I have over 12 years of experience working with clients on a range of commercial issues like marketing effort optimization, sales planning, product launch strategies, operating model design, process improvements. My specific area of expertise is identification and evaluation of brand / franchise growth strategies for digital health clients. I am passionate about digital health technologies and have advised clients who are pioneers in digital health on issues like product strategy, solution roadmap planning, build – buy decisions, competitor mapping, funding, launch readiness.