Four initiatives to help retailers get ready for the economic recovery

Until the second half of 2008 market conditions allowed retailers to focus on growth and expansion. Since then, the picture looks very different. Many retailers have faced declining or stagnating sales, increasing margin pressures and a lack of available capital.


Most retailers have now put in place initiatives aimed at short-term survival and mid-term stability. Tomorrow’s winners, however, will shift their focus to longer-term prosperity. Capgemini Consulting recommends four initiatives designed to help retailers prepare for the economic upturn.