemini.com\/br-pt\/wp-json\/wp\/v2\/theme?post=645687"},{"taxonomy":"brand","embeddable":true,"href":"https:\/\/www.capgemini.com\/br-pt\/wp-json\/wp\/v2\/brand?post=645687"},{"taxonomy":"service","embeddable":true,"href":"https:\/\/www.capgemini.com\/br-pt\/wp-json\/wp\/v2\/service?post=645687"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.capgemini.com\/br-pt\/wp-json\/wp\/v2\/industry?post=645687"},{"taxonomy":"partners","embeddable":true,"href":"https:\/\/www.capgemini.com\/br-pt\/wp-json\/wp\/v2\/partners?post=645687"},{"taxonomy":"content-group","embeddable":true,"href":"https:\/\/www.capgemini.com\/br-pt\/wp-json\/wp\/v2\/content-group?post=645687"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}