Leveraging Multi-Channel and Closed Loop Marketing
Customer Centric Sales and Marketing for Health Care Professionals
60 results
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Winds of Change: Implications for the Life Sciences Sector
Winds of Change: Implications for the Life Sciences Sector.
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US Health Care Reform: The Emergence of Value-Based Purchasing and Accountable Care Organizations
An in-depth review on how the Value-Based Purchasing and Accountable Care Organizations concepts are expected to support the goals of U.S. health care reform.
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Aggregate Spend Management & Disclosure
Complicating Factors and Leading Practices
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Stakeholder management
Effective interaction with stakeholders is critical to drug commercialisation
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NHS reforms
What next for the pharmaceutical industry?
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Primary care
New business models are needed for sustainable revenue growth
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Vision & Reality Study - From Market to Discovery and Back
The Value of Early Commercialization
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