{"id":632140,"date":"2024-08-22T10:08:00","date_gmt":"2024-08-22T10:08:00","guid":{"rendered":"https:\/\/www.capgemini.com\/at-de\/?post_type=press-release&#038;p=632140"},"modified":"2026-01-20T08:42:07","modified_gmt":"2026-01-20T08:42:07","slug":"capgemini-and-americas-cup-media-to-bring-a-new-dimension-to-the-37th-americas-cup-experience-with-windsight-iq","status":"publish","type":"press-release","link":"https:\/\/www.capgemini.com\/at-de\/news\/press-releases\/capgemini-and-americas-cup-media-to-bring-a-new-dimension-to-the-37th-americas-cup-experience-with-windsight-iq\/","title":{"rendered":"Capgemini and America\u2019s Cup Media to bring a new dimension to the 37th America\u2019s Cup experience with WindSight IQ\u2122"},"content":{"rendered":"\t\t<div class=\"wp-block-cg-blocks-hero-press-release\">\n\t\t\t<header class=\"header-hero-press-release\" role=\"main\" id=\"main-content-press-release\">\n\t\t\t\t<div class=\"container\">\n\t\t\t\t\t<div class=\"hero-press-release\">\n\t\t\t\t\t\t<div class=\"hero-press-release-content-wrapper\">\n\t\t\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t\t\t<div class=\"col-12\">\n\t\t\t\t\t\t\t\t\t<div class=\"header-title\">\n\t\t\t\t\t\t\t\t\t\t<h1>\n\t\t\t\t\t\t\t\t\t\t\tCapgemini and America\u2019s Cup Media to bring a new dimension to the 37th America\u2019s Cup experience with WindSight IQ\u2122\t\t\t\t\t\t\t\t\t\t<\/h1>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"header-description\">\n\t\t\t\t\t\t\t\t\t\t<p>Breakthrough technology will visualize the wind live on screen, allowing fans and commentators to better understand optimum routes and team tactics, and making coverage of the sport more accessible than ever before<\/p>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"header-date\">\n\t\t\t\t\t\t\t\t\t\t<span>Aug 22, 2024<\/span>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"hero-press-release-downloads\">\n\t\t\t\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"col-12 col-md-6 col-lg-3\">\n\t\t\t\t\t\t\t\t\t\t\t<a class=\"download-item\" type=\"download\" href=\"https:\/\/www.capgemini.com\/at-de\/wp-content\/uploads\/sites\/11\/2024\/08\/08_22_AC37_Capgemini_WindSight-IQ-3.pdf\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"Opens in a new window\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"download-icon\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"download-details\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"download-title\">Download press release<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"download-props\">200 KB  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href=\"https:\/\/twitter.com\/intent\/tweet?url=https:\/\/www.capgemini.com\/at-de\/?post_type=press-release&amp;p=632140&amp;text=Capgemini%20and%20America%E2%80%99s%20Cup%20Media%20to%20bring%20a%20new%20dimension%20to%20the%2037th%20America%E2%80%99s%20Cup%20experience%20with%20WindSight%20IQ%E2%84%A2\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-tw\"><\/i><span class=\"sr-only\">Twitter<\/span><\/a><\/li><li class=\"ip-order-li\"><a href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.capgemini.com\/at-de\/?post_type=press-release&amp;p=632140&amp;text=Capgemini%20and%20America%E2%80%99s%20Cup%20Media%20to%20bring%20a%20new%20dimension%20to%20the%2037th%20America%E2%80%99s%20Cup%20experience%20with%20WindSight%20IQ%E2%84%A2\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"opens in a new window\"><i aria-hidden=\"true\" class=\"icon-li\"><\/i><span class=\"sr-only\">Linkedin<\/span><\/a><\/li><\/ul><\/nav><\/div><div class=\"col-12 col-md-11 col-lg-10\"><div class=\"article-text article-quote-text\">\n<p><strong>Paris, August 22, 2024 \u2013&nbsp;<\/strong><a href=\"https:\/\/www.capgemini.com\/\"><strong>Capgemini<\/strong><\/a><strong>&nbsp;and the&nbsp;<\/strong><a href=\"https:\/\/www.americascup.com\/\"><strong>America\u2019s Cup Media<\/strong><\/a><strong>&nbsp;today revealed WindSight IQ\u2122, the product innovation they will bring to the broadcast of the Louis Vuitton 37<sup>th<\/sup>&nbsp;America\u2019s Cup, as part of their global partnership&nbsp;<\/strong><a href=\"https:\/\/www.capgemini.com\/news\/press-releases\/capgemini-to-become-global-partner-of-the-37th-americas-cup\/\"><strong>announced earlier this year<\/strong><\/a><strong>. For the first time, viewers and race commentators will be able to actually see the wind and how it varies across the racecourse in real-time. Furthermore, a yacht simulator will take the wind data and calculate the optimal routes around the course, enabling commentators and viewers to predict what teams on the water should do or analyze how teams could have won a race. A feat of engineering and design, WindSight IQ\u2122 means that commentators and viewers will have more data and insight into the pinnacle event of international sailing than is available to the competing teams on the water.<\/strong><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-\"><\/h4>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-embed-handler wp-block-embed-embed-handler wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Experience the 37th America\u2019s Cup with Capgemini\" width=\"960\" height=\"540\" src=\"https:\/\/www.youtube.com\/embed\/hXKgiR32ZTo?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><strong>Tech is now an integral part of how fans consume sports<\/strong><\/p>\n\n\n\n<p>Viewing habits are changing, a recent study by the Capgemini Research Institute<a href=\"https:\/\/www.capgemini.com\/news\/press-releases\/capgemini-and-americas-cup-media-to-bring-a-new-dimension-to-the-37th-americas-cup-experience-with-windsight-iq\/#_ftn1\">[1]<\/a>&nbsp;found that 84% of fans say emerging technologies have enhanced their overall viewing experience. With 77% of Gen Z and 75% of Millennials preferring to watch sport outside of live venues, the viewing experience on screen is more important than ever. Wind patterns are a key factor in sailing that can change the course of a race and make the difference between winning or losing. For the first time, these wind patterns will be revealed and visualized by WindSight IQ<strong>\u2122<\/strong>&nbsp;to bring a whole new dimension to the race experience for fans and broadcasters.<\/p>\n\n\n\n<p><em>\u201cWindSight IQ<\/em><strong>\u2122<\/strong><em>&nbsp;is an innovation America\u2019s Cup Media have been evaluating for a long time now, our objective has been to take another quantum leap in using technology to increase the understanding of sailing and the intricacies that the sailors at the pinnacle of our sport have to conquer. But to achieve our objective we needed to find a partner that was equally driven by pushing the boundaries of technology and innovation which Capgemini clearly were. So, for the Louis Vuitton 37<sup>th<\/sup>&nbsp;America\u2019s Cup WindSight IQ<\/em><strong>\u2122<\/strong><em>&nbsp;is a significant advancement for the consumption of our sport,\u201d<\/em>&nbsp;explains Grant Dalton, CEO of the America\u2019s Cup Event.&nbsp;<em>\u201cFour elements determine the race winner: the boat design, the team, the water, and the wind. Before and during the race, commentators will now be able to see the real-time wind patterns and explain to the viewers the options for the competing yachts. Being able to see the unseen wind and compare teams\u2019 actual performances and tactical decisions to the optimum routes, will mean audiences can follow and engage in the racing on a whole new level. We are really looking forward to the impact WindSight IQ<\/em><strong>\u2122<\/strong><em>&nbsp;will bring to this year\u2019s Louis Vuitton 37<sup>th<\/sup>&nbsp;America\u2019s Cup viewing experience.\u201d<\/em><\/p>\n\n\n\n<p><strong>Revealing the wind to millions in real time<\/strong><\/p>\n\n\n\n<p>Due to the technical challenge, no-one has been able to accurately demonstrate visualization of the wind in real-time yacht racing conditions \u2013 until now. Combining its expertise in technology, engineering, data and design, Capgemini and America\u2019s Cup Media, the host broadcaster for the event, will use LiDAR (light detection and ranging), sensor fusion and scientific computation to reveal the wind in augmented reality (AR) and virtual reality (VR) graphics. The wind field data is also fed in real-time to a yacht simulator and used to create a live \u2018ghost boat\u2019 simulation that can be projected onto the racecourse through AR and VR graphics. It will show the optimal path that the crews should take given the measured variations in wind pressure, sheers, orientation, and speed.<\/p>\n\n\n\n<p>To accurately collect raw wind data, three LiDARs have been positioned along the Barcelona waterfront overlooking the racecourse, scanning the full race area. Each LiDAR has an average 6.5km scanning range up to a maximum of 12km, and measures wind speeds, every 1.5 meters from 0 to 12km, up to 38m\/s (73 knots) with an accuracy of &lt;0.1m\/s. WindSight IQ<strong>\u2122<\/strong>&nbsp;supplements the LiDARs with wind data directly from the racing yachts and buoys\u2019 wind sensors. All these data streams are fused using innovative algorithms to enable a wind field to be created over the entire racecourse. The wind field is refreshed every second based on the sensor measurements and predictive wind models. &nbsp;<\/p>\n\n\n\n<p><em>\u201cThrough technological innovation, combining laser sensor technology with advanced engineering and new visualization techniques, WindSight IQ<\/em><strong>\u2122<\/strong><em>&nbsp;brings together the digital and physical worlds,\u201d<\/em>&nbsp;explains Keith Williams, Capgemini\u2019s Chief Engineer for WindSight IQ<strong>\u2122<\/strong>.&nbsp;<em>\u201cThe wind plays a decisive role in the teams\u2019 choices during the race, and by visualizing it, viewers can now see and comprehend the detailed pattern of wind speed and direction across the racecourse, as well as the best potential paths to be followed. The core challenge of this innovation lies in combining both engineering and design; accurately capturing the intricate patterns of the wind and also portraying it in a way that fans and commentators can easily see and understand. Our goal is to make the coverage of the Louis Vuitton 37<sup>th<\/sup>&nbsp;America\u2019s Cup more captivating and immersive than it has ever been.\u201d<\/em><\/p>\n\n\n\n<p>WindSight IQ\u2122 is a turnkey solution designed, built and operated through a partnership between America\u2019s Cup Media and Capgemini, combining its expertise in technology, engineering, data and design to feed the America\u2019s Cup Media broadcast systems with real-time wind field visuals and AR\/VR designs. The three LiDARs used as part of the solution are supplied by&nbsp;<a href=\"https:\/\/www.lumibird.com\/en\/\">LUMIBIRD<\/a><strong>.<\/strong><\/p>\n\n\n\n<p><strong>Transforming sport through technology and innovation<\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/bit.ly\/4c8z6hD\">The Louis Vuitton 37<sup>th<\/sup>&nbsp;America\u2019s Cup partnership<\/a>&nbsp;builds on Capgemini\u2019s already strong track record in adding value to the fan experience and sporting performance through its&nbsp;<a href=\"https:\/\/bit.ly\/3Yyhokm\">sports sponsorships.<\/a><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>For the&nbsp;<a href=\"https:\/\/bit.ly\/3YtIl8H\">2023 Ryder Cup<\/a>, Capgemini provided Outcome IQ, a tool that puts the intelligence of real-time data in the palm of every fan\u2019s hand and helped enhance fan experience by tracking outcome probabilities shot by shot.<\/li>\n\n\n\n<li>As&nbsp;<a href=\"https:\/\/bit.ly\/3A8ojXb\">Worldwide Partner of Rugby World Cup France 2023<\/a>, Capgemini played a central role across multiple areas to support a smooth delivery of the tournament and enhance the fan experience.<\/li>\n\n\n\n<li>As part of a&nbsp;<a href=\"https:\/\/bit.ly\/3Wsddnw\">multi-year partnership with Peugeot Sport<\/a>, Capgemini makes its advanced data analysis and artificial intelligence expertise available to Peugeot Sport\u2019s experts. Capgemini provides the Peugeot 9X8 FIA World Endurance Championship (WEC) program team with advanced digital tools and analytics to enhance the performance of the team and the Peugeot 9X8 Hypercar.<\/li>\n<\/ul>\n\n\n\n<p>Hi-resolution images are available on request. Capgemini is a registered trademark of the Capgemini group. All other trademarks are property of their respective owners.<\/p>\n\n\n\n<p><strong>About Capgemini<\/strong><\/p>\n\n\n\n<p>Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. It is a responsible and diverse group of 340,000 team members in more than 50 countries. With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fueled by its market leading capabilities in AI, cloud and data, combined with its deep industry expertise and partner ecosystem. The Group reported 2023 global revenues of \u20ac22.5 billion.<\/p>\n\n\n\n<p>Get The Future You Want |&nbsp;<a href=\"http:\/\/www.capgemini.com\/#_blank\">www.capgemini.com<\/a><\/p>\n\n\n\n<p><strong>About The America\u2019s Cup<\/strong><\/p>\n\n\n\n<p>The America\u2019s Cup is the oldest international sporting trophy \u2212dating back to 1851\u2013 and stands as one of the hardest sporting endeavours. The New York Yacht Club held the trophy for 132 years before losing it in 1983 to Australia. Since then, the Cup has only been won by teams from the United States, Switzerland and New Zealand. The current Defender of the America\u2019s Cup is Emirates Team New Zealand, representing the Royal New Zealand Yacht Squadron.<\/p>\n\n\n\n<p>The Louis Vuitton 37th America\u2019s Cup will take place between 22<sup>nd<\/sup>&nbsp;August and 22<sup>nd<\/sup>&nbsp;October 2024 in the beating heart of Barcelona, one of the most visited cities on planet earth. Situated around Port Vell and out along the beach to Port Olympic, the sailing world has made Barcelona their home for what promises to be one of the most intense America\u2019s Cups in the event\u2019s 174-year history.<\/p>\n\n\n\n<p>https:\/\/www.americascup.com<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><a href=\"https:\/\/www.capgemini.com\/news\/press-releases\/capgemini-and-americas-cup-media-to-bring-a-new-dimension-to-the-37th-americas-cup-experience-with-windsight-iq\/#_ftnref1\">[1]<\/a>&nbsp;<a href=\"https:\/\/www.capgemini.com\/insights\/research-library\/the-future-of-sports\/\">A Whole New Ball Game \u2013 Why Sports Tech is a Game Changer<\/a>, Capgemini Research Institute, June 2023<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/section>\n\n\n<div class=\"wp-block-cg-blocks-cg-block-related-content\"><section class=\"relatedContentBlock\"><div class=\"container\"><div class=\"row\"><div class=\"content-title col-12 col-md-8\"><h2 class=\"related-content-heading\">Related news<\/h2><\/div><\/div><div class=\"row relatedContent\"><div class=\"col-lg-4 col-md-6 col-xs-12\">\n\t\t\t\t\t\t\t<div class=\"box\">\n\t\t\t\t\t\t\t\t<a aria-label=\"Read more about Capgemini becomes an Official Partner of the Tour de France and Tour de France Femmes avec Zwift until 2029 to power cycling through tech and innovation\" href=\"https:\/\/www.capgemini.com\/at-de\/news\/press-releases\/capgemini-becomes-an-official-partner-of-the-tour-de-france-and-tour-de-france-femmes-avec-zwift-until-2029-to-power-cycling-through-tech-and-innovation\/\" class=\"anchorWrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"box-tag\"><span>Sponsorship News<\/span><\/span>\n\t\t\t\t\t\t\t\t\t<div class=\"box-title\"><h3 class=\"box-subtitle\">Capgemini becomes an Official Partner of the Tour de France and Tour de France Femmes avec Zwift until 2029 to power cycling through tech and innovation<\/h3><\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"box-date\">\n\t\t\t\t\t\t\t\t\t\t<span>Jun 5, 2025<\/span>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"box-bottom\">\n\t\t\t\t\t\t\t\t\t\t&lt;a class=&quot;link-download&quot; href=&quot;https:\/\/www.capgemini.com\/at-de\/wp-content\/uploads\/sites\/11\/2025\/06\/06_05_Capgemini_becomes_official_partner_of_the_Tour_de_France.pdf&quot; aria-label=&quot;Download Press Release&quot; target=&quot;_blank&quot;  type=&quot;download&quot; title=&quot;Opens in a new window&quot;&gt;\n\t\t\t\t\t\t\t&lt;span&gt;Download press release&lt;\/span&gt;\n\t\t\t\t\t\t\t&lt;span&gt;209 KB PDF&lt;\/span&gt;\n\t\t\t\t\t\t&lt;\/a&gt;\n\t\t\t\t\t\t\t\t\t\t<a class=\"more\" aria-label=\"Read more about Capgemini becomes an Official Partner of the Tour de France and Tour de France Femmes avec Zwift until 2029 to power cycling through tech and innovation\" href=\"https:\/\/www.capgemini.com\/at-de\/news\/press-releases\/capgemini-becomes-an-official-partner-of-the-tour-de-france-and-tour-de-france-femmes-avec-zwift-until-2029-to-power-cycling-through-tech-and-innovation\/\">Read more about<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div><div class=\"col-lg-4 col-md-6 col-xs-12\">\n\t\t\t\t\t\t\t<div class=\"box\">\n\t\t\t\t\t\t\t\t<a aria-label=\"Read more about Capgemini wird globaler Partner des 37. America\u2019s Cup\" href=\"https:\/\/www.capgemini.com\/at-de\/news\/press-releases\/capgemini-wird-globaler-partner-des-37-americas-cup\/\" class=\"anchorWrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"box-tag\"><span>Sponsorship News<\/span><\/span>\n\t\t\t\t\t\t\t\t\t<div class=\"box-title\"><h3 class=\"box-subtitle\">Capgemini wird globaler Partner des 37. America\u2019s Cup<\/h3><\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"box-date\">\n\t\t\t\t\t\t\t\t\t\t<span>Jan 31, 2024<\/span>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"box-bottom\">\n\t\t\t\t\t\t\t\t\t\t&lt;a class=&quot;link-download&quot; href=&quot;https:\/\/www.capgemini.com\/at-de\/wp-content\/uploads\/sites\/11\/2024\/01\/Pressemitteilung_Capgemini_Americas_Cup_Global_Partner.pdf&quot; aria-label=&quot;Download Press Release&quot; target=&quot;_blank&quot;  type=&quot;download&quot; title=&quot;Opens in a new window&quot;&gt;\n\t\t\t\t\t\t\t&lt;span&gt;Download press release&lt;\/span&gt;\n\t\t\t\t\t\t\t&lt;span&gt;184 KB PDF&lt;\/span&gt;\n\t\t\t\t\t\t&lt;\/a&gt;\n\t\t\t\t\t\t\t\t\t\t<a class=\"more\" aria-label=\"Read more about Capgemini wird globaler Partner des 37. America\u2019s Cup\" href=\"https:\/\/www.capgemini.com\/at-de\/news\/press-releases\/capgemini-wird-globaler-partner-des-37-americas-cup\/\">Read more about<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div><\/div><\/div><\/section><\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":511,"featured_media":0,"template":"","meta":{"cg_dt_proposed_to":[],"cg_seo_hreflang_relations":"[]","cg_seo_canonical_relation":"","cg_seo_hreflang_x_default_relation":"{\"uuid\":\"2032cd73-1159-4f54-a445-ec22139461cb\",\"blogId\":\"\",\"domain\":\"\",\"sitePath\":\"\",\"postLink\":\"\",\"postId\":null,\"isSaved\":false,\"isCrossLink\":false,\"hasCrossLink\":false}","cg_dt_approved_content":true,"cg_dt_mandatory_content":false,"cg_dt_notes":"","cg_dg_source_changed":false,"cg_dt_link_disabled":false,"footnotes":"","related_resource_url":"https:\/\/www.capgemini.com\/at-de\/wp-content\/uploads\/sites\/11\/2024\/08\/08_22_AC37_Capgemini_WindSight-IQ-3.pdf","related_resource_id":632142,"related_resource_size":"200 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