Retail Merchandising

You are in: Industries We Serve

• Retail
  • Our Retail Solutions
    • Supply Chain Management
    • Store Operations Improvement
    • Integrated Planning & Execution
    • Retail Merchandising
    • Consumer-Driven Replenishment
    • Finance & Employee Transformation
    • Information Technology Transformation
    • Retail SOA
    • ERP Integration
    • Store Technology/Extended Retail Solutions
    • In-Store RFID
    • Agent Technology
    • Global Data Synchronization
    • Retail Media Networks
    • Transformational Outsourcing

Enhancing the Retailer’s Sales Productivity

Enabling effective retail operations starts with customer requirements and ends with customer fulfillment. A key to achieving this end is a strong merchandising program. Capgemini’s approach is designed to address issues such as effective category management and strategies, proliferation of SKUs, category and SKU profitability, and space utilization.

Collaborating to Improve Profits

Capgemini collaborates with retailers to help provide revenue growth while maximizing asset utilization through merchandising strategies focusing on:

• Price and Revenue Optimization
• Planogram and Price Change Rationalization and Effectiveness
• Merchandise Planning Process and Systems Improvement
• Category Strategies and Implementation 
• Assortment Optimization
• Consumer Relevancy
• Space Planning
• Event Management
• Markdown Management

Experience with Leading Retail Merchandising Solutions

Capgemini is closely aligned with leading retail merchandising software vendors, including JDA and SAP. Specialists in Retail Merchandising assist clients with project management, change management, business process design and software integration.

Capgemini has helped companies improve the effectiveness of their retail pricing, a key merchandising focus area. For example, a national chain drugstore in the midst of rapid expansion was facing mounting competitive pressure from several fronts, as well as shrinking front-end sales growth and market erosion. The chain worked with Capgemini to perform a  diagnostic of its pricing organization, processes and systems, and to assess the price optimization tool landscape. We then designed and implemented a new pricing system and organization with the retailer, including a pricing decision-support data mart and profit and sales modeling tools.

Contact Us

If you have specific business needs or objectives that you would like to discuss, or if you’d like a retail specialist to get in touch with you, contact us.