Twitter just died a little

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Twitter is very close to be no fun at all anymore. Why? Because Twitter is going to be mainstream, because everybody joins Twitter and because Twitter is now something you can talk about with people at a bus stop and they know what you are talking about. It is becoming mass media and a marketers […]

Twitter is very close to be no fun at all anymore. Why? Because Twitter is going to be mainstream, because everybody joins Twitter and because Twitter is now something you can talk about with people at a bus stop and they know what you are talking about. It is becoming mass media and a marketers playground. Is it a bad thing? Yes, a little bit of Twitter died because of the mainstream adoption, it made it a little bit less exclusive and created two new problems:

Not only did a bit of Twitter die due to mainstream adoption, its platform is having a hard time too. Twitter was not build in mind with the immense follower numbers of Britney, Stephen Fry, Ellen DeGeneres and many other celebrities. I am not claiming they are the issue for outages and other issues, however scaling a growing platform to these kind of numbers is a lot different than scaling a platform for something that is 10 times smaller and the number of issues increased the last few weeks according to the status blog of Twitter.

The existing social graph has changed completely in Twitter, perhaps it is even destroyed by the celebrities and the people on the suggested people page of Twitter (the suggested people are total random and are not linked to your interest, profile or tweets in anyway). There are now people that follow 19 others and have 200k followers. What kind of value will add that to the social graph, will it add any at all (and how much of an issue is it)?

Is Twitter dying bit a bit? Or is it just a maturing platform with some growing pains.

Rick Mans is Information Architect and a social media evangelist within Capgemini. You can follow and connect with him via Twitter or Delicious

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