Consumer Products Strategy at the Leading Edge

Today's consumer products companies are faced with unprecedented economic and environmental challenges. They must contend with rising raw material costs, changing business models and slow growth.

Translating innovative strategies into sustainable performance improvement takes perspective and perseverance. As a global leader in strategy and transformation consulting, Capgemini offers consumer products companies valuable guidance, every step of the way.

CRESCENT: Capgemini Consumer Products & Retail Solutions Center

Today, more than ever, systems must go live quickly, with lower cost, minimal risk and measurable benefits. CRESCENT industrializes the way that we integrate complex systems for consumer products and retail companies. CRESCENT offers tools to help businesses reach their objectives more quickly, while minimizing risk and cost, and maximizing the quality of the solution. These include industry reference models and solution templates; reusable tools such as layouts, interfaces and reports; ready-to-go test scenarios and scripts; and application maintenance tickets.

What We Offer

Grow in New Markets

Implement a comprehensive, transformational approach to achieve sustained improvements in today’s low-margin environments.

Innovate and Engage with Consumers

Bring pioneering products to market faster and more successfully, while building consumer intimacy and loyalty.

Integrate and Collaborate across the Value Chain

Create strong relationships with suppliers, retailers and partners to optimize product flow throughout the value chain.

Optimize the Core Business

Improve the processes and technologies that support your company’s key operations.

Manage and Leverage Business Information

Make strategic business decisions based on reliable, up-to-date information.

Resist the Margin Squeeze

Target the primary factors for margin growth to help your business thrive.

Business Analytics for Consumer Products

Sift through your data to develop the right plan for each product.

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