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• Capgemini.com “Cars Online 12/13: My Car, My Way”

  Capgemini’s 14th annual global automotive study found that 94% of car buyers today start their shopping experience online. As customers become better informed, dealers must work within a shorter buying cycle and offer customers the personalized, interactive buying experience they desire. 

   

   

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• Cars Online 11/12: Key Findings

  The Cars Online 2010/11’s key findings illustrate the major trends that are shaping the automotive industry today. These trends reflect the industry’s latest shift towards stability and even growth.

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• Cars Online 12/13

  March 19, 2013

  

  Share by Markus Winkler

  Experts in Digital Leadership, Business Analytics, Customer Experience Management, Automotive, Distribution & Transportation and Manufacturing

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• Cars Online 11/12: Changing Dynamics Drive New Developments

  Capgemini’s 13th annual global automotive study highlights increasing demand for online vehicles, green vehicles and mobility alternatives as the automotive industry shifts toward stability and growth.

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• Cars Online 11/12: Conclusion and Recommendations

  This year’s Cars Online research was designed to help companies answer key questions that impact their ability to sell more vehicles including how consumers shop for vehicles, why they buy and what keeps them coming back.

  The following recommendations are designed to help automotive companies put report’s findings into practice to boost their business.

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