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By Steve Jones
One of the key questions I get asked on a regular basis is 'why does it matter' with regards to identifying a customer as an individual rather than within a specific channel or system. Now beyond compliance issues that are obvious the real driver...
Read moreAs social media sites liked LinkedIn, FaceBook, Pinterest and others have turned into major traffic directors on the web, there has been a corresponding shift amongst retailers in terms of how they target attracting customer searches. Strategies...
Read moreAfter browsing through a few articles on “innovation”, I arrive at this conclusion that Innovation is a process, that aims to promote science and technology to stay ahead in the present market dynamics and thus, necessity of innovation is...
Read moreSome years back I was asked, What is the difference between a Data Modeller and a Terrorist? The answer of course is that you can negotiate with a terrorist. But while this view is still held by many today there are signs of a new breed of data...
Read moreThere are three broad types of information model Operational - optimised for transactions Analytical - optimised for querying Mastering - optimised for federation The point is that MDM isn't about optimising for either Analytical or...
Read moreIn the previous article User Experience Design in a Social Enterprise Environment: Connecting The Dots I covered how to look more holistically at the building blocks of a Social Enterprise to make it a single coherent experience.In this article I...
Read moreThis post has not been written to discuss the legal aspects of the recent MegaUpload events. This post’s goal is presenting a high level and technical point of view of how MegaUpload was designed.As you know, MegaUpload was a collection of websites...
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