Optimization of Dealer-Focused Operations

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• Automotive
  • Our Automotive Solutions
    • End-to-End Lead Management
    • Optimization of Dealer-Focused Operations
    • Web Strategy
    • Electrics/Electronics Product Lifecycle Management Integration
    • Global Emerging-Market Sourcing
    • Master Data Management
    • Order-to-Delivery Transformation
    • Service and Parts Management
    • Service-Oriented Architecture
    • Supplier Relationship Management
    • Supplier Transformation
    • Transformational Outsourcing

Retailer Integration Drives Sales Growth and Profits.

Retail integration has become a key point of differentiation in the battle for customers  and sustainable profits in the automotive industry today. Capgemini’s experience working with clients demonstrates that improved retail integration can bring valuable benefits for manufacturers and dealers.

Retail Integration Becomes a Competitive Advantage

For example, improving retail IT integration was a key element in bringing to life the global dealer strategy of one major manufacturer. Our work with the company involved the analysis and development of extended dealer IT platforms for several retail business areas, including ordering, sales, service and parts. The result is a comprehensive extended IT platform program that has contributed to building one of the best retail networks in the industry.

In addition, Capgemini worked with one of the big three European manufacturers to develop a dealer Customer Relationship Management (CRM) program. By focusing on what will actually sell cars and services at the dealer, CRM processes and IT requirements were designed to ensure a pragmatic and useful CRM fulfillment.

Our Approach to Retail Integration

Capgemini’s retail integration approach is one of the core elements of our automotive practice. The program begins with a clear-cut process and cost analysis as the basis for a prioritization process that involves the full 360 degrees and then making sure it is all taken to the dealer effectively.

• A clearly defined methodology and a proven tool set are the baseline for the field analysis with process owners in the dealership.
• Tools include an improvement map, root cause analysis and benchmarking tools, cost analysis tools, process maps and IT landscapes.
• Our proprietary Accelerated Solutions Environment (ASE) methodology is used to bring all of a company’s key stakeholders from around the globe together, achieving buy-in and building retail integration solutions in record time.
• Our global network of leading technology partners and our groundbreaking collaborative tools and methods are well-positioned to integrate the working relationship between automotive manufacturers and dealers anywhere in the world.

Contact Us

If you have specific business needs or objectives that you would like to discuss, or if you’d like an automotive specialist to get in touch with you, contact us.