{"id":836635,"date":"2022-08-03T22:09:00","date_gmt":"2022-08-03T22:09:00","guid":{"rendered":"https:\/\/www.capgemini.com\/be-en\/?post_type=press-release&#038;p=836635"},"modified":"2025-03-27T04:19:54","modified_gmt":"2025-03-27T04:19:54","slug":"capgemini-and-unity-announce-a-global-alliance-partnership-to-help-organizations-leverage-the-business-value-of-immersive-and-metaverse-experiences","status":"publish","type":"press-release","link":"https:\/\/www.capgemini.com\/be-en\/news\/press-releases\/capgemini-and-unity-announce-a-global-alliance-partnership-to-help-organizations-leverage-the-business-value-of-immersive-and-metaverse-experiences\/","title":{"rendered":"Capgemini and Unity announce a global alliance partnership to help organizations leverage the business value of immersive and metaverse experiences"},"content":{"rendered":"\n<p><\/p>\n\n\n\t\t<div class=\"wp-block-cg-blocks-hero-press-release\">\n\t\t\t<header class=\"header-hero-press-release\" role=\"main\" id=\"main-content-press-release\">\n\t\t\t\t<div class=\"container\">\n\t\t\t\t\t<div class=\"hero-press-release\">\n\t\t\t\t\t\t<div class=\"hero-press-release-content-wrapper\">\n\t\t\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t\t\t<div class=\"col-12\">\n\t\t\t\t\t\t\t\t\t<div class=\"header-title\">\n\t\t\t\t\t\t\t\t\t\t<h1>\n\t\t\t\t\t\t\t\t\t\t\tCapgemini and Unity announce a global alliance partnership to help organizations leverage the business value of immersive and metaverse experiences\t\t\t\t\t\t\t\t\t\t<\/h1>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"header-description\">\n\t\t\t\t\t\t\t\t\t\t<p><\/p>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"header-date\">\n\t\t\t\t\t\t\t\t\t\t<span>Aug 3, 2022<\/span>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"hero-press-release-downloads\">\n\t\t\t\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"col-12 col-md-6 col-lg-3\">\n\t\t\t\t\t\t\t\t\t\t\t<a class=\"download-item\" type=\"download\" href=\"https:\/\/www.capgemini.com\/be-en\/wp-content\/uploads\/sites\/14\/2023\/02\/2022_08_03_-Capgemini-Press-Release_Unity-partnership-2.pdf\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"Opens in a new window\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"download-icon\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"download-details\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"download-title\">Download press release<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"download-props\">143 KB  pdf<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/header>\n\t\t<\/div>\n\t\t\n\n\n<section class=\"wp-block-cg-blocks-group undefined section section--article-content\"><div class=\"article-main-content\"><div class=\"container\"><div class=\"row\"><div class=\"col-12 col-md-1\"><nav class=\"article-social\"><ul class=\"social-nav\"><li class=\"ip-order-fb\"><a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.capgemini.com\/be-en\/?post_type=press-release&amp;p=836635\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-fb\"><\/i><span class=\"sr-only\">Facebook<\/span><\/a><\/li><li class=\"ip-order-tw\"><a href=\"https:\/\/twitter.com\/intent\/tweet?url=https:\/\/www.capgemini.com\/be-en\/?post_type=press-release&amp;p=836635&amp;text=\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-tw\"><\/i><span class=\"sr-only\">Twitter<\/span><\/a><\/li><li class=\"ip-order-li\"><a href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.capgemini.com\/be-en\/?post_type=press-release&amp;p=836635&amp;text=\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><span class=\"sr-only\">Linkedin<\/span><\/a><\/li><\/ul><\/nav><\/div><div class=\"col-12 col-md-11 col-lg-10\"><div class=\"article-text article-quote-text\">\n<p><strong>Paris\/San <\/strong><strong>Francisco, August 3, 2022 \u2013 <\/strong><a href=\"http:\/\/www.capgemini.com\"><strong>Capgemini<\/strong><\/a><strong> and <\/strong><a href=\"https:\/\/unity.com\/\"><strong>Unity<\/strong><\/a><strong> (NYSE: U)<\/strong><strong>, the <\/strong><strong>leading <\/strong><strong>platform for creating and operating <\/strong><strong>real-time 3D (RT3D) <\/strong><strong>content, are joining forces to help organizations everywhere explore and seize business opportunities and benefits of immersive and metaverse experiences across industries.<\/strong><\/p>\n\n\n\n<p>Over the years, Capgemini and Unity have delivered together numerous value-creating projects for major global companies such as building an interactive application for a major consumer goods company that allows sales teams to visualize shelf space layouts in 3D, or developing an immersive simulator for a fire fighting vehicle manufacturer to train its operators.<\/p>\n\n\n\n<p><a href=\"\/cookie-settings\/#cookie-consent\">Please allow statistical cookies to see this Youtube embed<\/a><\/p>\n\n\n\n<p>Building on these assignments, the two companies will now jointly define and execute sector-specific solutions and professional services to deliver tailored platforms for each client. As part of this new multi-year global partnership alliance, they will:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>define approaches and methodologies, and conduct joint R&amp;D projects as part of the Capgemini Metaverse Lab, jointly contributing to the building of the future metaverse\/Web3;<\/li>\n\n\n\n<li>support each other in terms of business development, solution development and sales initiatives, leveraging expertise and market insights from both organizations;<\/li>\n\n\n\n<li>scale up a global bench of talent certified on Unity\u2019s RT3D technology, through joint recruitment and training initiatives, in order to grow the global talent pool in these fields.<\/li>\n<\/ul>\n\n\n\n<p>This new global alliance partnership will focus on sectors and use cases where the digital customer or employee experiences will benefit most: consumer goods &amp; retail, manufacturing, life sciences, telecommunications, media &amp; technology, energy &amp; utilities, financial services, and public services.<\/p>\n\n\n\n<p>\u201c<em>Metaverse and immersive experiences open a whole universe of possibilities for our clients across industries, from enabling more emotional connections with consumers, and reinventing employee experience and collaboration, to optimizing engineering, manufacturing and operations using digital twins,<\/em>\u201d said Pascal Brier, Chief Innovation Officer at Capgemini and member of the Group Executive Committee. \u201c<em>Shaping sector-specific use cases and developing them at scale will require expert technical and operational capabilities. We are thrilled to partner with Unity, one of the major engines of the metaverse, to enable our clients to realize its real business value.<\/em>\u201d<\/p>\n\n\n\n<p><em>\u201cWe are thrilled to partner with Capgemini to accelerate the adoption of real time 3D technologies across a number of industries\u201d, <\/em>said Marc Whitten, Senior Vice President and General Manager, Unity Create Solutions. <em>\u201cUnity\u2019s real time 3D solutions will bring many new companies into the next generation of the internet, or metaverse, helping them achieve greater engagement with their customers.\u201d<\/em><\/p>\n\n\n\n<p>Unity, a global leader in real-time 3D and immersive experiences, will enhance Capgemini\u2019s capabilities from customer and employee experience (CX\/EX) strategy and design to front-end development and integration. With its global footprint, its deep industry expertise and understanding of client needs, as well as its ability to deliver on large-scale digital transformation projects, Capgemini will help to accelerate the growth of Unity\u2019s technology platform. Capgemini will also share market trends and client insights which will enable Unity to further enhance its product roadmap. Joint client projects will benefit from Capgemini\u2019s holistic capabilities in shaping business models and strategies, as well as its technology expertise in components that will be instrumental to roll-out and scale the future metaverse\/decentralized Web3. These include AR, VR and MR<a href=\"#_ftn1\" id=\"_ftnref1\"><sup>[1]<\/sup><\/a>, blockchain and NFTs, 5G\/6G, AI, internet of things and cybersecurity.<\/p>\n\n\n\n<p><strong>Capgemini\u2019s new Metaverse-Lab to help clients shape and execute their metaverse strategies<\/strong><\/p>\n\n\n\n<p>Capgemini is progressing its ambitions in this new emerging era of the internet through its Metaverse-Lab, comprising a team of senior technology experts from across the Group with a strong track record in the key underlying technologies of the Web3 \/ metaverse. The Lab aims at shaping industry-specific metaverse strategies and will develop disruptive actionable solutions and platforms with its partners including Unity. Its R&amp;D programs will cover the future of immersive human-machine interfaces and controllers, the future of work in the metaverse, the future of digital twins, and the future of blockchain and Decentralized Autonomous Organization (DAO).<\/p>\n\n\n\n<p><strong>About Unity<\/strong><\/p>\n\n\n\n<p>Unity (NYSE: U) is the world\u2019s leading platform for creating and operating real-time 3D (RT3D) content. Creators, ranging from game developers to artists, architects, automotive designers, filmmakers, and others, use Unity to make their imaginations come to life. Unity is the foundation upon which the world\u2019s most powerful digital content is created. Specifically, Unity\u2019s platform provides a comprehensive set of software solutions to create, run and monetize interactive, real-time 2D and 3D content for mobile phones, tablets, PCs, consoles, and augmented and virtual reality devices. In the fourth quarter of 2021, Unity had, on average, 3.9 billion monthly active end users who consumed content created or operated with its solutions. The applications developed by these creators were downloaded, on average, five billion times per month in 2021.<\/p>\n\n\n\n<p>For more information, please visit <a href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.unity.com&amp;esheet=52551840&amp;newsitemid=20211216005238&amp;lan=en-US&amp;anchor=www.unity.com&amp;index=9&amp;md5=79a37fc687c293b652d6953a582d1736\">www.unity.com<\/a>.<\/p>\n\n\n\n<p>Unity uses its website (investors.unity.com), filings with the SEC, press releases, public conference calls, and public webcasts as means of disclosing material nonpublic information and for complying with its disclosure obligations under Regulation FD.<\/p>\n\n\n\n<p><strong>About Capgemini<\/strong><\/p>\n\n\n\n<p>Capgemini is a global leader in partnering with companies to transform and manage their business by harnessing the power of technology. The Group is guided everyday by its purpose of unleashing human energy through technology for an inclusive and sustainable future. It is a responsible and diverse organization of over 350,000 team members in more than 50 countries. With its strong 55-year heritage and deep industry expertise, Capgemini is trusted by its clients to address the entire breadth of their business needs, from strategy and design to operations, fueled by the fast evolving and innovative world of cloud, data, AI, connectivity, software, digital engineering and platforms. The Group reported in 2021 global revenues of \u20ac18 billion.<\/p>\n\n\n\n<p>Get The Future You Want |&nbsp;<a href=\"http:\/\/www.capgemini.com#_blank\">www.capgemini.com<\/a><\/p>\n\n\n\n<p><a href=\"#_ftnref1\" id=\"_ftn1\"><sup>[1]<\/sup><\/a> Augmented, Virtual and Mixed Reality<\/p>\n\n\n<div class=\"wp-block-cg-blocks-cg-block-related-content\"><section class=\"relatedContentBlock\"><div class=\"container\"><div class=\"row\"><div class=\"content-title col-12 col-md-8\"><h2 class=\"related-content-heading\">Related News<\/h2><\/div><\/div><div class=\"row relatedContent\"><div class=\"col-lg-4 col-md-6 col-xs-12\">\n\t\t\t\t\t\t\t<div class=\"box\">\n\t\t\t\t\t\t\t\t<a aria-label=\"Read more about Capgemini named by Gartner\u00ae as a Market Shaper in the Gartner\u00ae Emerging Market Quadrant for \u2018Physical AI Services \u2013 Established Vendors\u2019\" href=\"https:\/\/www.capgemini.com\/be-en\/news\/press-releases\/capgemini-named-by-gartner-as-a-market-shaper-in-the-gartner-emerging-market-quadrant-for-physical-ai-services-established-vendors\/\" class=\"anchorWrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"box-tag\"><span>Awards and recognition<\/span><\/span>\n\t\t\t\t\t\t\t\t\t<div class=\"box-title\"><h3 class=\"box-subtitle\">Capgemini named by Gartner\u00ae as a Market Shaper in the Gartner\u00ae Emerging Market Quadrant for \u2018Physical AI Services \u2013 Established Vendors\u2019<\/h3><\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"box-date\">\n\t\t\t\t\t\t\t\t\t\t<span>Jul 16, 2026<\/span>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"box-bottom\">\n\t\t\t\t\t\t\t\t\t\t&lt;a class=&quot;link-download&quot; href=&quot;https:\/\/www.capgemini.com\/be-en\/wp-content\/uploads\/sites\/14\/2026\/07\/260716_Physical-AI-Gartner-recognition-Capgemini.pdf&quot; aria-label=&quot;Download Press Release&quot; 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class=\"anchorWrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"box-tag\"><span>Client news<\/span><\/span>\n\t\t\t\t\t\t\t\t\t<div class=\"box-title\"><h3 class=\"box-subtitle\">Capgemini supports Bentley Motors in the acceleration of its future digital strategy<\/h3><\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"box-date\">\n\t\t\t\t\t\t\t\t\t\t<span>Jun 29, 2026<\/span>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"box-bottom\">\n\t\t\t\t\t\t\t\t\t\t&lt;a class=&quot;link-download&quot; href=&quot;https:\/\/www.capgemini.com\/be-en\/wp-content\/uploads\/sites\/14\/2026\/07\/06_26_Capgemini-press-release_Bentley-client-win.pdf&quot; aria-label=&quot;Download Press Release&quot; target=&quot;_blank&quot;  type=&quot;download&quot; title=&quot;Opens in a new window&quot;&gt;\n\t\t\t\t\t\t\t&lt;span&gt;Download press release&lt;\/span&gt;\n\t\t\t\t\t\t\t&lt;span&gt;130 KB PDF&lt;\/span&gt;\n\t\t\t\t\t\t&lt;\/a&gt;\n\t\t\t\t\t\t\t\t\t\t<a class=\"more\" aria-label=\"Read more about Capgemini supports Bentley Motors in the acceleration of its future digital strategy\" href=\"https:\/\/www.capgemini.com\/be-en\/news\/press-releases\/capgemini-supports-bentley-motors-in-the-acceleration-of-its-future-digital-strategy\/\">Read more 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