For the latest in technology: we round up the latest trends on Capping IT Off, Capgemini's Technology Blog
By psachdev
Let's face it, if you dont have a punch line for your campaign which explains its objective and targets then you have a bit of work to do before you launch it. It's important to make a strong statement but it's even more important not to confuse the...
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By psachdev
Most companies would feel that executing a campaign is the most complex part of the lifecycle, well it surely is, but is it something you as a retailer be spending much time on? Execution is complex but planning is extremely crucial !! A solid...
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By Jude Umeh
Innovation is a great word for a great concept, and most people seem to have something to say about it, but the fact remains that innovation (or being innovative) is not something said or claimed, but rather it is best used (preferably by others) to...
Read moreAs an analyst, I try to pick emerging themes and topics around a range of industries and most recently I had a chance to study how Pharma companies are catching up to the digital trends – A latest article by Manhattan Research on “Digital...
Read moreIn my recent blogs, I have discussed the emergence of the BI 3.0 standard, it's journey and, alluded to the fact that it will need, both a big data foundation and a new form of data warehousing paradigm.Cue, the Big Data Warehouse and its not...
Read moreA company recently failed to provide the promised service to me as a customer. And to add to that, they didn’t reply to my customer complaints on Twitter, not even after it got amplified by other unhappy customers.But the story is far from as...
Read moreAccording to O2 in a recent article by T3 Magazine, talking is now the 5th most important activity on the modern smartphone after Web browsing, social networking, app usage and listening to music. Emailing and texting are further down the...
Read moreIn an excellent article on Mashable by Brian Gentile of Jaspersoft and the subsequent and equally insightful follow-up by James Kobielus at IBM, they conclude that: Big Data is NOT.... Only about massive volume but more importantly...
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By Rick Mans
Ok news finally broke: Yammer is bought by Microsoft for $1.2bn. After the close of the deal, Microsoft will continue to invest in Yammer's freemium, stand-alone service, and the team will remain under David Sacks' direction within the Microsoft...
Read moreWell, here I am once more trying to take my mind off the English football, penalties and the fact I now need a Big Data solution to determine when we last won a tournament; I knew I shouldn't have eaten Italian food yesterday afternoon, it was...
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