Perhaps more than ever before, trust is a leading driver of customer loyalty in the retail sector. Reputations that can be sunk almost instantly by a data breach may take years to recover in the fickle world of social media. But opportunities abound for visionary retailers who are willing to invest in earning their customers’ trust. Now is the time to take the plunge.
How we find and purchase what we need for home or business runs the gamut from in-store shopping, to phone orders, to online or mobile buying. Conversational Commerce is a new, powerful way to interact with the commercial world.