Capping IT Off
Monthly Archives: December 2008
Does it rain or does it pour?
The Cloud may be part of the ecosystem of Internet, however it is not unlikely, that, like a real cloud, it will start raining. After the rain stopped the Cloud will be smaller. What if your data / application, service in the Cloud will disappear due to the disappearance of a service provider.
Social Media Marketing
This morning I decided to add a new search panel to my TweetDeck (one of the most popular Twitter desktop clients) setup, because I would like to stay up to speed on the currently very hot subject of Social Media. I was instantly treated on a long list of highly informative and useful tweets about that subject. But there is one that I particularly wanted to share with you through this blog: In case you …
Tech Predictions 2009: “Open” is the new “Closed”
My fellow blogger Rick Mans is absolutely right in his plead to please not block social tools. Some time before Rick also predicted that “Trust” will become the new “Control”. With this post, I am piggy-backing on that very prediction. I say that “open” will be the new “closed”, as we will see a definitve move away from the traditional, centralized, inside-out, controlled hub&spoke towards the de-central, outside-in, trust based and open mesh. I strongly …
Tech Predictions 2009: A more sensible approach to de-risking data loss
This is one that should have happened a while back, given that all the technology pieces are in place and readily available, but fear not, 2009 will be the year for comprehensive information rights management. Yes, I said it.
Do not block please
It is not uncommon that companies, schools and universities block social networking services, video and photo sites. Blocking is usually a respons to mis-usage of those tools: tools are used in a wrong way or at inappropriate times. However you couldn’t be more wrong than by blocking them. By blocking those tools you do not help the people that using them in the right way at the right moment and you do not help the people mis-using these tools since they will probably will have a work around (or an alternative) in a few hours.
Simon Wardley and Innovation – Lego IT explained
This video quite elegantly puts an academic aspect on the concept of Lego IT that I outlined briefly recently. Jon Mulholland notified this in the comment thread. Thank you for the link, Jon.
Tech predictions 2009: Dead of the money making core product
Selling your product for money is a very normal business model. If you make a product it will cost you some money and to make a profit you’ll ask more money for the product than you spend on manufacturing it. The same goes for services you offer. However your product is very seldom unique and if you are selling a not unique quite homogeneous product, you should not ask money for it. You should offer it for free to your customer.
Leadership in tough times
The recent Leaders in London event brought together some great business leaders (e.g. Jack Welch & Muhammad Yunnus) and inspired speakers (e.g. Rudy Giuliani & Carly Fiorina) to share their thoughts on the main topic du-jour for most CxOs, i.e. how to lead their organization through the current economic crises.
Lego IT – competitive advantage by assembly
Meeting clients and discussing their IT challenges and how they look at how IT can support competitive advantage is always interesting and enlightening. One common argument that often comes up is that the truly differentiating solutions, where a company builds an edge towards their competitors, need to be supported by internally developed IT systems that are unique. The view is that standard off-the-shelf packages can´t be used since competitors could then copy the solution and …
The Long Tail is not a fail
The Long Tail can be the future of your business as well it can be not very helpful for your business at all.
The Long Tail used to be something of mythical proportions making the mass market approach something dirty that was doomed to fail. However the mass market approach does work as well as The Long Tail does (and they even work well when you apply them both on the same market).





