With the steep trajectory of new technology becoming available, automation within the four walls...

The use, storage, and interpretation of customer data from social media channels helps marketing...

There is no doubt that data is crucial when we think about successful CRM strategies, processes,...

Modern utilities must be managed like a fleet of speedboats, yachts and freighters: equally...

Liberalization, energy transition and digitalization have transformed the energy market from a...

Cloud computing enables utilities to counteract the disruptive threat posed by technology...

This blog describes the application of a cross-industry benchmarking model to measure social...

How firms can generate relevant data and strategic insights through social analytics.

Customers’ willingness to engage in dialogues has increased with the advent of social media,...

Conversational customer experience is the next big battlefield for the hearts and minds of...

With the multiplication of Access Network technologies (xDSL, FTTx, 2G/3G/4G… and 5G), and...

Digital is revolutionizing marketing, one step at a time