Yesterday was Free Shipping Day in the US – the last one-day, online-shopping event marketed by thousands of merchants offering free shipping with delivery by Christmas Eve. As the informal end of the online shopping push by retailers to drum up...
Read moreAll posts for category User Experience
The Beauty of SAP now in the hand of the Beholder
During SAP’s Sapphire events a major part of the message was around Usability. Traditionally, seen as functionally rich but unexciting, SAP and Usability are words that you would not normally put in the same sentence. But with the upcoming release...
Read moreRelieving the global mobile testing burden
Over the last few weeks, I have been traveling in Europe, Asia and North America and have had the opportunity to meet many of our testers at a series of open house events and with clients in the US, UK, France, India, the Netherlands, Germany...
Read moreFive User Experience Takeaways from Superstorm Sandy
Superstorm Sandy caused a lot of devastation last month, including leaving millions in the New York area without electricity. While our family was blessed with not having to deal with flooding, a blackout meant no Wi-Fi and only a few hours of...
Read moreConveying Trust Through The Online User Experience
I jumped out of a plane earlier this year. A tandem skydive from 14,000 feet may not sound as spectacular as Felix Baumgartner’s space jump, but it was an exhilarating experience! While the actual skydive took less than 10 minutes, the process of...
Read moreSocial Media Jam: Google Maps Innovation
Yesterday’s excellent social media jam event featured Google’s Ed Parsons talking about the immediate and future vision for Google Maps, at the Capgemini office in Central London. Read on for some notes, comments and observations from the...
Read moreThe Essence of Customer Experience
In Dutch we have a saying that goes like this: "small children (and drunk people) always tell the truth" So why is that relevant when talking about Customer Experience would you say? Well let me explain...Last week I was in the car with my eldest...
Read moreGoodbye CIO, Hello Consumerization of IT. You must be joking right?
From New York to Shanghai, from industry think-tanks through to IT vendors, rumour has it, that the future of IT and, the role of our esteemed CIO is under threat and, all, from the perceived comfort a colleagues favorite smartphone near...
Read moreCampaign Management Series Part Two : Test and Launch what works best; Elimination vs Retention technique
I made it sound like some scientific procedure, obviously it’s not but the benefits are multifold : Is my planning and strategy in the right direction ? Which campaign format will get me maximum visibility and conversion ? Which channel...
Read more4 ideas for Details in Responsive Design
I have previously covered what this new trend in digital called “Responsive Design” is, but I have since been thinking about how granular a responsive design can be and it can be quite detailed.Here are four ideas I have been toying around...
Read more



By
By
By
By
By
By
By 














